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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sprinklr Social

    Score9.2 out of 10
    N/ASprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…

    $359

    per month per seat

    Vista Social

    Score9.5 out of 10
    N/AVista Social is a social media management platform that offers features such as schedule of content, managing conversations through a universal inbox, managing reviews, social listening and reporting.

    $79

    per month

    Pricing
    Sprinklr SocialVista Social
    Editions & Modules
    Self-Serve SMM and Customer Service Solution
    $359
    per month per seat
    Enterprise Custom Social Media Management Solution
    Contact Sales
    Professional
    $79
    per month
    Advanced
    $149
    per month
    Scale
    $379
    per month
    Enterprise
    $379
    per month
    Enterprise
    Custom
    Offerings
    Pricing Offerings
    Sprinklr SocialVista Social
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsDiscount available for annual pricing.A discount is offered for annual billing.
    More Pricing Information
    Community Pulse
    Sprinklr SocialVista Social
    Considered Both Products
    Sprinklr
    No answer on this topic
    Vista Social
    No answer on this topic
    Key User Insights
    Would buy again
    92%
    Would buy again
    11 Answers
    100%
    Would buy again
    40 Answers
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    97%
    Delivers good value for the price
    37 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    100%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    7 Answers
    100%
    Lived up to sales and marketing promises
    35 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    8 Answers
    100%
    Implementation went as expected
    39 Answers
    Features
    Sprinklr SocialVista Social
    Listening/monitoring
    Comparison of Listening/monitoring features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    9.5
    52 Ratings
    21% above category average
    Vista Social
    9.1
    14 Ratings
    16% above category average
    Boolean keyword searches10.045 Ratings9.29 Ratings
    Filtering out noise/spam8.048 Ratings8.710 Ratings
    Sentiment analysis10.049 Ratings8.812 Ratings
    Broad channel coverage10.048 Ratings9.713 Ratings
    Publishing
    Comparison of Publishing features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    10.0
    52 Ratings
    22% above category average
    Vista Social
    9.5
    18 Ratings
    17% above category average
    Content planning and scheduling10.049 Ratings10.018 Ratings
    Audience targeting10.044 Ratings9.116 Ratings
    Content optimization10.042 Ratings9.217 Ratings
    Workflow management10.046 Ratings9.817 Ratings
    Engagement
    Comparison of Engagement features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    9.7
    51 Ratings
    20% above category average
    Vista Social
    9.1
    15 Ratings
    14% above category average
    Automated routing and prioritization9.044 Ratings9.013 Ratings
    Customer interaction histories10.050 Ratings9.115 Ratings
    Bulk actions10.047 Ratings9.115 Ratings
    Marketing
    Comparison of Marketing features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    10.0
    44 Ratings
    25% above category average
    Vista Social
    9.0
    15 Ratings
    15% above category average
    Lead generation10.031 Ratings8.712 Ratings
    Content marketing10.037 Ratings9.414 Ratings
    Paid media management10.032 Ratings8.913 Ratings
    Campaigns and promotions10.038 Ratings8.913 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    10.0
    55 Ratings
    17% above category average
    Vista Social
    9.4
    16 Ratings
    11% above category average
    Twitter10.053 Ratings9.416 Ratings
    Facebook10.053 Ratings9.416 Ratings
    LinkedIn10.040 Ratings9.416 Ratings
    Google+10.027 Ratings9.013 Ratings
    Instagram10.052 Ratings9.616 Ratings
    Pinterest10.028 Ratings9.313 Ratings
    YouTube10.038 Ratings9.315 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    10.0
    54 Ratings
    23% above category average
    Vista Social
    9.2
    17 Ratings
    15% above category average
    Campaign success analytics10.050 Ratings9.517 Ratings
    Real-time tracking10.053 Ratings9.116 Ratings
    Competitor analysis10.036 Ratings9.112 Ratings
    Account management
    Comparison of Account management features of Sprinklr Social and Vista Social
    Feature
    Sprinklr Social
    9.5
    52 Ratings
    17% above category average
    Vista Social
    9.2
    14 Ratings
    14% above category average
    Role-based user permissions & privileges10.051 Ratings9.313 Ratings
    Mobile access9.045 Ratings9.114 Ratings
    Best Alternatives
    Sprinklr SocialVista Social
    Small Businesses
    Sendible
    Score7.6 out of 10
    Sendible
    Score7.6 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    Sprout Social
    Score8.6 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Sprinklr SocialVista Social
    Likelihood to Recommend
    10.0
    (80 ratings)
    9.5
    (19 ratings)
    Likelihood to Renew
    7.0
    (29 ratings)
    10.0
    (1 ratings)
    Usability
    10.0
    (8 ratings)
    9.6
    (11 ratings)
    Availability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Performance
    8.2
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (34 ratings)
    10.0
    (1 ratings)
    In-Person Training
    7.0
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.4
    (3 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (5 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Sprinklr SocialVista Social
    Likelihood to Recommend
    Sprinklr
    In my perspective, I would say Sprinklr Modern Sales &
    Engagement is best suited for teams and organizations who are more involved in
    automating social media activities, getting a great analytical report on
