Uberflip

Uberflip

95 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Uberflip	Score8.2 out of 10	N/A	Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also contains analytics that show how effective these CTAs are (and in what context they are effective or not) so poor content can be confidently dropped in favor of what works. For $200 monthly the user…	N/A

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Uberflip

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Pricing Offerings
Uberflip
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Free/Freemium Version
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Community Pulse
Key User Insights
	Uberflip
Considered Both Products	Uberflip Patricia Pouncey Sr. Director, Demand Generation in Marketing at Conversica, R-Zero (Computer Software, 51-200 employees) Chose Uberflip SnapApp is a sister company of Uberflip. We had great results (2500 leads created within the year) and allowed our Sales Team to overachieve on our revenue goals. Incentivized Helpful? Verified User Chose Uberflip In my experience Uberflip measures up quite well to Seismic. It is easier to find the content you need in cotnent hubs and because of the interface. That makes it more useful. It is similarly easy to share content. Where Uberflip is weaker is backend link tracking viewing … Incentivized Helpful? Jana Gauvey Marketing Operations Program Manager in Marketing at Rand Worldwide (Information Technology & Services, 501-1000 employees) Chose Uberflip We were evaluating apples and oranges, really. At the time of our evaluation, PathFactory was more of a system (called LookBookHQ at the time) to create individual landing pages. Content was not really centralized or reported on outside of the individual page created. We are … Incentivized Helpful? Devyn Beregi Business Development Representative in Sales at Pearson (Education Management, 10,001+ employees) Chose Uberflip n/a Incentivized Helpful? Verified User Chose Uberflip N/A Incentivized Helpful? Christy Ricketts VP Marketing in Marketing at GES - Global Experience Specialists (Events Services, 1001-5000 employees) Chose Uberflip I have used Wordpress previously but uberflip is a much better product for blog management. Incentivized Helpful? Verified User Chose Uberflip We're looking into and possibly reconfiguring our current use case. Incentivized Helpful? Verified User Chose Uberflip I think they have different perspectives and solutions, I think Uberflip is similar but different and use both to complement the strategy, there are things that they share and I choose which is the best from both in that specific area and used it. I love HubSpot and I think … Incentivized Helpful? Sam Macleod Director, Digital Marketing in Marketing at Beamery (Information Technology & Services, 201-500 employees) Chose Uberflip We preferred the vision for Uberflip and the team we worked with. It has an aggressive development roadmap and they roll out features quickly, including better integrations with our wider tech stack - including 6sense, salesforce, and Marketo, Incentivized Helpful? Dylan Freier Senior Manager of ABM in Marketing at Matillion (Computer Software, 501-1000 employees) Chose Uberflip I have not used an Uberflip alternative as I find Uberflip to be leading the pack. I've heard peers using PathFactory, but none of them seemed too impressed. Incentivized Helpful? Verified User Chose Uberflip When it comes to asset management, Uberflip has a HubSpot beat. That doesn't mean HubSpot isn't necessary for other functions, but when it comes to the content itself, the backend organization, reporting (item and stream level), and delivery of the content is much more useful … Incentivized Helpful? Verified User Chose Uberflip We looked at 6 different categories of these products. Below I outline how Uberflip stacked up against the other products. Look N Feel: The Uberflip platform and front end hub look n feel scored higher than either of the other products. They had more template options, better … Incentivized Helpful? Jesse Miller ABM Manager in Marketing at NextRoll (Computer Software, 11-50 employees) Chose Uberflip Ceros is a completely different type of tool, and didn't have the full functionality we needed. PathFactory was good but lacked some ABM features for customization. Overall, we chose Uberflip because of all the integrations and ABM functionality we were after. They also wow'ed … Incentivized Helpful? Hailey McDonald Director of Growth Marketing in