A single source for assets (of all kinds) in a very distributed organisation. Saving time finding recent assets. It is also integrated via API to our website and will be integrated into our new intranet.
Pros
Searching
Sharing
Public sharing (through portal)
Support multiple brands
Cons
The recent update of the UI made search less user-friendly. Needs to be revisited.
Likelihood to Recommend
An organisation that handles and produces assets that needs to be made available to large orgnisation.
We use Canto to store a variety of digital files, and use it as a quick-link library. We have created numerous "portals" through Canto, and have been able to provide different permissions to each portal, depending on our needs. In particular, we have created a public "service" portal for our customers, where product users are able to find manuals, tutorials, parts catalogues and more, all without needing to contact a member of our service team. This self-service tool has been incredibly successful for our business, and we have heard only positive feedback from our customers.
Pros
Ability to manage several portals and allow different users access to each.
Ability to customize each Canto platform or portal to suit all needs.
The platform is very easy to use, and while there are more complex components to the platform, users are able to use only the basics and remain very successful.
Cons
Would like to see an Android app in the future.
There are a lot of add-ons available, but most come at an extra cost. At the price we pay for the platform, I'd like to see more of these features included.
The ability to customize folder or album URLs would be helpful.
Likelihood to Recommend
For our business, canto has been incredibly helpful. There are multiple facets to our business, and the ability to create customized portals for each use case has been great. I would absolutely recommend Canto to any company that needs to provide multiple files to different shareholders, including sales managers, dealers, customers, service managers and more.
VU
Verified User
Employee in Marketing (Machinery company, 51-200 employees)
We manage all our photos and graphic design elements and some video clips. This allows us to easily create links to share specific items with internal and external people.
Pros
Creating links to share media items
Creating a portal for others to view specific media items on their own time
auto tagging images
Cons
video file management is a little more cumbersome than still images
upload / processing of items seems slower than it should be
Likelihood to Recommend
Canto works well for organizing assets and sharing those assets with others. It could improve in the speed of uploads and processing of video files.
VU
Verified User
Employee in Marketing (Food Production company, 5001-10,000 employees)
We previously used a VPN and internal server to store our digital assets. They were organized by folder and pretty much unsearchable. We had many versions of the same image in different resolutions. Sharing was difficult and we had to use other third party apps like wetransfer to send images. Canto replaces all of this with cloud-based access. We only need 1 version of an image (the original high res) and we can search quickly with the meta data. We can watermark images for outside use automatically. Canto has solved many problems.
Pros
Allowing users to download a resized version of an image self serve (eg. for social media)
Sharing collections where recipients can see and download high res images
Tagging to make searches very simple and eliminate complete folder structures
Tag all info about an asset in the data rather than trying to name images with this data
Cons
Seeing a path for collection images
sometimes in an upload link the only way to return to the main library is manual adjustment of the URL
More permission levels available.. not just Consumer or admin
Likelihood to Recommend
I've already recommended and I will continue. I found it very easy to figure out. We're not using it for video much as I am concerned about how fast we'll fill up our storage limit.
We use Canto to organize all of our digital assets. Once organized, they're easily accessible to our internal and external customers. We have users around the world accessing what we post to Canto. This means they can get what they need without having to contact us for each request which results in a better customer service experience for them.
Pros
Easily and clearly displays our digital assets
Helps categorize items with folders
Helps categorize items with easily searchable tags
Control access to specific assets
Cons
I'd like the tags to pre-populate
I'd like to make it easy for our users to get notified when new content is posted
Likelihood to Recommend
Canto has saved us so much time from having to handle individual requests from our customer markets around the world for specific assets. With Canto, they can find what they're looking for without having to reach out to us as the manager of the assets. It also makes it easy for us to find assets for our own use among thousands of files.
Our company loves using Canto because it gives easy access to searching any image in our database. We used to use Dropbox but that didn't give us the option to tag our products by names and patterns. Using Canto we can tag each image with customized tags that allow users to easily search for what they need.
Pros
Canto Adobe Connector, allows our graphic designers to search for images within the Adobe programs and simply drag and drop to their artwork.
Bulk tagging is very helpful.
Portals are amazing for sharing with our wholesale customers' images for each season that we create.
Cons
Customized fonts for the portal is not available.
Different layouts for the portal would be great.
Likelihood to Recommend
Canto is great for any company or individual that deals with a lot of photography and video assets. I feel like every marketing team should have Canto because it just makes things easy to search for and organize.
VU
Verified User
Director in Marketing (Apparel & Fashion company, 11-50 employees)
Canto has helped us to share assets across the team in an organised fashion. I love the ability to tag and sort the images as we see fit and use the custom tagging features to ensure the team can search by whatever is easiest for them. You can easily find all assets for a particular product by searching for that product name, or all content featuring the same model. It's also been helpful in the post-production process for shoots, whereby we can have conversations with the photographer via Canto comments. This has saved a lot of back and forth! The team loves it and it's made our lives a lot easier since we've been using it.
Pros
Custom tagging
Commenting
Content categorisation
Cons
Reduced cost for additional admin/contributor profiles would be nice. As our team grew, we needed more but the cost feels a bit high for more people to be added with this access level.
Likelihood to Recommend
Canto has been really helpful for custom tagging so that anyone in the marketing team, or wider business, can quickly and easily find the images or videos they need by searching in the way they want to - e.g. by product name or model name. It has improved our post-production process as we can easily have conversations with the photographer using the comments section to pinpoint what we are talking about, rather than having lengthy email exchanges with screenshots.
VU
Verified User
Manager in Marketing (Cosmetics company, 201-500 employees)
Canto is utilized by our entire organization. We leverage Canto's flexibility in designating different user permissions such as external vendors, partners, customers, employees and the marketing department. Canto allows a global organization to easily manage assets.
Pros
sharing assets internally
sharing assets externally
one centralized location for a global organization
Cons
honestly no recommendations on how to improve
Likelihood to Recommend
Canto has saved our organization a tremendous of time in transferring, sharing and organizing assets.
VU
Verified User
Manager in Marketing (Mechanical Or Industrial Engineering company, 1001-5000 employees)