Tableau Desktop vs. TapClicks

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Tableau Desktop
Score 8.1 out of 10
N/A
Tableau Desktop is a data visualization product from Tableau. It connects to a variety of data sources for combining disparate data sources without coding. It provides tools for discovering patterns and insights, data calculations, forecasts, and statistical summaries and visual storytelling.
$75
per month per user
TapClicks
Score 8.1 out of 10
N/A
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API…N/A
Pricing
Tableau DesktopTapClicks
Editions & Modules
Tableau
$75
per month per user
Tableau Enterprise
$115
per month per user
No answers on this topic
Offerings
Pricing Offerings
Tableau DesktopTapClicks
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAll pricing plans are billed annually.TapClicks offers a subscription on a month-to-month basis. We offer multiple packages catered to your needs. Try us out for free, no credit card required.
More Pricing Information
Community Pulse
Tableau DesktopTapClicks
Features
Tableau DesktopTapClicks
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Tableau Desktop
8.3
Ratings
2% above category average
TapClicks
-
Ratings
Pixel Perfect reports8.80 Ratings00 Ratings
Customizable dashboards8.40 Ratings00 Ratings
Report Formatting Templates7.80 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Tableau Desktop
8.7
Ratings
8% above category average
TapClicks
-
Ratings
Drill-down analysis8.60 Ratings00 Ratings
Formatting capabilities9.20 Ratings00 Ratings
Integration with R or other statistical packages7.70 Ratings00 Ratings
Report sharing and collaboration9.20 Ratings00 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Tableau Desktop
8.1
Ratings
2% below category average
TapClicks
-
Ratings
Publish to Web7.40 Ratings00 Ratings
Publish to PDF7.90 Ratings00 Ratings
Report Versioning8.20 Ratings00 Ratings
Report Delivery Scheduling9.20 Ratings00 Ratings
Delivery to Remote Servers8.00 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Tableau Desktop
8.4
Ratings
5% above category average
TapClicks
-
Ratings
Pre-built visualization formats (heatmaps, scatter plots etc.)9.00 Ratings00 Ratings
Location Analytics / Geographic Visualization8.20 Ratings00 Ratings
Predictive Analytics8.60 Ratings00 Ratings
Pattern Recognition and Data Mining8.00 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Tableau Desktop
8.7
Ratings
3% above category average
TapClicks
-
Ratings
Multi-User Support (named login)9.00 Ratings00 Ratings
Role-Based Security Model8.00 Ratings00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.80 Ratings00 Ratings
Report-Level Access Control9.00 Ratings00 Ratings
Single Sign-On (SSO)8.80 Ratings00 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Tableau Desktop
8.0
Ratings
2% above category average
TapClicks
-
Ratings
Responsive Design for Web Access8.20 Ratings00 Ratings
Mobile Application7.00 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile8.80 Ratings00 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Tableau Desktop
9.0
Ratings
14% above category average
TapClicks
-
Ratings
REST API9.20 Ratings00 Ratings
Javascript API9.00 Ratings00 Ratings
iFrames9.20 Ratings00 Ratings
Java API10.00 Ratings00 Ratings
Themeable User Interface (UI)8.40 Ratings00 Ratings
Customizable Platform (Open Source)8.50 Ratings00 Ratings
User Ratings
Tableau DesktopTapClicks
Likelihood to Recommend
8.7
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
8.9
(0 ratings)
9.1
(0 ratings)
Usability
8.6
(0 ratings)
9.0
(0 ratings)
Availability
8.0
(0 ratings)
-
(0 ratings)
Performance
6.1
(0 ratings)
-
(0 ratings)
Support Rating
7.0
(0 ratings)
9.0
(0 ratings)
In-Person Training
9.4
(0 ratings)
-
(0 ratings)
Online Training
8.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.0
(0 ratings)
-
(0 ratings)
Configurability
8.1
(0 ratings)
-
(0 ratings)
Ease of integration
10.0
(0 ratings)
-
(0 ratings)
Product Scalability
7.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
Tableau DesktopTapClicks
Likelihood to Recommend
The best scenario is definitely to collect data from several sources and create dedicated dashboards for specific recipients. However, I miss the possibility of explaining these reports in more detail. Sometimes, we order a report, and after half a year, we don't remember the meaning of some data (I know it's our fault as an organization, but the tool could force better practices).
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When you have multiple platforms you are pulling data from, TapClicks is perfect for you. If you don't have many platforms, or you don't have many clients who need to see their data in real time it might not be needed.
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Pros
  • The Visualizations graphics are really good and the color options help in designing attractive charts. They help to convey more information and can be made interactive.
  • You can add filters with offer you to plug and play with values and understand different outcomes.
  • You can drag and drop options while creating charts and dashboards. also it is a very fluid layout.
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  • Customizable dashboards: these are easy to set-up and manage and tell a powerful story. We appreciate that they can be exported.
  • Import Wizard: it's very important that we are able to include custom data points in our reports through the Import Wizard. After a short learning curve, we are not importing data on a weekly basis for a comprehensive report that not only shows marketing trends, but the business results too.
  • Groups and Clusters: The ability to manage client groups and clusters has been vital to how we report out to the client.
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Cons
  • Formatting the data to work correctly in graphical presentations can be time consuming
  • Daily data extracts can run slowly depending on how much data is required and the source of the data
  • The desktop version is required for advanced functionality, editing on [the] Tableau server allows only limited features
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  • Missing some configuration of metrics, timelines, reporting.
  • Bugs happen regularly, though this is offset by quick patches and lots of new features all the time.
  • Ability to hide reporting sources and widgets when they don't have any data. This should be automatic.
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Likelihood to Renew
Because right now its the best option out there (disclosure: I haven't used Qlikview or some of the other direct competitors of Tableau). The big investment is in Tableau Server not desktop. For the cost of the license of Tableau desktop, its a pretty good deal. You can hook it up to pretty much any data source easily. You can easily share the visualizations with your team/colleagues easily. Tableau Desktop is generally easy to use for business users. But the more advanced stuff is better suited for a analyst or someone with a IT/CS background.
