TrustRadius Insights for ClickDimensions are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
User-Friendly Platform: Users have found ClickDimensions to be a user-friendly platform that allows for the development of landing pages, email sends, forms, and surveys without the need for HTML knowledge. Many reviewers mentioned that it can be used with or without code knowledge, making it a convenient interface to work in.
Seamless Integration with Outlook and Dynamics CRM: Several users appreciated the seamless integration of ClickDimensions with Outlook and Microsoft Dynamics CRM Versions 2011-Current. They found it easy to pull information from the CRM system as ClickDimensions fully integrates with Dynamics CRM.
Robust Email Editor Options: The email editor options provided by ClickDimensions have been highly praised by users. They find it straightforward to design and send emails, thanks to features like the ability to use HTML and Free Form. Additionally, users appreciate the email statistics and campaign reporting features offered by ClickDimensions.
The marketing department uses ClickDimensions to reach prospective students via email. We use bulk emails to provide prospective students with information about events such as open days. Campaign Automations are used to nurture leads with drip campaigns. It takes some work out of our hands that would otherwise have to be done manually.
Pros
The integration with Dynamics CRM is a pro.
Overall functionality is fine for most basic things.
Cons
[I feel that] support is abysmal.
Hardly any new features or improvements.
Longstanding issues take ages to fix.
Likelihood to Recommend
If you wish to use something that by default integrates with Dynamics CRM, ClickDimensions is one of your options. It will suit most of your basic needs.
If you want to do more advanced things, you may need to look at another solution. Also [in my experience], support has been abysmal, so try not to require it...
VU
Verified User
Employee in Marketing (Higher Education company, 1001-5000 employees)
We used it primarily as an email marketing system. Some programmatic communications for events. Very light automation use. We used the forms and surveys at times, form captures, and web content (pages) for subscription preferences.
Pros
Posting email activity to a customer record in Dynamics
Using marketing lists from Dynamics
Cons
Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
Managing customer preferences and subscriptions felt extremely convoluted
Interfaces generally not intuitive
Reporting was not in the class of competitors
Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.
Likelihood to Recommend
In theory, its connection to Dynamics, and the customisations you can make, are a big benefit. In practice, for a company that is not enterprise level and does not have many subject matter experts working on it, the platform was painful, and the staff time/development/consulting overhead too high. The day to day difficulties outweighed the benefits. For example, emails can essentially only be personalised with information from a Dynamics customer record. So you need to add lots of additional temporary information to your core CRM record, or come up with convoluted solutions for a common email marketing use case.
VU
Verified User
Manager in Marketing (Marketing & Advertising company, 11-50 employees)
ClickDimensions will soon be deprecated within our organization due to the fact that we have found a marketing automation solution that better fits our needs and integrates with other products. While it's great for Microsoft Dynamics 365/CRM users, solely, if you're using more channels, it's not as thorough or compatible, so to say.
Pros
Connects with Microsoft Dynamics
Cons
Multi-channel integration
User-friendliness
Relevance to modern marketplace
Likelihood to Recommend
ClickDimensions is well-suited for those using Microsoft Dynamics 365/CRM environments. Even if you are using Dynamics, I would advise you to conduct thorough business analyses before deciding on something to be assured it's the right one for you. Things aren't black and white in the world of technology. Change is the only constant, much like in life. Evolution is inevitable. You need something that'll grow with your business and business plans. ClickDimensions isn't fitting the bill lately, in my opinion. It's not a bad solution, but a subjective criticism.
VU
Verified User
Employee in Marketing (Information Technology and Services company, 51-200 employees)
ClickDimensions is currently being used by both our Marketing and Sales teams. It allows us to see, collect and analyze all sorts of user data for our marketing and sales activities, then take the appropriate action(s) based on the data collected. The integration between ClickDimensions and Microsoft Dynamics CRM is pretty seamless.
Pros
Excellent email statistics and campaign reporting
Easy to implement lead scoring and collecting of data
Easy to use web forms, email templates and surveys
Accessible training and support help when needed
Cons
Implementation of new features could be rolled out more effectively, fewer errors (ex: campaign automations)
Likelihood to Recommend
When you need a seamless integration between your CRM and Marketing Automation tools, ClickDimensions is a great solution.
I used ClickDimensions as our main marketing automation platform. I lead the marketing team and ClickDimensions helped us with automated workflows, email campaigns, creating landing pages and more.
Pros
The nurture campaign builder was great. Easy to use and to follow along with.
The drop and drag editor was easy to use and you could start using it with no training.
I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
Cons
I used ClickDimensions within Dynamics. That is really it's only downfall, Microsoft Dynamics, some of the areas of ClickDimensions are in different areas of and sometimes hard to remember where to find. If you are familiar and like Dynamics and its top ribbon, then ClickDimensions will be great for you.
Likelihood to Recommend
ClickDimensions works great as an email nurture automation platform.
Clickdimensions is used primarily as an email marketing tool by our company, allowing us to send emails to marketing lists and measure their effectiveness. We also use it to gather contact information from forms on our website. More recently we've started to use the data on website traffic and page views. It is used primarily by central marketing, although product marketing is responsible for generating email content. Clickdimensions was implemented to allow us to do email marketing directly from Microsoft Dynamics CRM.
Pros
Easy to pull information from Dynamics CRM, as it's fully integrated.
Straightforward email marketing tools.
Form builder is easy to use, and pushes captured information straight into Dynamics.
Cons
Intergration with Dynamics CRM actually turns out to be a disadvantage, as the system is constrained heavily in its utility by how Dynamics runs. For example, creating marketing lists for segmentation is particularly arduous if Contacts and Lead entities are in use.
Clickdimensions relies on Dynamics business processes to run automation events, which means if there's a lot going on then it can snarl up the CRM server significantly.
Getting data imported into CRM and Clickdimensions is extremely clunky - when it doesn't fail entirely, it is often buggy.
Drag and drop email editor is not great, often introducing undesired stylings due to cut and pasting.
The real power in this system is being able to monitor key metrics, such as email clicks or page views. However, all of these have to be set up manually in Dynamics to truly leverage the system. And to act on these metrics requires business processes in CRM, as only email clicks and form submissions can be used as triggers from within CRM.
Likelihood to Recommend
Clickdimensions would be suitable for low throughput email blasts to non-segmented lists from Microsoft Dynamics CRM. Its automation is limited and segmentation is really hard in Dynamics, making it unsuitable for complex nurture campaigns or marketing following behaviour based triggers.
Our organization uses ClickDimensions for marketing automation, email marketing (A/B split testing, email sends, campaign responses, engagement, etc.), surveys, landing pages, forms, campaign automation, and lead qualification. We use it specifically in the Marketing Department for these reasons however, we have used it to survey employees as well as a weekly communication & test for our safety bulletin because we work in the construction industry.
Pros
Developing Landing Pages, Email Sends, Forms, and Surveys without HTML Knowledge. It can be used with code knowledge or without making it a super easy interface to work in.
Integrates flawlessly with Outlook and Microsoft Dynamics CRM Versions 2011-Current.
ClickDimensions offers a free certification for deployment in a 3 class, online webinar & test. Great way to learn Microsoft CRM capabilities and the software itself.
Cons
Survey functionality is not as robust as other platforms such as Qualtrics.
When upgrading, certain aspects of Microsoft Dynamics can revert back to initial deployment state.
Only integrates with Microsoft Dynamics.
Likelihood to Recommend
ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.