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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sprinklr Social

    Score9.2 out of 10
    N/ASprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…

    $359

    per month per seat

    Zoho CRM Plus

    Score8.7 out of 10
    N/AZoho Corporation offers Zoho CRM Plus, a customer experience management platform that features a virtual AI assistant, process automation and business rules engine, and customer behavior analytics.

    $59

    per month per user

    Pricing
    Sprinklr SocialZoho CRM Plus
    Editions & Modules
    Self-Serve SMM and Customer Service Solution
    $359
    per month per seat
    Enterprise Custom Social Media Management Solution
    Contact Sales
    Basic
    $57
    per month per user
    Offerings
    Pricing Offerings
    Sprinklr SocialZoho CRM Plus
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsDiscount available for annual pricing.
    More Pricing Information
    Community Pulse
    Sprinklr SocialZoho CRM Plus
    Considered Both Products
    Sprinklr
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    92%
    Would buy again
    11 Answers
    92%
    Would buy again
    49 Answers
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    96%
    Delivers good value for the price
    49 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    96%
    Happy with the feature set
    51 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    7 Answers
    91%
    Lived up to sales and marketing promises
    48 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    8 Answers
    86%
    Implementation went as expected
    43 Answers
    Features
    Sprinklr SocialZoho CRM Plus
    Listening/monitoring
    Comparison of Listening/monitoring features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    9.5
    52 Ratings
    21% above category average
    Zoho CRM Plus
    -
    Ratings
    Boolean keyword searches10.045 Ratings00 Ratings
    Filtering out noise/spam8.048 Ratings00 Ratings
    Sentiment analysis10.049 Ratings00 Ratings
    Broad channel coverage10.048 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    10.0
    52 Ratings
    22% above category average
    Zoho CRM Plus
    -
    Ratings
    Content planning and scheduling10.049 Ratings00 Ratings
    Audience targeting10.044 Ratings00 Ratings
    Content optimization10.042 Ratings00 Ratings
    Workflow management10.046 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    9.7
    51 Ratings
    20% above category average
    Zoho CRM Plus
    -
    Ratings
    Automated routing and prioritization9.044 Ratings00 Ratings
    Customer interaction histories10.050 Ratings00 Ratings
    Bulk actions10.047 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    10.0
    44 Ratings
    25% above category average
    Zoho CRM Plus
    -
    Ratings
    Lead generation10.031 Ratings00 Ratings
    Content marketing10.037 Ratings00 Ratings
    Paid media management10.032 Ratings00 Ratings
    Campaigns and promotions10.038 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    10.0
    55 Ratings
    17% above category average
    Zoho CRM Plus
    -
    Ratings
    Twitter10.053 Ratings00 Ratings
    Facebook10.053 Ratings00 Ratings
    LinkedIn10.040 Ratings00 Ratings
    Google+10.027 Ratings00 Ratings
    Instagram10.052 Ratings00 Ratings
    Pinterest10.028 Ratings00 Ratings
    YouTube10.038 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    10.0
    54 Ratings
    23% above category average
    Zoho CRM Plus
    -
    Ratings
    Campaign success analytics10.050 Ratings00 Ratings
    Real-time tracking10.053 Ratings00 Ratings
    Competitor analysis10.036 Ratings00 Ratings
    Account management
    Comparison of Account management features of Sprinklr Social and Zoho CRM Plus
    Feature
    Sprinklr Social
    9.5
    52 Ratings
    17% above category average
    Zoho CRM Plus
    -
    Ratings
    Role-based user permissions & privileges10.051 Ratings00 Ratings
    Mobile access9.045 Ratings00 Ratings
    Best Alternatives
    Sprinklr SocialZoho CRM Plus
    Small Businesses
    Sendible
    Score7.6 out of 10
    Sogolytics
    Score9 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    Sogolytics
    Score9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    Verint Voice of the Customer
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Sprinklr SocialZoho CRM Plus
    Likelihood to Recommend
    10.0
    (80 ratings)
    7.7
    (53 ratings)
    Likelihood to Renew
    7.0
    (29 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (8 ratings)
    7.2
    (18 ratings)
    Availability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Performance
    8.2
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (34 ratings)
    7.7
    (42 ratings)
    In-Person Training
    7.0
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.4
    (3 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (5 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.2
    (16 ratings)
    Product Scalability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    -
    (0 ratings)
    7.9
    (4 ratings)
    User Testimonials
    Sprinklr SocialZoho CRM Plus
    Likelihood to Recommend
    Sprinklr
    In my perspective, I would say Sprinklr Modern Sales &
    Engagement is best suited for teams and organizations who are more involved in
    automating social media activities, getting a great analytical report on
    activity engagement, and generating lists and bolds that helps determine the
    trends and events, etc. One of the best tools that one could use for clients
    with every information they would need.
    Incentivized
    Read full review
    Zoho
    Starting with campaigns, once we send the campaign out, prospects who open it are moved into the sales funnel; the sales team then calls or emails the prospect. Our VOIP works in conjunction with Zoho CRM Plus, so phone calls are logged into the contact. And generates another call, letter, or appointment with the client on the Zoho calendar. Emails are sent through Gmail since Zoho CRM Plus does not work with Gmail. The client's email must be copied and pasted into Gmail. (responses are tracked in the Zoho CRM Plus). Once the sales team meets with the client and starts the process, it turns into an "opportunity" where all stages in the sale are tracked. We mail merge the contact info to the correct letter template, then download it into "Word," where the letter is proofed and corrected as necessary (Zoho merge does not allow you to work in "Word" 2019). When finalized, it is then uploaded back into Zoho CRM Plus under the Opportunity. The sale then continues through the process, and once signed off on, all the details of the job are logged into the Zoho CRM Plus. When the job is completed and closed out, Zoho CRM Plus automatically sends the client a thank you email. The client will then can biannual automatic emails reminding them to set up their bi-annual inspection.