    activity engagement, and generating lists and bolds that helps determine the
    trends and events, etc. One of the best tools that one could use for clients
    with every information they would need.
    Incentivized
    Read full review
    Vista Social
    When I need to schedule a full week of posts for multiple clients. the calendar view makes it fast and clear. When a client sends last-minute edits, I can quickly reschedule or update posts by dragging them in the calendar. When I’m short on time I use the AI tools to generate quick captions and adjust them to fit the brand voice. When I manage comments and DMs I reply to everything from one inbox, without switching platforms. When planning content, I use Canva inside Vista Social and publish directly, which saves a lot of time.
    Read full review
    Pros
    Sprinklr
    • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
    • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
    • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
    Incentivized
    Read full review
    Vista Social
    • The design and layout of the site is simple, with the options to click through the different tools on the left hand side of the page. What I liked most about Vista Social is the ability to combine all the different tools that a social media manager needs into one platform.
    • I typically use various different apps and platforms to write down notes, assign tasks to different team members, and look at my overall content calendar for the month. It is brilliant that Vista Social is able to combine all of these into one platform.
    • When first signing up to Vista Social and exploring the platform, each page offers you a walkthrough of all of the tools available to you, which is really handy, as well as a customer support section on the right bottom hand corner.
    Read full review
    Cons
    Sprinklr
    • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
    • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
    Incentivized
    Read full review
    Vista Social
    • I think the price is quite high compared to hiring a person for the same task. This may put one off from purchasing as with a bit more time you can do the same job yourself or with an employee for much less
    • In my opinion, the interface is rather complicated visually and doesn't have an appeal. It is cramped with so many features that provide a sense of confusion whilst starting off
    • In my experience, the tutorials do leave a few questions afterwards regarding set up and this can take more time to figure out by yourself.
    Read full review
    Likelihood to Renew
    Sprinklr
    I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
    Read full review
    Vista Social
    Very effective, efficient and an integral part of our daily work. Our team members are more productive and motivated to finish projects.
    Read full review
    Usability
    Sprinklr
    The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
    Incentivized
    Read full review
    Vista Social
    Since the platform is user-friendly and easy to navigate, start using it and making content creation feel effortless. The dashboard and each module for content management and creation it has the visual hierarchies in place. Building, customizing and exporting reports to PDF facilitate the journey with the clients. Its overall usability is well rounded for such large and powerful tool.
    Read full review
    Reliability and Availability
    Sprinklr
    Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
    Read full review
    Vista Social
    No answers on this topic
    Performance
    Sprinklr
    Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
    Read full review
    Vista Social
    No answers on this topic
    Support Rating
    Sprinklr
    Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
    Incentivized
    Read full review
    Vista Social
    No answers on this topic
    In-Person Training
    Sprinklr
    I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
    Read full review
    Vista Social
    No answers on this topic
    Online Training
    Sprinklr
    Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
    Read full review
    Vista Social
    No answers on this topic
    Implementation Rating
    Sprinklr
    The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
    Read full review
    Vista Social
    No answers on this topic
    Alternatives Considered
    Sprinklr
    As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
    Incentivized
    Read full review
    Vista Social
    It's reasonably priced compared to others and offers more capabilities for creating and implementing marketing campaigns. For example, social listening, reputation management, and employee advocacy are all tools it has that I haven't found in the previous ones. It also supports all marketing campaigns, not just social media.
    Read full review
    Scalability
    Sprinklr
    Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
    Read full review
    Vista Social
    No answers on this topic
    Return on Investment
    Sprinklr
    • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
    • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
    • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
    Read full review
    Vista Social
    • The DM automation feature means we're not missing out on important messages when we're off the clock (after hours essentially), which is a huge advantage in hospitality where response time is everything.
    • In most cases, time is money, and being able to manage all our platforms from one place has cut down hours of switching between apps and tabs. That in itself has boosted our company's productivity and allowed the team to respond faster to guests and potential leads.
    • The real-time insights and mentions helps us tweak content and react to trends quicker, which has increased our visibility and bookings.
    Read full review
    ScreenShots