Marketing at Culture Amp (Information Technology & Services, 501-1000 employees) Chose Uberflip Uberflip's strengths seem to be in the organization and delivery of content journeys, the measurement of content engagement and integration into a broader digital marketing strategy (SEO capabilities, embedding on pages, partnerships and integrations). Incentivized Helpful? Amber Francis Senior Digital Marketing and Operations Manager in Marketing at EcoVadis (Environmental Services, 501-1000 employees) Chose Uberflip The WordPress site that we used before Uberflip was not intuitive, required developer time to maintain, and did not offer the same level of customization to the content types as Uberflip does. The connection with Pardot was not as smooth either. Incentivized Helpful? Ashley Hyman Director of Marketing in Marketing at AgilQuest (Computer Software, 11-50 employees) Chose Uberflip Uberflip truly integrates with the website experience through the resources hub and streams, but also in main website pop-ups and embedded tiles. It also fully integrates with our Marketing Automation Platform so we get additional information and data. Incentivized Helpful? Felicia Tomasko Editor in Chief in Product Management at LA YOGA Ayurveda and Health Magazine (Media Production, 1-10 employees) Chose Uberflip Compared to Issuu, Uberflip has higher level content creation solutions and more integration of multi-media components for campaigns. Uberflip also allows everyone to build campaigns within the design itself. Incentivized Helpful? Verified User Chose Uberflip Uberflip is a simpler solution and gets the job done. Yes, there are more bells and whistles with some of the enterprise level solutions, but they are going to be more costly and complex. Uberflip gives you what you need to get the job done for the most part. Incentivized Helpful? Verified User Chose Uberflip I inherited Uberflip, I did not choose it myself. Incentivized Helpful? Verified User Chose Uberflip The only competitor we looked at in comparison to Uberflip was Visually. From our perspective, Visually just didn't align with the content hub needs we were needing. We also had a more enjoyable sales process with Uberflip as they spent a lot of time customizing our demo … Incentivized Helpful? Jodi Lebow Senior Director, Demand Generation & Marketing Operations in Marketing at CollabNet VersionOne (Computer Software, 51-200 employees) Chose Uberflip I have not found another platform that provides all the functionality Uberflip does. Before Uberflip we cobbled together content on our website, in our marketing automation platform, internal share sites for sales and such to give us a fraction of what Uberflip can do. Incentivized Helpful? Verified User Chose Uberflip At the time of purchase we looked a few different Content Management Systems but what really stood out with Uberflip was the competitive pricing and the outstanding Customer Support team. They were there with us through set up making it an easy transition over and the customer … Incentivized Helpful? Eric Dickmann Vice President of Marketing in Marketing at SunView Software, Inc. (Computer Software, 51-200 employees) Chose Uberflip We selected Uberflip because it was integrated with HubSpot and provided a user experience similar to what we were developing on our website. Uberflip has also been very responsive since day 1 and gets our issues resolved quickly. We looked at doing more in-house or building it … Incentivized Helpful? Lyra (Ward) Hankins Director, Industry Marketing in Marketing at Equifax (Computer Software, 10,001+ employees) Chose Uberflip I was not involved in the initial selection of Uberflip and have not used competitive products. In the past I have dealt with home-grown web pages/sections that housed content and it was very painful. Incentivized Helpful? Hillary Lupo M.S. Marketing Campaigns Manager in Marketing at Fortinet (Computer & Network Security, 5001-10,000 employees) Chose Uberflip Uberflip was the only vendor that allowed us to leverage content in newsletters with the ongoing content experience we were looking for. Incentivized Helpful?
	Would buy again
	90% Would buy again 26 Answers
	Delivers good value for the price
	96% Delivers good value for the price 23 Answers
	Happy with the feature set
	93% Happy with the feature set 27 Answers
	Lived up to sales and marketing promises
	95% Lived up to sales and marketing promises 20 Answers
	Implementation went as expected
88% Implementation went as expected 21 Answers

