TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Smaply

    Score6.7 out of 10
    N/AThe Smaply app enables teams to digitize, centralize and standardize their customer experience insights. Teams can together work on journey maps, personas and stakeholder maps, collect feedback from others, and create professional exports. Its training program helps teams to understand and apply human-centered approaches.

    $19

    per month per user

    TheyDo

    Score8 out of 10
    N/ATheyDo aims to help find the right customer problems to solve using customer journeys. TheyDo is described by the vendor as a modern product for innovation, personas & customer journeys to find and solve problems.

    $25

    per user

    Pricing
    SmaplyTheyDo
    Editions & Modules
    Free
    0 EUR
    per month per user
    Basic
    19 EUR
    per month per user
    Pro
    29 EUR
    per month per user
    Enterprise
    Custom Pricing
    Pro
    $25.00
    per user
    Offerings
    Pricing Offerings
    SmaplyTheyDo
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details
    More Pricing Information
    User Ratings
    SmaplyTheyDo
    Likelihood to Recommend
    8.0
    (2 ratings)
    8.0
    (1 ratings)
    User Testimonials
    SmaplyTheyDo
    Likelihood to Recommend
    Smaply
    The solution is suitable for complex journeys with many touchpoints.
    The tool has the advantage of being easy to use.
    On the other hand, I have not found any data import solutions avoiding re-entering all the data from Excel for example. It could save a lot of time. Indeed, for me, the tool is a tool for formalizing discoveries but other solutions can be used before
    Incentivized
    Read full review
    TheyDo
    If you have a digital product with a digital customer experience that needs to be analysed, described, and potentially monitored and improved. This tool gives you a ready methodology that works. Less suited if you need to map internal processes in a sort of Business Process Management Notation, but still is a good alternative to that.
    Incentivized
    Read full review
    Pros
    Smaply
    • User journey map
    • Personas templates
    • Stakeholder maps
    • Free online courses
    Incentivized
    Read full review
    TheyDo
    • Customer journey mapping
    • Create a list of pain points
    • Define a strategy and prioritizing what's important
    Incentivized
    Read full review
    Cons
    Smaply
    • Global look and feel
    • Export format
    • Text formating in sticky notes
    Incentivized
    Read full review
    TheyDo
    • Maps are difficult to navigate when they reach more than 10 steps - but I think it is normal. Maybe suggesting to break down maps when they are too big is good advice that the app might give at a certain point.
    • When choosing the images for the actors, sometimes the app freezes.
    Incentivized
    Read full review
    Alternatives Considered
    Smaply
    It’s [easier] to deal with user journey and persons thanks to Smaply. Templates and already created and there is a lot of functionalities to make a complete journey map. It’s very intuitive and we can send it easily to our team. Stakeholder map is a feature that [not many software] have and that is very useful so I’m happy to have it in Smaply
    Incentivized
    Read full review
    TheyDo
    As TheyDo is focused on customer journey mapping only, their user interface works very well. You can easily create a team and manage multiple user roles and teams. As for the learning curve, it is also not that difficult to learn how to use the tool, and this boosted genuine adoption rather than forcing people to use a tool in a usual top-down approach.
    Incentivized
    Read full review
    Return on Investment
    Smaply
    • Time saving
    • Clarity for stakeholders
    • Sharing best practices
    Incentivized
    Read full review
    TheyDo
    • Improved the overall knowledge of our product to the whole employees and customer service.
    • Gained more speed in making strategic decisions (e.g. what to improve next).
    Incentivized
    Read full review
    ScreenShots

    Smaply Screenshots

    Screenshot of Airport Experience Example Journey Map in Smaply EditorScreenshot of Airport Experience Example Journey Map ExportScreenshot of Airport Experience Example Journey Map A4 ExportScreenshot of Persona EditorScreenshot of Persona ExportScreenshot of Stakeholder Map Editor

    TheyDo Screenshots

    Product screenshot