Impartner delivers a complete partner ecosystem management platform, helping companies worldwide manage their partner relationships and accelerate revenue and profitability through indirect sales channels. The solution boasts millions of partners worldwide and has users from channel organizations of all sizes.
$2,000
Base Price (Modules and Add-Ons available)
ZiftONE
Score 9.2 out of 10
N/A
Zift Solutions Through Partner Marketing Automation Platform is a suite of applications meant to streamline interactions with channel partners, amplify demand, and ease cooperation on co-branded campaigns.
N/A
Pricing
Impartner PRM
ZiftONE
Editions & Modules
Impartner Emerge Package
$2,000
Base Price (Modules and Add-Ons available)
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Offerings
Pricing Offerings
Impartner PRM
ZiftONE
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Impartner PRM
ZiftONE
Features
Impartner PRM
ZiftONE
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
TreeHouse Interactive Marketing View is well suited when there is a whole team that needs to work together quickly. When the team is of five or less the overhead of the system is a little much to warrant use
Overall Relayware is a great product. It's many features in a single package lend itself well for working with partners be that channel partners, direct sales, VARs, indirect sales, or most any other type of partner. With the flexible construction and licensing you can activate the parts of Relayware you want and then easily grow the functionality as your partner management needs grow. This is a very nice solution versus adding additional SaaS systems and spending considerables hours building API connectors. That said, Relayware does have a robust API should you need to connect to other systems. There is native support for SSO connectivity, SFDC (Salesforce.com) and a handful of other third party products. Where you might not want to use Relayware is if it's too big for your organization, so like any SaaS, do your research, talk to Relayware, and evaluate the product. The many features and ability to handle lots of partners definitely adds complexity and comes with a decent, but fair, price tag. So, if you're a small organization just starting out with a few partners, or you have very simple partner management needs, Relayware might not be for you. Then again, it may, since I've found it easy to use several of the product's features beyond just working with partners. So again, evaluate, and draw your own conclusions.
Partner tracking and communication - Relayware allows a holistic view of a partner. Since the tool tracks everything a user does, you can easily see when the partner has sent or received emails, participated in trainings, download files, etc. You can also see how and when back-office users such as admins, partner managers, etc. have communicated with partners, updated dashboards, downloaded reports, and much more. The granularity of the history and tracking is exception for seeing how you and a partner are engaging. It's also very helpful for companies who require an audit trail for activities.
Training/eLearning/onboarding - I've worked with a number of eLearning/LMS platforms over the years and I'm stunned by the learning system built into Relayware. It's hands down far and above many existing standalone products and if Relayware was smart, they would offer this as a standalone item. The system supports the typical eLearning/LMS basics- SCORM support, grading, training by module, etc. but it also allows for custom training paths based on learning modules which can be SCORM, video, HTML, files, and any combination of these. The grading system is separated from the training content which allows for highly flexible user cases. You can created quizzes, tests, and certifications based on individual content modules or a full learning path.
Since the LMS is part of the overall Relayware system which is intended for partner management, you can create a range of onboarding processes/paths which are customized to particular types of partners. The system can support both online and offline activities so you can require xxx to be done online, followed by in-person training, etc. It really is an impressive system. I liked it so much, I decomissioned my instance of a Moodle LMS and I now use the Relayware LMS to serve as both partner eLearning and general customer eLearning through a separate portal.
Flexibility - It's hard to believe the Relayware can do so much in a single SaaS. The system allows for connection to SFDC so working leads and opportunities is simple. A manager or admin can add, edit, and remove web pages with ease. Data can be placed on any webpage using a number of "Relayware tags" which are special HTML tags to pull data from the system and use on a page. Customizable workflows for most any part of the system can be handled via a workflow engine. This could be onboarding, partner signup and registration, lead/deal/opportunity management and routing to appropriate users, Legal and Export compliance checking of documents and files, and on and on.
The only real drawback is that the system is so flexible, it helps to have good training and support so you don't get lost. Luckily this is only an issue for those who administer the system and Relayware is keen to provide good support for their product.
Licensing & cost - My observation is that Relayware has several good options for licensing and overall cost. They break the system down into several key modules so if you don't need something, you can remove it and not pay for it. However, that also makes it easy for the product to grow as your needs do. One of their license modules is by back-office users, not front-office. The benefit of this is when coupled with SFDC, you only need a single SFDC license for all of your field personnel and front end users. Since one of the Relayware models is to not charge by the number of front end users, you can save thousands in SFDC licenses. Ie: A user works through Relayware to report/edit/manage leads, deals, and opportunities. The system uses a single SFDC license to connect to SFDC so rather than every front end user needing an SFDC license, you only need one. Depending on the size of your organization, this alone could easily pay for the Relayware system.
ImpartnerPRM has a slight edge as Zift appears to still be struggling with the integration of legacy Relayware functionality. This results in a different user experience and issues with single sign-on.
We were also testing the HubSpot Marketing Hub platform at the same time I began utilizing ZiftONE. ZiftONE's data is more reliable than HubSpot, thus we've decided to use it as a backup for systems that need content syndication. However, GetResponse's sales funnel is easier to use for those who are new to a software of this kind. ZiftONE ensures that our campaigns are being managed with the right information and that our products and services are being promoted to the right audience. This medium is useful for spreading your brand's name around and may even yield a few leads.