Terminus ABM Platform vs. WiseStamp

I really love working with the team. If you are looking to get more targeted in your advertising approach, leverage intent data & have your sales team utilize this data for a more personalized experience - that is the best-case scenario. You do need to invest quite a bit into your advertising to be able to gather data & see [the] influence, so if your AOV would be impacted drastically by this cost, I would not recommend using the advertising experiences and chat experiences until you can invest more.

Again, WiseStamp solved all of the problems I've had with other email signature creators in the past. The links work, the images display correctly, the design and layout remain intact, and everything I want and need for my signature is great with WiseStamp. I highly recommend WiseStamp to anyone looking for a well-crafted email signature and anyone who counts on their email signature to display as intended.

Incentivized

• Event Announcements. We use Sigstr to promote hosted and co-hosted events. Email recipients can click on the Sigstr to register for the event itself. By promoting events through Sigstr we have been able to increase event registration and attendance.
• Content Sharing. New blog post, webinar, presentation, infographic... you name it, you can use Sigstr to promote it. Furthermore, you can personalize the content to target different audiences based of the sender group. Example: customer content Sigstr belongs to support, while marketing new business content belongs to sales.
• Announcements. Product enhancements, Company news etc. You can use Sigstr to promote general announcements relevant to the audience.

Incentivized

• Professional Email Signatures - the designs a person can create with WiseStamp are definitelt sleek and modern. They have a variety of templates with a fair amount of customisation and a possibility to design your own template for an extra fee.
• Centralized Signature Management - WiseStamp provides a platform for organizations to manage email signatures for all employees from a single dashboard. There is customisability on how much the company hires their employees to be a part of email signature editing, which is very useful to keep the whole feel of the organization on brand as tailored as possible.
• Social Media Integration - allows the inclusion of clickable social media icons in signatures, encouraging engagement on platforms like LinkedIn, Instagram, or Facebook. That is one of the main aspects why we chose WiseStamp as well - since these custom clickable links are very hard to create in any other way.
• Dynamic Content - whether it is changing photos or different banners, that can be updated without modifying the signature design. This is super useful Useful for marketing campaigns, special offers, or events.

Incentivized

• They recently purchased some new solutions that are being integrated into the platform so once that is completed it will be a much more robust solution.
• I think updating what is considered high value vs brand awareness on the spike report could be a little more seamless.
• For Salesforce integration, Terminus information unfortunately doesn't pull in historically, it just shows what has happened since the integration started. I think it's unfortunate because that historical data tells us a lot.

Incentivized

• Customizations within templates were a little sparse; more templates or the ability to edit more would be lovely.
• The ability to have multiple colors within the text would be nice.
• A picture box for a logo would be nice, either not a square or a larger/broader option.
• Support times were off; times for a call with support were 4 am to 8 am, and we are on the East Coast!

Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate

Incentivized

I love it... Wouldn't use anything else

Incentivized

My recommendation for anyone starting with WiseStamp for the first time is to go super simple. Spend no more than 15 minutes, if even that long, throwing something together. Use that for a couple of weeks and then if you'd like to add some more tricked-out features, go for it but it really isn't necessary. While WiseStamp can do a lot, great design is in the simplicity. So, think of who is going to see the info and craft it with them in mind as more isn't always better. Remember, it's just the gist of who you are and not your resumé.

Incentivized

It's a great all-around platform. With each of these ABM vendors, you have to pay for all the bells and whistles they offer. Terminus ABM Platform "base" packages include everything you need to get started and you can add on bits and pieces like chat, email or personalization as your organization continues to mature through their ABM journey.

Incentivized

CodeTwo is much more customizable and offers a wider range of integrated scenarios, so I guess it fits larger companies better. However, managing it was way too complex for us (non-IT guys). Our choice was mainly technical because they range in a similar price.

• It's EXTREMELY hard to assess total ROI with display advertising unless you're getting clicks on your ads. Even then you probably want additional tracking metrics such as Google Analytics, form fills, etc.
• Our sales guys like the engagement spike reports, which can be useful for prompting them to reach out to their contacts.

Incentivized

• Having a link to our Capabilities Deck in our signature is helping more people see it, which is helping us book more business.
• The polished look has gotten our fellow industry professionals to ask how we got a "fancy" new signature.

Incentivized