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Bitly Reviews & Insights

Score8.3 out of 10

133 Reviews and Ratings

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Community insights

TrustRadius Insights for Bitly are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

  • Customizable links: Many users have praised the ability to customize links in Bitly, as it allows them to easily manage and identify each link. This feature prevents their URLs from getting lost in a sea of indistinguishable links.
  • Analytics insights: The analytics feature in Bitly is highly valued by users, as it provides valuable insights for each link created. Users appreciate being able to see the number of clicks, the source of visitors, and trends in traffic behavior, which helps them make data-driven decisions.
  • Searchability: Users find Bitly's searchability feature beneficial, as it allows them to easily find links by using keywords. This saves users time and effort when retrieving links that were used months ago.

Bitly Reviews

2 Reviews
Small Businesses (1-50 employees)

Bitly is my Most Used URL Shrinking Service

Rating: 10 out of 10
Incentivized

Use Cases and Deployment Scope

I use Bit.ly to shrink a lot of links to client websites, brands and even affiliate links like Amazon and others. Anytime you need to shorten a link, customize the link URI slug and need to keep track of outbound clicks and analytics, I use Bit.ly. It has the easiest tracking system compared to other URL shortener services.

Pros

  • Customize URI Slug
  • Easily Track Analytics from Same Link
  • Fast
  • Supports API Integration

Cons

  • Can't Go Back and Edit Old Short link Target URLs

Likelihood to Recommend

Bit.ly is fantastic for tracking links, clicks, geographic regions and helps show brands/clients how much click traffic they are getting without having to filter from their own Web Master tools or GA directly. It also helps make user-friendly short links for sharing on social media platforms like Instagram which don't support clickable links so you have to make very easy to remember short links.
JG
Justin Germino
Owner in Social Media at Dragon Blogger Technology (Entertainment, 1-10 employees)
Vetted Review
Bitly
3 years of experience
View profile

DO NOT USE Bitly before you read this.

Rating: 1 out of 10
Incentivized

Use Cases and Deployment Scope

Bitly shortened links are being used on our product labels. It allows customers to view product information related to their purchase.

Pros

  • Ease of Use

Cons

  • Unethical Company. They are holding an issue of ours hostage to get us to upgrade to enterprise level.
  • Horrible Customer Service - They do not care about their customers. No help was given to solve our problems.
  • Very Expensive - Compared to other solutions you are paying much more for Bitly. Also they only offer a complete solution at the highest paid tiers. We had an issue where we need to redirect a link and they would not allow us unless we upgraded to Enterprise level (Over $15,000 USD a year...)
  • Bad features - They've taken basic level features and hid them from standard paid tiers, forcing you to upgrade to fix your problems.

Likelihood to Recommend

If you're looking for a good link shortner where the team will help you with issues that come up, then stay away from Bitly. Unless you're willing to pay a massive amount for enterprise level then it's not worth it. Also I don't know why anyone would pay the enterprise level fees that they've set.
MS
Mego Salbashian
Founder & Ceo in Marketing at Be Herbal Inc. (Consumer Goods, 1-10 employees)
Vetted Review
Bitly
2 years of experience
View profile