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TapClicks is a must have for our agency clients
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Usability
Tableau Desktop has proven to be a lifesaver in many situations. Once we've completed the initial setup, it's simple to use. It has all of the features we need to quickly and efficiently synthesize our data. Tableau Desktop has advanced capabilities to improve our company's data structure and enable self-service for our employees.
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TapClicks provides an array of on-demand training videos coupled with account management support to help your organization get up and running. That being said, TapClicks integrates with hundreds of marketing, advertising, CRM, and website analytics third-party platforms, so depending on how many integrations you want to activate, it can be a steep learning curve. Overall, we like the usability of the product.
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Reliability and Availability
When used as a stand-alone tool, Tableau Desktop has unlimited uptime, which is always nice. When used in conjunction with Tableau Server, this tool has as much uptime as your server admins are willing to give it. All in all, I've never had an issue with Tableau's availability.
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No answers on this topic
Performance
Tableau Desktop's performance is solid. You can really dig into a large dataset in the form of a spreadsheet, and it exhibits similarly good performance when accessing a moderately sized Oracle database. I noticed that with Tableau Desktop 9.3, the performance using a spreadsheet started to slow around 75K rows by about 60 columns. This was easily remedied by creating an extract and pushing it to Tableau Server, where performance went to lightning fast
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No answers on this topic
Support Rating
The Tableau Desktop's support team has been very helpful and tend to response very quickly. After all you have paid very premium price for the product and it goes to the services. This makes using the tool much easier for these who doesn't have such experience to get help quickly.
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Our organization experienced a very thorough onboarding process that helped us get up and running with TapClicks. It's pretty easy to integrate or "connect" with other platforms. We have developed a long-term relationship with our Account Manager at TapClicks and we really value her support. In today's world, most technology companies change your Account Manager seemingly almost every year, but that has not been the case with TapClicks.
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In-Person Training
It is admittedly hard to train a group of people with disparate levels of ability coming in, but the software is so easy to use that this is not a huge problem; anyone who can follow simple instructions can catch up pretty quickly.
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No answers on this topic
Online Training
I think the training was good overall, but it was maybe stating the obvious things that a tech savvy young engineer would be able to pick up themselves too. However, the example work books were good and Tableau web community has helped me with many problems
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No answers on this topic
Implementation Rating
Time needs to be spent ahead of implementation to make sure data sources are set up and ready. Consultants need to understand the data sources and the goals before setting foot on-site. Installation is easy, learning to use it takes time. The training resources available are great.
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No answers on this topic
Alternatives Considered
Tableau Desktop is clearly one of the best in the business. It has incredible capabilities, and many features are extremely useful. The intuitiveness of the dashboards and the graphical nature of the visualizations are widely used features and super helpful. One of the other benefits is that both programmers and non-programmers can equally explore and create their own opportunities, and seamless integration is possible.
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After thoroughly evaluating multiple reporting and analytics platforms on the market like AdStage, Funnel.io, and Domo, our team felt that TapClicks integrated with the most third-party marketing, advertising, and website analytics platforms while providing very customizable and visually pleasing reporting modules, graphs, and charts. We also were impressed by the TapClicks services offering. We are very pleased with our decision and have no plans to switch providers. By utilizing TapClicks, our agency has been able to close more business, provide better reporting, increase revenue, and scale.
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Scalability
Tableau Desktop's scaleability is really limited to the scale of your back-end data systems. If you want to pull down an extract and work quickly in-memory, in my application it scaled to a few tens of millions of rows using the in-memory engine. But it's really only limited by your back-end data store if you have or are willing to invest in an optimized SQL store or purpose-built query engine like Veritca or Netezza or something similar.
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No answers on this topic
Return on Investment
  • Easy to share and manage viewer access on a different level to help identify fraud.
  • Faster report generation, increased revenue, better decision-making, and data storytelling.
  • One-click access to business health and the ability to build/maintain more effective and efficient reports.
  • It's easy to share and even manage access to viewers on a different level, and reports are done in a more visual and storytelling manner.
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  • Greater efficiencies in providing reports to our clients
  • Great reporting features to sell when we're trying to close new business as an agency
  • Ability to resell and add margin to our investment
  • Automated reporting for our clients which saves our team time
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ScreenShots

TapClicks Screenshots

Screenshot of Connect to over 100 servicesScreenshot of Easy set upScreenshot of Custom color themes and easy configurabilityScreenshot of Send automatic email reports in any formatScreenshot of Add a custom logo or customer brandingScreenshot of Margin/Markup capabilities