TrustRadius Insights for Frontify are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Customization Excellence: Many users have praised Frontify for its exceptional customization options, allowing them to easily tailor the layouts and interface elements according to their specific needs. This flexibility has empowered reviewers to create personalized experiences within the software, enhancing their workflow efficiency and overall satisfaction.
Impressive Collaboration Features: Several reviewers have been impressed with Frontify's collaboration features, which enable real-time updates and facilitate teamwork on brand management. The ability to collaborate seamlessly within the software has proven invaluable for users, fostering efficient communication and ensuring that all team members are aligned on brand messaging and strategy.
Visually Appealing User Interface: Users consistently commend Frontify's visually appealing user interface, finding it both aesthetically pleasing and easy to navigate. The intuitive design of the interface enhances the overall user experience, making it a pleasure for customers to work with the software on a daily basis.
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Frontify Reviews
2 Reviews
Professional, Scientific, and Technical ServicesMarketing & Advertising1Veterinary1
The image database and the style guide help our zoo enormously to have an overview of the different designs and also to be able to check again and again in the team how everything was defined in the CICD. The image database is huge for us, but still easy to use thanks to the good keywording. Previously, image search cost us an enormous amount of time and nerves. We finally have proper guidelines for our CICD, which the whole company can access.
Pros
Useful and intuitive image database easy to use for any user.
Clear structures for the CICD and many possibilities to map everything.
Fast and straightforward support.
Cons
The frontend and the backend are not intuitively connected. It is not possible to switch directly.
Keywording can only be done in the backend.
Managing rights is possible on every subpage, which can sometimes be a bit complicated.
Likelihood to Recommend
Simple and straightforward to understand, usable without much introduction, even for users without much prior knowledge. Helps us enormously, the image database saves us so much time and nerves. Before, we always had to search for a picture for a very long time, now it's super fast thanks to keywords.
VU
Verified User
Employee in Marketing (Veterinary company, 51-200 employees)
I use Frontify to manage basic brand colors for various clients. It is a full end-to-end solution to manage all aspects of a brand, but I use it a little differently since they changed their plans.
Pros
It manages the visual aspects of a brand very well.
It is easy to use and update.
It converts the colors from hex to rgb and cmyk seamlessly.
It has a nice user interface.
Cons
I believe having an agency option would be great so that one could manage and build multiple brands for multiple clients.
Having sections for voice and personality would be great.
The ability to export a brand document to a .PDF to share with partners.
Likelihood to Recommend
It depends on what the colleagues needs are. I think it is GREAT for visual brand management, but it does not (or I have not noticed) have the ability to really have brand descriptions and verbiage of different length (50, 100, 250 words, etc) or other written instructions for how to write, who should have a voice, how social media is handled, etc.