My go-to editing tool
Use Cases and Deployment Scope
I use DaVinci on a daily basis as part of my employer's post-production team for video marketing. Although we use several editing applications in our work, DaVinci is easily the one that is needed the most, especially with its motion graphic and color correction capabilities.
Pros
- Editing
- Color Correction
- Motion Graphics
Cons
- Easy delivery exports for multiple timelines at once
- Being able to change the aspect ration in the edit tab
- Reactive solid backgrounds for Text FX (not Text+)
Return on Investment
- It's allowed our video team to meet our video quota goals
Alternatives Considered
Adobe Premiere Pro, Final Cut Pro and Adobe After Effects
Other Software Used
Butter, Figma
