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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite Insights

    Score9.9 out of 10
    N/AuburVu (for a time known as Hootsuite Insights) analyzed big social data, combining monitoring capabilities, data analysis and reporting features to show insights like influencers, stories, and trends. It was acquired by Hootsuite in 2014, and has since been discontinued.N/A

    Viralheat (Discontinued)

    Score5.1 out of 10
    N/AViralheat was acquired by Cision in 2015 and rebranded Cision Social Edition. It was later discontinued.N/A
    Pricing
    Hootsuite InsightsViralheat (Discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Hootsuite InsightsViralheat (Discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Hootsuite InsightsViralheat (Discontinued)
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Discontinued Products
    Chose Viralheat (Discontinued)
    We looked at tools that offer monitoring across social platforms. Viralheat eventually won our bid because of the simple user experience as well as their unlimited mentions offer.

    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
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    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
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    Best Alternatives
    Hootsuite InsightsViralheat (Discontinued)
    Small Businesses
    Mention
    Score9.4 out of 10
    Sendible
    Score7.6 out of 10
    Medium-sized Companies
    Mention
    Score9.4 out of 10
    Vista Social
    Score9.5 out of 10
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Hootsuite InsightsViralheat (Discontinued)
    Likelihood to Recommend
    10.0
    (2 ratings)
    8.3
    (14 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    8.3
    (13 ratings)
    Usability
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.8
    (2 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Hootsuite InsightsViralheat (Discontinued)
    Likelihood to Recommend
    Discontinued Products
    I liked uberVU a lot, and thought I was lucky to have found them (they actually responded to my tweet when I was vendor-searching, which was good to know as they were doing just what we were planning to use the software for). They are relatively small, which allows to have a great personal relationship and we felt very valued as a client. They provided great value - some of their competitors allow for more features (which explains their higher price), but there was no way to opt out of the unnecessary features to lower the price - uberVU didn't have any of that, it was just what we needed and in our price range
    Read full review
    Discontinued Products
    If social is a big part of your business in more departments than just marketing and communications (marcom), make sure to let the team know and ask how Viralheat can accommodate multiple users and departments. Viralheat was great during the evaluation process because they were willing to show us exactly what they could do for our company - they even customized accounts for us to show us the true value of signing on.
    Read full review
    Pros
    Discontinued Products
    • Easy to see what people are saying on social media about clients.
    • Creates reports that can be limited to certain time frames.
    • Able to see the reach of users so you can breakdown by influencers.
    Read full review
    Discontinued Products
    • Viralheat’s reporting feature delivers analytics in presentation-grade spreadsheets. I include these images in reports or presentations to different teams.
    • Monitoring is definitely a strong point. I am not limited by a conversation or mention limitation, which is especially important when tracking high-volume products or brands. We are able to quickly identify trends and act accordingly.
    • The user experience is a pleasant one. Viralheat offers many comprehensive features but the layout of the product is simple and intuitive. I’m able to access any feature without having to click around into multiple places.
    Read full review
    Cons
    Discontinued Products
    • I honestly didn't have any issues with them. Being able to set the real-time alerts as "every 15 minutes" took some figuring out to do, and we were still in the trial mode while we did that - it wasn't particularly intuitive for other users, but once we walked them through, everything worked well.
    Read full review
    Discontinued Products
    • Not being able to reference in the native platform (e.g. LinkedIn, Facebook) the name of companies or users referenced in a post.
    • Not being able to embed images natively. (e.g. Image attached to a post on Viralheat shows up as a url link on the native platform).
    • Would love to see a calendar view of the scheduled posts as well as the current list view.
    Read full review
    Likelihood to Renew
    Discontinued Products
    I find it a great tool in the digital strategy world to see what people are saying across social platforms. It's much more efficient that doing a search on the platform itself and provides a lot of information extremely quickly
    Read full review
    Discontinued Products
    Viralheat provided our team with the kind of monitoring tool we were looking for. As an added bonus, they had a member of their team brainstorm the best ways for us to set up our account to ensure we weren’t missing anything. Great customer service.
    Read full review
    Usability
    Discontinued Products
    All the users found the product intuitive and easy to use.
    Read full review
    Discontinued Products
    I found it really easy to use and I use it on a daily basis and can easily find my way around. It has the usability of a consumer application for an Enterprise product that does very complex things in a very elegant manner.
    Read full review
    Reliability and Availability
    Discontinued Products
    A couple of times it was a little slow, but this didn't result in any negative impact for us. There was no downtime as I could recall or notice.
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    Discontinued Products
    Every time we needed help, the support was great. We had no issues, mostly needed usability walkthroughs and had questions about features.
    Read full review
    Discontinued Products
    The customer success team clearly cares about how well we do. They are quick to get back to us and they always offer to jump on a screen share so we can understand and learn new features.
    Read full review
    Online Training
    Discontinued Products
    I got the training while I was evaluating and in the trial period. Then I trained the others myself
    Read full review
    Discontinued Products
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Not applicable since it is SAAS - all we needed was to sign up, which was easy
    Read full review
    Discontinued Products
    We were up and running within an hour.
    Read full review
    Alternatives Considered
    Discontinued Products
    Radian6 and Brandwatch were on the short list. We picked uberVU for its combination of price and features. It did not have extra features we didn't need, they were customizable and flexible enough to meet all of our needs
    Read full review
    Discontinued Products
    We chose Viralheat because it allowed us to do multiple things from one tool. We were able to monitor our brand mentions after each video, song, or album release - this provided us with valuable feedback abouout our brand and music. We were also able to connect our accounts and engage directly with our fans as well as post new content. We monitored the analytics around each release and campaign and were able to determine which were successful.
    Read full review
    Return on Investment
    Discontinued Products
    • Easier to handle crisis.
    • Ability to find out statistics to quantify and qualify what you're doing for customers.
    Read full review
    Discontinued Products
    • Viralheat has helped me understand how real-life users react to things I build and/or test.
    • I’ve gotten a better understanding of my space and the relevant news surrounding it. This helps me build a better product.
    • It saves me a lot of time. I’m able to quickly monitor what’s important to me.
    Read full review
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