Give your Email some Extra Byte
Rating: 8 out of 10
IncentivizedUse Cases and Deployment Scope
Benchmark Email is one of the key softwares or tools used by my organization for their operation. Benchmark email has been used by my organization for the last 2-3 years or maybe longer. It is used by the digital marketing department of our organization. It is used to send business email for our clients in a customized business email template form. It fulfills our business email needs and helps to get a full analysis of all the emails sent over Benchmark. It gives open rates, bounce rates, unopened rates, unsubscribe rates, and abuse complaint rates in a very systematic manner.
Pros
- Benchmark Email is very accurate for giving numbers. It gives a clear number of how many mails are delivered from the sent mails. After that it gives a clear analysis in the form of a Pie Chart on how many emails are opened, clicked, bounce and unsubscribe.
- It also gives the numerous range of email template options to send the email in the way you want to your client. You can also customize it according to your creativity and need. You can send business text email, pictorial email, design email and various types of email. It has a separate column for a logo, text, pictures and images. Also every template has various types of catchy button like: click here, subscribe here. You can get quote buttons which attract your customers for simplified way of getting information from your content. It also has the option of putting a landing page link to your content which can be directed to your website or product page.
- In Benchmark you have a huge space for data storage. It not only stores your data but you can also sort it according to your need whenever you want. It is compatible with almost all formats for data uploads (like Excel) You can sort your data from all the data available in Benchmark for example if you want data on a specific job title then you can search for it and Benchmark will give you a number of how much data is available for that.
- It also gives the option to schedule your email for different time zones. Suppose you want to send a email to overseas where time zone is different, in that case you can schedule your email for that particular time zone and date you want to send it. Benchmark will schedule and deliver that email on that time and will give a complete analysis.
- Benchmark also takes care of various norms and regulations you have to follow for sending the email. Nowadays laws are very strict for emails. If any person unsubscribes from your email Benchmark will automatically delete that person's email and also take care in future that not to send any more emails to that person.
Cons
- Benchmark is almost good and at the mark for various email sending requirements. But it is said every thing has some cons so Benchmark also has some. Benchmark sometimes has server issues so it gets very slow in sending emails.
- Benchmark provides 24/7 service but sometimes there are delays in solving your issue.
Likelihood to Recommend
Benchmark Email is well suited for sending business email for professional products and services. It has various good templates for business use. But if you have requirements for various funny and fascinating emails for public or any general purpose use it has limited options. But it also depends on your creativity on how you use the options and template designs provided by Benchmark.
Vetted Review
2 years of experience