HubSpot CRM vs. Zendesk Sell

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot CRM
Score 8.3 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Zendesk Sell
Score 8.9 out of 10
N/A
Zendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas. Base CRM was founded in 2009, and acquired by Zendesk…
$19
per seat/month billed annually
Pricing
HubSpot CRMZendesk Sell
Editions & Modules
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Sell Team
$19.00
per seat/month billed annually
Reach prospecting enrichment add-on (requires a Sell Subscription)
$27.00
Per User Per Month (billed annually)
Sell Professional
$49.00
per seat/month billed annually
Sell Enterprise
$99.00
per seat/month billed annually
Sell Elite
$199.00
per seat/month billed annually
Offerings
Pricing Offerings
HubSpot CRMZendesk Sell
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HubSpot CRMZendesk Sell
Features
HubSpot CRMZendesk Sell
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HubSpot CRM
7.6
Ratings
1% below category average
Zendesk Sell
6.6
Ratings
15% below category average
Customer data management / contact management8.60 Ratings8.90 Ratings
Workflow management6.70 Ratings6.10 Ratings
Territory management4.90 Ratings4.90 Ratings
Opportunity management7.70 Ratings7.90 Ratings
Integration with email client (e.g., Outlook or Gmail)7.80 Ratings6.90 Ratings
Contract management7.90 Ratings5.40 Ratings
Quote & order management7.60 Ratings3.90 Ratings
Interaction tracking8.50 Ratings7.90 Ratings
Channel / partner relationship management8.20 Ratings7.80 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HubSpot CRM
7.8
Ratings
3% above category average
Zendesk Sell
9.0
Ratings
18% above category average
Case management8.50 Ratings9.00 Ratings
Call center management6.30 Ratings9.00 Ratings
Help desk management8.60 Ratings9.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HubSpot CRM
7.5
Ratings
1% below category average
Zendesk Sell
6.9
Ratings
9% below category average
Lead management7.90 Ratings6.00 Ratings
Email marketing7.00 Ratings7.80 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HubSpot CRM
8.0
Ratings
5% above category average
Zendesk Sell
5.3
Ratings
36% below category average
Task management9.10 Ratings8.00 Ratings
Billing and invoicing management7.60 Ratings1.00 Ratings
Reporting7.40 Ratings7.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HubSpot CRM
7.2
Ratings
5% below category average
Zendesk Sell
8.2
Ratings
8% above category average
Forecasting7.20 Ratings7.80 Ratings
Pipeline visualization7.10 Ratings7.90 Ratings
Customizable reports7.30 Ratings9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
HubSpot CRM
6.8
Ratings
10% below category average
Zendesk Sell
4.2
Ratings
56% below category average
Custom fields7.90 Ratings7.80 Ratings
Custom objects5.60 Ratings4.90 Ratings
Scripting environment6.30 Ratings1.10 Ratings
API for custom integration7.60 Ratings3.00 Ratings
Security
Comparison of Security features of Product A and Product B
HubSpot CRM
8.0
Ratings
4% below category average
Zendesk Sell
9.5
Ratings
13% above category average
Single sign-on capability8.20 Ratings9.90 Ratings
Role-based user permissions7.80 Ratings9.00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HubSpot CRM
5.8
Ratings
23% below category average
Zendesk Sell
4.0
Ratings
59% below category average
Social data5.60 Ratings1.00 Ratings
Social engagement5.90 Ratings6.90 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HubSpot CRM
8.1
Ratings
10% above category average
Zendesk Sell
5.4
Ratings
30% below category average
Marketing automation7.00 Ratings9.80 Ratings
Compensation management9.30 Ratings1.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
HubSpot CRM
8.3
Ratings
12% above category average
Zendesk Sell
8.0
Ratings
9% above category average
Mobile access8.30 Ratings8.00 Ratings
User Ratings
HubSpot CRMZendesk Sell
Likelihood to Recommend
7.6
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.3
(0 ratings)
9.0
(0 ratings)
Usability
7.3
(0 ratings)
8.9
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
7.1
(0 ratings)
8.8
(0 ratings)
Online Training
-
(0 ratings)
7.0
(0 ratings)
Implementation Rating
8.1
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
HubSpot CRMZendesk Sell
Likelihood to Recommend
Most of our clients are either government institutions or Education sector clients, such as universities, colleges, Coaching Institutes, and Competitive boards. We store their data in a single place. That means we can keep our one client's data in one place without any confusion. Our data is always clear and understandable while it is in HubSpot CRM.
