Heymarket vs. Twilio Zipwhip (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Heymarket
Score 7.1 out of 10
N/A
Heymarket is a business text messaging software service from the company of the same name in San Francisco, for customer support, sales, and operations, that requires no installation by customers and supports SMS and Facebook messaging.
$59
per month
Twilio Zipwhip (discontinued)
Score 8.1 out of 10
N/A
Zipwhip, a texting-for-businesses application for two-way text between a company and its customers, was acquired by Twilio, and discontinued.
$19
per month
Pricing
HeymarketTwilio Zipwhip (discontinued)
Editions & Modules
Standard
$59
per month
Plus
$119
per month
Pro
$239
per month
Enterprise
Custom Pricing
Starter
$19.00
per month
Unlimited
$49.00
per month
Premium
$99.00
per month
Commercial
Contact sales team
Offerings
Pricing Offerings
HeymarketTwilio Zipwhip (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HeymarketTwilio Zipwhip (discontinued)
User Ratings
HeymarketTwilio Zipwhip (discontinued)
Likelihood to Recommend
7.0
(0 ratings)
4.5
(0 ratings)
Usability
8.0
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
1.4
(0 ratings)
User Testimonials
HeymarketTwilio Zipwhip (discontinued)
Likelihood to Recommend
Heymarket is well suited for companies that need to contact customers through SMS or send marketing campaigns. Using the API to send order updates is awesome, but it would be nice to be able to auto close those messages. I would not recommend it for large scale campaigns, companies that use sensitive data or that needs to be HIPAA compliant, would not recommend for companies with more complex campaigns.
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Zipwhip is well suited for brief communication at scale. Our Fan services reps after close to 1,000 accounts, and this allows them to get out quick messages at scale. It is less appropriate for longer messages where email or a phone call is the better route to reach out.
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Pros
  • Sends personalized messages with tags and templates.
  • Automates routine communications like order updates or follow-ups.
  • Schedules messages to be sent at specific times.
  • Manages customer opt-ins/opt-outs to comply with current regulations.
  • Integrates with tools we use, like HelpScout.
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  • Scheduled texts - when scheduling an appointment, we schedule a text to be sent prior to this appointment
  • Automations - we can set up auto texts and responses
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Cons
  • It could be easier to set up campaigns
  • Group texting is missing
  • Can duplicate users
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  • I would like the quick-use app that pulls from the taskbar to be able to hold more characters- It can only do 250 while the main screen can do 600.
  • The ability to send video through this program would significantly enhance its functionality for us.
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Usability
In my opinion, Heymarket is easy to use and has a nice, clean interface (much nicer than JustCall). The customization is nice and it is easy to create templates, schedule messages, send messages through API, etc. I cannot give it a 10 because, in my opinion, the mobile app is not very good, you cannot close API messages manually, and the Customer Service team lacks the ability to help without contacting management.
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It was very easy for users to use, straight forward, and user friendly. The desktop app is very basic but easy to reply to an incoming text, but the user had to know to allow Chrome notifications to see new incoming text via the web browser, which is how they mainly used it.
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Support Rating
No answers on this topic
Swift response time, multiple people have been willing to help with any issue, really anything you could be looking for from a service standpoint, they offer.
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Alternatives Considered
Heymarket was easier to use and has had less errors than OpenPhone. While they do share many similar features (shared inbox, tagging users, simple to use) Heymarket has been a solid solution for us. I only wish we could also use it to make phone calls along side text messages
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We hadn't really looked at other services before choosing Zipwhip as there were not a lot of test-to-landline companies when we began looking. The price was right and the customer service was amazing. It was easy to learn the software and to onboard our entire team. When we began letting our customers know about the new texting capability we had, they were curious about it and grew to love it. Because we're able to link it with their trip, they not only can receive status updates but also a link to our GPS, so they can see where their chauffeur and vehicle are in real-time, along with a photo of the chauffeur and the vehicle. This function is perhaps our corporate clients' most favorite feature as they don't have to call to see where the vehicle for their VIP is; they can watch it in real-time. For group work, Zipwhip lets us send the program manager customized updates for all of their booked trips. This is such a time saver in so many ways. Time is money and for a small business, there are many ways that this helps. Our employees spend less time on the phone and productivity is increased. Texting is great too as it serves as documentation should any issues arise.
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Return on Investment
  • It has reduced our response time to outreach
  • Allows the team to handle more on their own without needing engineer help
  • Our clients prefer texting and this helps to support them.
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  • They out of the blue raised the price 300% on us that negatively impacted the budget we had planned out for the year.
  • Initially it did help increase contact rates.
  • Time consuming and hard to manage.
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ScreenShots