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ConvertFlow

Score10 out of 10

1 Reviews and Ratings

What is ConvertFlow?

ConvertFlow, from the company of the same name headquartered in Miami, Florida, is a platform for converting website visitors. Users can launch & A/B test personalized popups, sticky bars, quizzes, and landing pages - no coding or developers needed.

Top Performing Features

  • Landing page A/B testing:

    The ability to A/B test different versions of landing pages or specific elements on landing pages to see which version converts better, gains more traffic, etc.

    Category average: 5.5

  • Real-time analytics dashboard

    Analytics that show landing page performance metrics such as traffic and conversion rates.

    Category average: 5.6

Areas for Improvement

The most effective all-in-one form & landing page tool I've ever found

Use Cases and Deployment Scope

ConvertFlow gave us the best combination of landing pages, exit pop-ups, opt-ins, and logic-based step-by-step forms we have found. We used to have 2-3 different page/form builders to accomplish all our needs, now we only need one. What's more, many other options didn't directly connect to our CRM and required setting up Zapier to function which meant every edit or new form needed 3 different tools set up. ConvertFlow has become the 1 tool needed. It gives us clear analytics, design tools on par with others, and directly connects to our CRM.

Pros

  • step-by-step forms
  • CRM integration
  • logic-based user interface
  • lead data

Cons

  • lead source from Google - can't tell paid vs organic
  • Some custom fields in forms require duplicating or re-setting up across forms - could used custom saved questions library
  • From landing pages, opening a pop-up requires building a pop-up outside the page. this is good when multiple pages use the same pop-up but in other cases can be time-consuming to exit the page, build, then go back and finish the page. small detail really but worth knowing about
  • you can set up custom URLs, but so far no option to integrate, for instance, into WordPress and give a landing page your actual URL. So instead of "domain.com/page" you have to use "go.domain.com/page" or something like that. would be nice to keep it within my URL in some cases.

Return on Investment

  • Saves my team a TON of time. we've used form tools before that generated results but took a whole afternoon to properly set up. My team can set up new forms or a/b test designs in minutes.
  • Signup optimization is now attainable for many team members. Even my designers can easily test their own work, you don't have to have a deep data analysis to see what's working

Alternatives Considered

Leadformly, Leadpages, Typeform, Ninja Forms and OptinMonster

Other Software Used

Keap, WordPress