SOCi vs. Yelp for Business

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SOCi
Score 8.4 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
Yelp for Business
Score 6.8 out of 10
N/A
Yelp connects people with local businesses, with users contributing approximately 155 million cumulative reviews of almost every type of local business, from restaurants, boutiques and salons to dentists, mechanics, plumbers and more. These reviews are written by people using Yelp to share their everyday local business experiences, giving voice to consumers and bringing “word of mouth” online.N/A
Pricing
SOCiYelp for Business
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SOCiYelp for Business
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
SOCiYelp for Business
User Ratings
SOCiYelp for Business
Likelihood to Recommend
8.4
(0 ratings)
2.0
(0 ratings)
Usability
8.2
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
SOCiYelp for Business
Likelihood to Recommend
In my opinion, I think that Brandify is a great software for managing large databases and allowing multiple users to access and edit data at the same time. For medium to large companies that have a strong emphasis on viewing and replying to all their customer reviews. Brandify can save a considerable amount of time and energy by getting everything together in one place.
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Our company was one of the top rated businesses for the services that we provide in the area. We cancelled our subscription to promote on Yelp. Yelp deleted A LOT of valid genuine reviews that were left by our customers, that dropped our rating way down in my opinion
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Pros
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
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No answers on this topic
Cons
  • Some things can be hard to find at first glance in the dashboard
  • Lacks the ability to pull organic social stats from content that is natively posted
  • Facebook ads lack some of the advanced features that Facebook offers
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No answers on this topic
Usability
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
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No answers on this topic
Support Rating
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
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No answers on this topic
Alternatives Considered
I used the basic Hootsuite subscription to schedule organic social media posts. However, it fell short in assisting franchises or businesses with multiple locations because it lacks the ability to localize content. So, you would essentially have to create 50 posts for 50 business locations if you wanted to include a unique phone number. SOCi lets you do that with one post. It also lacked a rolled up reporting feature. SOCi can show me what's going on at a high level as well as at the location level or group level.
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One of the lowest. We have invested in other Marketing businesses.
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Return on Investment
  • We're still new to the platform and determining this information.
  • We know that some time is saved by the information being gathered together in one place, but we've also spent a lot of time discussing concerns/questions with their care team and getting fully set up.
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  • Reaching new customers in the area
  • Losing customers due to Yelp deleting valid 5 star reviews I believe
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ScreenShots