Vista Social vs. Zoho Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Vista Social
Score 9.5 out of 10
N/A
Vista Social is a social media management platform that offers features such as schedule of content, managing conversations through a universal inbox, managing reviews, social listening and reporting.
$79
per month
Zoho Social
Score 8.9 out of 10
N/A
Zoho Social is a comprehensive social media management platform designed for businesses of all sizes and agencies. It is used to schedule and publish posts, manage conversations—including direct messages, comments, and mentions—across multiple platforms, track keywords, competitors, and hashtags, and generate reports from one dashboard. Supported platforms: Meta (Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (formerly Twitter),…
$0
per month per user
Pricing
Vista SocialZoho Social
Editions & Modules
Professional
$79
per month
Advanced
$149
per month
Scale
$379
per month
Enterprise
$379
per month
Enterprise
Custom
Free
$0
per month per user
Standard
$15
per month per user
Professional
$40
per month per user
Premium
$65
per month 3 users
Agency
$320
per month 5 users
Agency Plus
$460
per month 5 users
Offerings
Pricing Offerings
Vista SocialZoho Social
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.Add Ons Users at $10 / user / month Brands $10 / brand / month Discount available for annual pricing.
More Pricing Information
Community Pulse
Vista SocialZoho Social
Features
Vista SocialZoho Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Vista Social
9.1
Ratings
16% above category average
Zoho Social
8.2
Ratings
6% above category average
Boolean keyword searches9.20 Ratings00 Ratings
Filtering out noise/spam8.80 Ratings00 Ratings
Sentiment analysis8.90 Ratings8.00 Ratings
Broad channel coverage9.70 Ratings8.40 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Vista Social
9.5
Ratings
17% above category average
Zoho Social
8.8
Ratings
9% above category average
Content planning and scheduling10.00 Ratings9.20 Ratings
Audience targeting9.10 Ratings8.40 Ratings
Content optimization9.20 Ratings8.90 Ratings
Workflow management9.80 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Vista Social
9.1
Ratings
14% above category average
Zoho Social
8.6
Ratings
8% above category average
Automated routing and prioritization9.00 Ratings8.30 Ratings
Customer interaction histories9.20 Ratings8.80 Ratings
Bulk actions9.10 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Vista Social
9.0
Ratings
15% above category average
Zoho Social
8.8
Ratings
13% above category average
Lead generation8.70 Ratings8.50 Ratings
Content marketing9.40 Ratings9.10 Ratings
Paid media management8.90 Ratings00 Ratings
Campaigns and promotions8.90 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Vista Social
9.4
Ratings
11% above category average
Zoho Social
9.3
Ratings
10% above category average
Twitter9.50 Ratings9.30 Ratings
Facebook9.40 Ratings9.20 Ratings
LinkedIn9.40 Ratings9.20 Ratings
Google+9.00 Ratings9.30 Ratings
Instagram9.60 Ratings9.30 Ratings
Pinterest9.30 Ratings00 Ratings
YouTube9.40 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Vista Social
9.2
Ratings
15% above category average
Zoho Social
8.4
Ratings
6% above category average
Campaign success analytics9.50 Ratings8.60 Ratings
Real-time tracking9.20 Ratings00 Ratings
Competitor analysis9.00 Ratings8.20 Ratings
Account management
Comparison of Account management features of Product A and Product B
Vista Social
9.2
Ratings
14% above category average
Zoho Social
9.1
Ratings
13% above category average
Role-based user permissions & privileges9.30 Ratings9.10 Ratings
Mobile access9.10 Ratings9.20 Ratings
Best Alternatives
Vista SocialZoho Social
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Vista SocialZoho Social
Likelihood to Recommend
9.5
(0 ratings)
9.2
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
9.6
(0 ratings)
9.2
(0 ratings)
Availability
-
(0 ratings)
8.2
(0 ratings)
Performance
-
(0 ratings)
8.2
(0 ratings)
Support Rating
10.0
(0 ratings)
9.3
(0 ratings)
Online Training
-
(0 ratings)
8.2
(0 ratings)
Implementation Rating
-
(0 ratings)
8.4
(0 ratings)
Configurability
-
(0 ratings)
7.3
(0 ratings)
Ease of integration
-
(0 ratings)
3.6
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
Vista SocialZoho Social
Likelihood to Recommend
When you start working with Vista Social, every major feature is well documented and has an intuitive onboarding with helpful steps. So is a good feature by itself when scaling your team is needed. The other one, on a similar line, is the live preview of the post, which helped us fine tuning the posts quickly and with no surprises. In my experience with the platform —I haven’t come across anything that didn’t do what it was supposed to.
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n a crowded landscape of scheduling software options, this particular solution stands out as a beacon of simplicity and user-friendliness. What truly sets it apart is its ability to strike a delicate balance between ease of use and content flexibility. Unlike some other platforms that may impose restrictions on content size and compromise quality during scheduling, this software manages to preserve the integrity of the content while offering an intuitive interface.