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I think that for a company that creates any sales and needs to house their client information, the Base is perfect. The price of the program makes it completely worth the investment. And to be able to use customizations makes it possible for any business that does sales use Base for their orders. I would say for companies that use legal contracts or binding contracts for their business, Base may be too simple for their needs. We work in tandem with a company that always has contracts going back and forth, and the build out of the customizations here weren't really going to work for them.
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Pros
  • The ability to create marketing campaigns and have control over when to stop and when to send the next according to your cadence design is excellent. However the ability to see the performance and the history for each prospect is so simple and so accessible - I kicked myself for not getting it sooner.
  • Having one place to create companies and contacts as well as score leads and track all contract products means we don't have to miss any renewals.
  • The Deal tracker gives us the ability to track multiple pipelines as well as team and individual metrics like average sale, percentage of goal, contribution to team effort which when mixed with an activity tracker means the team stays lean and mean to crush all goals.
  • The real time chat feature means prospects can navigate to our landing page for info about us, levels of product availability, pricing and begin a quick chat with members of the sales and support team.
  • Intel features along with lead scoring, SEO integration, podcasts and white papers all combine to be the most comprehensive CRM you could need.
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  • Integrates well with FullContact, Slack via Zapier, and Gmail and google calendar.
  • Excellent mobile app for iPhone lets salespeople have data at their fingertips and enter notes at conferences, in elevators, wherever.
  • Does all the basic things a salesperson needs to be productive, contacts capture, deal capture, documents, smart linking of contacts to deals, and nice reminder features.
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Cons
  • At times, it feels like there are too many options, which can be overwhelming when trying to grasp all that it has to offer fully.
  • The reporting features are lacking. It can be challenging to pull and export reports to share with users who are not on Hubspot.
  • It appears to have more issues with Windows; it consistently logs out and requires re-login to the CRM and the HubSpot Outlook add-on.
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  • There was no ability to add prospects from a company domain or email to auto-fill any data.
  • You had to type in all of the data you gathered about that prospect.
  • The default only gave you two phone numbers for the company, too few.
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Likelihood to Renew
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
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The integration with the other Zendesk products is key. Allows other people in the company, such as support, to be involved in the sales process.
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Usability
Once you are set up with HubSpot CRM, it becomes difficult to use any other tool, as it integrates you into the workflow and makes it a habit to log in to HubSpot to identify tasks for the day. The overall ease of use is also a brilliant factor in using HubSpot. They push you towards deal closure and revenue generation.
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I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
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Reliability and Availability
No answers on this topic
Always available and easy connection from Zendesk Support
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Performance
No answers on this topic
Never any latency issues
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Support Rating
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
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Online Training
No answers on this topic
This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
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Implementation Rating
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
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Simple, and straight forward.
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Alternatives Considered
Our team and senior managers deemed these products worth reviewing and requested that every team assess them, enabling our company to make an informed decision about the software to purchase. Everybody checked, and a survey was conducted among all those employees. We received the most votes for HubSpot CRM, as most employees preferred it.
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Zendesk Sell is not as robust as other leading CRM tools I have used in the past like Salesforce. Salesforce is the market leader and is always leading the way in innovation. Salesforce objects management is better simpler and allows the user to customize different screens and have different dashboards for reporting reasons. This is definitely a good alternative to Salesforce especially if you are currently using any other Zendesk products like Zendesk support.
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Scalability
No answers on this topic
Always on, always available.
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Return on Investment
  • Gave a ton of visibility into user and sales funnel.
  • Able to get back to new signups or inbound leads much faster, sometimes within minutes. We have a Slack integration that's super helpful.
  • Saved hours each week that were earlier spent digging through emails or spreadsheets for context; meetings are a lot shorter because it is super easy to go through the created reports.
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  • Increased efficiency with a central hub for all of our customer data.
  • Workflows are easy to set up and beneficial for us.
  • Received minimum training, therefore it's easy to navigate.
  • Reduced employee costs. Employees can spend more time completing other important tasks.
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ScreenShots

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.