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Content Insights, by Rock Content (discontinued) vs. Traackr

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Content Insights, by Rock Content (discontinued)

    Score3 out of 10
    N/AContent Insights, from Rock Content, was an influence analytics and marketing platform acquired by ScribbleLive in April, 2015 to expand their content marketing offerings, and then again by Brazilian company Rock Content in December 2019. The product has reached end of life (EOL), and support for it has been discontinued.N/A

    Traackr

    Score7.7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Traackr is an influencer management solution. Traackr's technology is designed to help brands optimize their influencer programs by identifying individuals with the highest signal for a brand or product, uncovering authentic social insights to build meaningful relationships, facilitating the activation of those influencers, and measuring their impact on the brand.N/A
    Pricing
    Content Insights, by Rock Content (discontinued)Traackr
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Content Insights, by Rock Content (discontinued)Traackr
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    User Ratings
    Content Insights, by Rock Content (discontinued)Traackr
    Likelihood to Recommend
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    Content Insights, by Rock Content (discontinued)Traackr
    Likelihood to Recommend
    Rock Content
    No answers on this topic
    Traackr
    Traackr is well-suited for the team that is looking for a quick solution that will go far. For very well-developed teams, adopting a whole new platform like Traackr may not be best-suited for the entire team. Or at the very least, ensure that you are well-equipped to train and educate each and every team member of not only how to use Traackr but also on why Traackr is necessary for the holistic strategy.
    Incentivized
    Read full review
    Pros
    Rock Content
    No answers on this topic
    Traackr
    • The influencer search function is very robust and the database extends to many different areas.
    • The framework and Traackr tools are easy-to-use and help efficiently and effectively guide our and our clients' strategies.
    • Platform is very user-friendly. You don't need to be a technical expert to use it.
    Incentivized
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    Cons
    Rock Content
    No answers on this topic
    Traackr
    • Some advanced capabilities may require additional technical skills from the user (e.g., analytics, insights development).
    • Filters could be more granular or more importantly, customizable.
    Incentivized
    Read full review
    Return on Investment
    Rock Content
    No answers on this topic
    Traackr
    • Easy and ideal for any influencer strategy
    Incentivized
    Read full review
    ScreenShots

    Traackr Screenshots

    Screenshot of Network AnalysisScreenshot of Influencer Complete Footprint