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Pros
  • The design and layout of the site is simple, with the options to click through the different tools on the left hand side of the page. What I liked most about Vista Social is the ability to combine all the different tools that a social media manager needs into one platform.
  • I typically use various different apps and platforms to write down notes, assign tasks to different team members, and look at my overall content calendar for the month. It is brilliant that Vista Social is able to combine all of these into one platform.
  • When first signing up to Vista Social and exploring the platform, each page offers you a walkthrough of all of the tools available to you, which is really handy, as well as a customer support section on the right bottom hand corner.
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  • Zoho Social helps us develop posts, and it facilitates the automated publishing, which is vital in sharing the content we want.
  • Besides, Zoho Social is fruitful in customer engagement plan, where the software manages different accounts, and there is free communications throughout.
  • Finally, there is social media evaluation, monitoring, and analytics, and all of them brings to us an inference that is accurate and digital.
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Cons
  • I think the price is quite high compared to hiring a person for the same task. This may put one off from purchasing as with a bit more time you can do the same job yourself or with an employee for much less
  • In my opinion, the interface is rather complicated visually and doesn't have an appeal. It is cramped with so many features that provide a sense of confusion whilst starting off
  • In my experience, the tutorials do leave a few questions afterwards regarding set up and this can take more time to figure out by yourself.
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  • The Calendar view displaying published posts would be a great feature. You can view published posts displayed in a list, but when scheduling and arranging posts based on a calendar, seeing upcoming posts as well as past posts can be very helpful.
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Likelihood to Renew
Very effective, efficient and an integral part of our daily work. Our team members are more productive and motivated to finish projects.
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I am enjoying using Zoho Social and I look forward to really unwrapping what it has to offer. I need to be able to essentially offload all my social media posting and work so that I can do the actual work of sewing clothes, which is what my business actually does. This way, I can spend a few weeks making different types of content while also sewing clothes and post the content in a way that builds a story for my business and is entertaining.
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Usability
It's just perfect in all point because you have everything to manage your business. Keypoint is really message automatisation cause you can send message and take your time on an another point. The fact to schedule your post is also a very good point and very usefull on LinkedIn bye exemple.
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I think it provides good value for money, a streamlined, intuitive, user friendly platform, with lots of features I'm still discovering. The social media publishing is easy and effective to use. We would love to see the monitoring feature included in the basic package but for the price you can't ask much more, really
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Support Rating
No answers on this topic
The guys at Zoho are amazing. They are always in touch and are willing to help. They regularly send support emails to find out how they can help. They send tips and information on updates. When you need help, they don't hesitate to call. Support is really great from Zoho.
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Alternatives Considered
While they all offer basic scheduling and publishing, Vista Social stands out by combining content creation (with Canva), AI-powered captions, inbox management, task organization, and performance tracking , all in one platform. It saves time and gives me more control, without needing to jump between multiple tools.
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Zoho Social is more practical. It has the features we need. We just want to share content on our social media accounts and view the post-share stats. The integration process is easy, the sharing process is easy, and these are the key features we need at the moment. Also, we can manage our team and responsibilities by Zoho Social's permission system quite efficiently.
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Return on Investment
  • The DM automation feature means we're not missing out on important messages when we're off the clock (after hours essentially), which is a huge advantage in hospitality where response time is everything.
  • In most cases, time is money, and being able to manage all our platforms from one place has cut down hours of switching between apps and tabs. That in itself has boosted our company's productivity and allowed the team to respond faster to guests and potential leads.
  • The real-time insights and mentions helps us tweak content and react to trends quicker, which has increased our visibility and bookings.
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  • Zoho Social allows me to "see" my messaging planning weeks into the future. I can create themes for a week or month and easily see how it performs.
  • Having all my social accounts in one place saves me time.
  • It is too early for any ROI from Zoho but the amount of content I am putting out has increased by at least 400%.
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ScreenShots

Zoho Social Screenshots

Screenshot of the Zoho Social interface, which appears when logging into an account. It provides navigation to switch between brands, monitor follower growth, and analyze post performance across connected channels—offering a unified view of an organization's social media health, posts, and interactions.Screenshot of the interface to publish content across all connected channels at once, or by selecting specific ones individually. It also offers the option to schedule posts for later or use SmartQ to automatically pick the best time for optimal engagement.Screenshot of the interface to manage all social media conversations, including direct messages, comments, and mentions, across all channels in a single unified inbox.Screenshot of the Monitor feature, used to track keywords, relevant accounts, and content, with notifications.Screenshot of an example of Zoho Social's data-driven insights, used to crunch numbers and generate reports.Screenshot of the Social Media Calendar, used to plan and deliver experiences.