    Read full review
    Pros
    Sprinklr
    • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
    • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
    • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
    Incentivized
    Read full review
    Zoho
    • Zoho CRM Plus is very good at automating many functional areas of our company including: sales, marketing, operations, and engineering. It is functionally rich, and matches the functionality we used to have with Salesforce.com, but at a much more reasonable cost.
    • Zoho CRM Plus is easily "configured" to match our business processes. The ability to configure the user interface is very good, and the "BluePrint", custom functions, and reporting allow us to automate our unique operational needs.
    • The buying process for Zoho CRM is extremely friendly. You can switch between software types from basic CRM to Zoho CRM +. You also can pay monthly, or annually, and don't have to purchase months before your renewal dates and get pestered by sales people.
    Read full review
    Cons
    Sprinklr
    • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
    • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
    Incentivized
    Read full review
    Zoho
    • Managing attachments. Limited space for each user and you can’t easily delete attachments in bulk so if you reach your limit it becomes expensive to buy more space or labor-intensive to find and delete attachments manually.
    • You can’t filter accounts by their related module fields. For example, in list view, filter all accounts with more than one contact.
    Read full review
    Likelihood to Renew
    Sprinklr
    I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
    Read full review
    Zoho
    No answers on this topic
    Usability
    Sprinklr
    The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
    Incentivized
    Read full review
    Zoho
    I personally started off as a CRM novice. But in a matter of 2 months, I was writing my own custom workflows, playing with modules and fields, and training my sales and operations teams to manage leads and accounts. Simply put, the system is intuitive after a brief introduction. The level of customization is staggering until you change your mindset. Zoho CRM Plus excels where you're able to attack your goals as problems already solved in the platform — you just need to locate the feature to make what you want to happen... happen! I equate it to the Adobe Creative Suite. You don't pick the fun filter before you lay out what exactly you want to draw. With that mindset intact, you can dial in the system to meet your and your team's needs based on your proposed SOLUTIONS, not just leaning heavily into a single feature to "force" some ROI.
    Incentivized
    Read full review
    Reliability and Availability
    Sprinklr
    Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
    Read full review
    Zoho
    No answers on this topic
    Performance
    Sprinklr
    Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
    Read full review
    Zoho
    No answers on this topic
    Support Rating
    Sprinklr
    Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
    Incentivized
    Read full review
    Zoho
    Every account representative I have worked with has been extremely helpful and nice. You can tell the account reps and support staff truly care about the product and want to provide you with the resources that you need. The response time is also fast for support inquiries and that has been a massive help for us.
    Incentivized
    Read full review
    In-Person Training
    Sprinklr
    I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
    Read full review
    Zoho
    No answers on this topic
    Online Training
    Sprinklr
    Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
    Read full review
    Zoho
    No answers on this topic
    Implementation Rating
    Sprinklr
    The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
    Read full review
    Zoho
    No answers on this topic
    Alternatives Considered
    Sprinklr
    As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
    Incentivized
    Read full review
    Zoho
    I utilize HubSpot to gather data based on IP addresses from customers who visit our website. I do not use Zoho CRM for forms since the customization is clunky to design. HubSpot collects account data from the form and that helps me evaluate to sales potential of that account. Then I use Zapier to Zap the info into Zoho. Zoho CRM then is used to reach back out to the customer and begin tracking interactions
    Read full review
    Contract Terms and Pricing Model
    Sprinklr
    No answers on this topic
    Zoho
    I would recommend that module wise update feature be opened up, for free to an additional 50-75% of paid users. These users can be restricted to work on a single module to update information only where they do not cross over multiple modules
    Incentivized
    Read full review
    Scalability
    Sprinklr
    Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
    Read full review
    Zoho
    No answers on this topic
    Professional Services
    Sprinklr
    No answers on this topic
    Zoho
    I already discussed this prior with the Enterprise Support. But them aside, I'd be remiss if I didn't mention Zoho is committed to connecting their userbase together. Within a month or two of using the product, we were told about Zoho User Groups. We had one right in my backyard (Chicago). I was able to both attend a meeting (pre-covid), and then stay in touch in an integrated Cliq channel. I always have power-users at my fingertips to ask quick questions. That Zoho makes it a point to keep these connections, and empower them... makes my life easier when inevitable "wants" pop up.
    Incentivized
    Read full review
    Return on Investment
    Sprinklr
    • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
    • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
    • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
    Read full review
    Zoho
    • The ROI is significantly positive due to the comprehensive set of modules available.
    • Positive: My clients have better Dashboard data developed through Zoho Analytics than they do even though they use Salesforce. Also, Zoho CRM Plus can integrate with Salesforce or other system either through their own integrations or from Zapier.
    • Campaigns allows me to target specific prospects via HTML emails, and complete tracking. This is a complement to the more shotgun approach of social media,
    Read full review
    ScreenShots

    Zoho CRM Plus Screenshots

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