Workato is a cloud or on-premise automation and integration platform with enterprise-grade
capabilities and no coding required. Workato provides pre-built connectors to integrate with over 300
business applications and enables task automation across apps.
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Zapier
Score 9.1 out of 10
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The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
$29.99
per month 750 tasks per month
Pricing
Workato
Zapier
Editions & Modules
No answers on this topic
Starter
$29.99
per month 750 tasks per month
Professional
$73.50
per month 2k tasks per month
Team
$103.50
per month 2k tasks per month
Company
Contact Sales
Offerings
Pricing Offerings
Workato
Zapier
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
33% discount for annual pricing.
More Pricing Information
Community Pulse
Workato
Zapier
TrustRadius Insights
Workato
Zapier
Highlights
Research Team Insight
Published
Users have consistently found Workato helpful in automating their complex business processes. Common scenarios where Workato has proven useful include synchronizing inventory between multiple applications, automating sales workflows, and integration with ERP, CRM systems, and third-party APIs. Reviewers tend to appreciate Workato’s compatibility with a multitude of applications and its power in handling multi-step workflows, which enables them to maintain inter-department synchronicity, improve operational efficiency, and eliminate redundancy in tasks.
On the other hand, reviewers of Zapier tend to use it to handle more straightforward tasks, like integrating and automating functions between different software applications. Users have mainly used it for tasks such as sending email alerts when a new entry is added to a CRM system, moving data between different apps, scheduling social media posts, or automating repeated tasks in project management software. Zapier’s strong suit highlighted by the customers is its ease of use, broad range of integrations, and ability to automate simple tasks efficiently, freeing up users’ time for more strategic tasks.
Features
Workato
Zapier
Cloud Data Integration
Comparison of Cloud Data Integration features of Product A and Product B
Business Process Work Flows, File Management, Small/Medium # of Records Queried (<~1000)
Closing a sales deal in system one kicks off work flows in system two for implementation
Notification of key events in system one via text, outlook event, etc
While I note management of two-way integrations needs improvement, it is a strength of Workato and easier to set up here than in any other tool.
Support for connectors business processes require (Docusign, Dropbox, Outlook, Quick Base, Salesforce, etc)
Needs Improvement -
Management of two-way integrations. It's often a bit of a struggle to create the appropriate fields in both systems to ensure redundant jobs are not run nor infinite loops created. That said, Workato does provide some documentation to counter this.
If you have processes that are now managed and controlled using a spreadsheet, Zapier will give you a lot more control over what is happening and will help you increase productivity by eliminating simple steps such as sending emails and sharing information with your colleagues. It frees time for very transactional activities.
Workato is very easy to pick up and use. You'll be creating complex recipes within days. The UI, workflow, formulas, and other features are very intuitive.
Workato is very powerful. The native connectors it has to hundreds of software already, allows users to make substantial automation and integrations, but the HTTP connector makes it seem like it has no boundaries. If you are using software that isn't a native Workato connector but it has an API, you can use their HTTP connector to make calls to and from.
Workato is always making improvements to its platform. This includes adding more connectors, more features, updating current connectors to be more powerful, or expanding on other tools it offers.
Ease of use - multiple people in the organization can set up and run Zaps per their specific use cases without much training.
Connectivity - Zapier is able to connect to multiple applications we use on a regular basis.
Functionality - Zapier provides embedded functionality within the app itself (email, data conversion), but also appropriate triggers and actions for apps it connects to.
Versatile - Zapier can execute complicated and simple tasks and thus has many use cases.
Customization has a bit of a learning curve associated with it. Be prepared to expand your programming knowledge for any deep customization, however having the option to customize is critical
Online training material is out there, but can be a bit cumbersome to read through and retain. More straight-forward online training material would help 10 fold
Due to prebuilt recipes, Workato is easy to learn and use for non-technical users if their use case fits the existing recipes. It is not easy for non-technical users to create, modify, debug or maintain complex integrations that are outside the prebuilt recipes.
The interface is very user-friendly, and there are also many tools to help a brand-new user get started. For example, you can put your Zap idea into the AI bot, and it will basically build a shell of your Zap to get started on. The format for each step within a Zap is also very helpful (set up the connection/app, set up the fields/details, then test).
They employ an extremely knowledgeable team of problem solvers. I've never had a disappointing interaction or one that has left me still searching for answers. I know that when I ask for help, they'll partner with me until we find a solution together
Before we purchased Zapier, I contacted support and asked them if Zapier could support my intended workflow (this is actually a selection on their support form - awesome). Within 2 hours, I was contacted by a support team member who seemed sure it would work, but granted me premium access for 2 weeks to try it out for myself. Sure enough, it did! Ever since then, support has replied rapidly to any problems I have experienced and answered my questions within a few sentences.
We discovered that we could not use Workato for our more complex, large enterprise integrations. It was useful for simple workflows that matched the prebuilt recipes.
We found Workato to be easier to use, more powerful and more robust than other solutions we tested at the time. It simply does the trick and allowed us to implement all that we needed in all the precise details we needed. It gave us all the power, flexibility and autonomy we needed without bogging us down with unjustified complexity. Workato came through for us and that's why we keep using it after three intense years.
We actually utilize both Integromat and Zapier at our company, for all the reasons detailed in this review. Though Zapier is excellent for simple client integrations, we often run into internal use cases that require complexity that Zapier cannot provide. Specifically working with API calls (not just webhooks), complex multi-step integrations with Routing/parsing/etc, and large volume integrations. Integromat is perfect for these use cases, but doesn’t provide the simplicity and account scalability that Zapier offers.
Workato is an unusual type of software in that it’s very much middle-wear, which means it’s extra important for stake holders in your company (especially those who won’t be interacting with Workato on a daily basis) to see the ROI that Workato can provide. Typically ROI is in developer time, as well as replacements for other SaaS tools. For our team, we move 2X as fast and need 1/2 the developers, so the ROI is just incredible.