User Ratings
	Uberflip
Likelihood to Recommend	8.0 (63 ratings)
Likelihood to Renew	9.0 (12 ratings)
Usability	9.8 (8 ratings)
Availability	9.1 (2 ratings)
Performance	7.3 (1 ratings)
Support Rating	3.1 (8 ratings)
Online Training	10.0 (1 ratings)
Implementation Rating	10.0 (2 ratings)
Vendor post-sale	10.0 (1 ratings)
Vendor pre-sale	10.0 (1 ratings)

User Testimonials
	Uberflip
Likelihood to Recommend	Uberflip Uberflip is well suited to bring your larger organization into sharing content. Instead of relying only on marketing to be driving content, Uberflip has made it easy to integrate content into the sales process or client services process, with the ability to make the experience unique to sales or CS. Where Uberflip may not be as suited is if you are looking for landing pages to capture leads, most of the time for landing pages designed to sell a product you want to add specific feature copy and be able to place a gate over content without having a user jumping from page to page, while also having the gate capturing information and allowing you to trigger activities from your marketing automation system. Uberflip doesn't allow you to add copy or manipulate a landing page and only allows you to add information from a gate to a static list, which does not allow you to automate the process. Incentivized Allison Hansen Content Experience Designer Read full review
Pros	Uberflip Integration into already existing CRM platforms, like Marketo. Robust back-end reporting with the what seems like endless filters. High-level of support from both the account management and technical teams. Problem-solving with a focus on your end goal or what you are trying to accomplish. Incentivized Kristen Bridenbaugh Content Marketing Strategist Read full review
Cons	Uberflip Decent amount of bugs in the system, constantly need to work with support. Continues to raise their prices without adding much extra value. Lots of turnover on their customer team's. Somewhat customizable but could use some work on making hubs not all look exactly the same. Mixed bag on the helpfulness of their teams. Not overly proactive with suggestions for optimization or knowledge of their accounts. Incentivized Verified User Read full review
Likelihood to Renew	Uberflip This serves all of our content marketing needs, but our sales team does need a more robust sales enablement solution. It's hard to have the engagement/usage data for different kinds of content in disparate systems. But I've looked for years and been unable to find a one-size-fits-all solution to solve all marketing and sales enablement use cases. Hailey McDonald Director of Growth Marketing Read full review
Usability	Uberflip For me this has been very easy to use. Once we got the basics down it was easily repeatable and if we did end up having questions our point of contact was very helpful and fast in getting our questions answered. If it was above their capabilities they brought in a support professional who really made it easy for us to learn and replicate their steps. Shane Adair Marketing Manager Read full review
Reliability and Availability	Uberflip After using Uberflip for more than a year, we have yet to experience any down time. Karen Foreman-Brown Digital Strategist Read full review
Support Rating	Uberflip The support and the team at Uberflip is THE BEST!!! They are seriously so great. They got to know me on a personal level and really cared about getting my Hub set up the way I wanted and they want my Hub to be successful. They even took a few of us out to dinner when they were in my area for a marketing event. They are always there to help me and only a quick email or phone call away Stephanie Casstevens Marketing Manager Read full review
Online Training	Uberflip It wasn't exactly training but there was a step by step check list of things in a project the Uberflip team shared with me. There were links to helpful articles on it that walked me through how to set things up Stephanie Casstevens Marketing Manager Read full review
Implementation Rating	Uberflip The implementation team was with us every step of the way, helping us map what needed to be done, providing examples of other customers and being as hands-on as we needed Incentivized Jodi Lebow Senior Director, Demand Generation & Marketing Operations Read full review
Alternatives Considered	Uberflip When it comes to asset management, Uberflip has a HubSpot beat. That doesn't mean HubSpot isn't necessary for other functions, but when it comes to the content itself, the backend organization, reporting (item and stream level), and delivery of the content is much more useful in Uberflip. Otherwise, they have the same learning curve. Verified User Read full review
Return on Investment	Uberflip It has enabled us to track the performance of the content being sent out by sales. Now we can make data-driven content decisions. Have had multiple use cases where Sales Assist was able to reengage prospects that were thought to be lost. Content management has been key, it has been extremely helpful to centralize content in Uberflip. Incentivized Nicholas Topor Global Marketing Associate Read full review
ScreenShots	Uberflip Screenshots