TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Siteimprove

    Score10 out of 10
    N/AThe Siteimprove platform offers tools used to create digital experiences optimized for quality, accessibility, analytics, and SEO. Sitemprove offers content insights and recommendations in a prioritized list to improve the impact of changes. It is available through three solution packages (Inclusivity, Content Experience, and Marketing Performance).N/A

    Squirrly SEO

    Score10 out of 10
    N/ASquirrly is an SEO plugin.

    $29.99

    per month

    Pricing
    SiteimproveSquirrly SEO
    Editions & Modules
    No answers on this topic
    Pro
    $29.99
    per month
    Business
    $71.99
    per month
    Agency
    $75.99
    per month
    Offerings
    Pricing Offerings
    SiteimproveSquirrly SEO
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    SiteimproveSquirrly SEO
    Considered Both Products
    Siteimprove
    No answer on this topic
    Squirrly Limited
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    13 Answers
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    11 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    13 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    No answers on this topic
    Features
    SiteimproveSquirrly SEO
    Web Analytics
    Comparison of Web Analytics features of Siteimprove and Squirrly SEO
    Feature
    Siteimprove
    7.4
    1 Ratings
    8% below category average
    Squirrly SEO
    -
    Ratings
    Lead Conversion Tracking10.01 Ratings00 Ratings
    Bounce Rate Measurement7.01 Ratings00 Ratings
    Device and Browser Reporting5.01 Ratings00 Ratings
    Pageview Tracking8.01 Ratings00 Ratings
    Event Tracking8.01 Ratings00 Ratings
    Reporting in real-time4.01 Ratings00 Ratings
    Referral Source Tracking7.01 Ratings00 Ratings
    Customizable Dashboards10.01 Ratings00 Ratings
    SEO
    Comparison of SEO features of Siteimprove and Squirrly SEO
    Feature
    Siteimprove
    -
    Ratings
    Squirrly SEO
    6.7
    4 Ratings
    14% below category average
    Keyword analysis00 Ratings8.14 Ratings
    Backlink management00 Ratings7.03 Ratings
    SERP ranking tracking00 Ratings6.34 Ratings
    Page grader00 Ratings8.24 Ratings
    Competitive analysis00 Ratings7.03 Ratings
    Site audit / diagnostics00 Ratings1.02 Ratings
    Site recommendations00 Ratings8.24 Ratings
    Task management00 Ratings8.14 Ratings
    SEO Channels
    Comparison of SEO Channels features of Siteimprove and Squirrly SEO
    Feature
    Siteimprove
    -
    Ratings
    Squirrly SEO
    8.2
    4 Ratings
    8% above category average
    Local SEO00 Ratings7.24 Ratings
    Social SEO00 Ratings8.24 Ratings
    Mobile SEO00 Ratings9.04 Ratings
    Global SEO00 Ratings8.24 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Siteimprove and Squirrly SEO
    Feature
    Siteimprove
    -
    Ratings
    Squirrly SEO
    7.7
    4 Ratings
    9% below category average
    Multi-domain support00 Ratings7.34 Ratings
    Integration with web analytics tools00 Ratings8.14 Ratings
    User Ratings
    SiteimproveSquirrly SEO
    Likelihood to Recommend
    10.0
    (17 ratings)
    7.3
    (4 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.3
    (5 ratings)
    7.0
    (1 ratings)
    User Testimonials
    SiteimproveSquirrly SEO
    Likelihood to Recommend
    Siteimprove
    Siteimprove works well for managing the health and performance of your customer-facing sites in terms of performance, digital experience, and accessibility. It also helps to define policies to proactively avoid experience breaks or issues for customers before they occur. It can improve by providing more options to configure policies for large sites with thousands of pages.
    Incentivized
    Read full review
    Squirrly Limited
    It is lightweight, very efficient and can be integrated in WordPress as well. When organizations want to optimize their content online, Squirrly SEO is probably the best option. It shows you exactly what needs to be improved on your page and makes suggestions. Moreover, the Focus Pages feature scans your pages and provides you with a probability of your ranking for the specific keyword.
    Read full review
    Pros
    Siteimprove
    • User-friendly customisable dashboards, easy to make a dashboard from a template, or create your own, and add in whichever 'widgets' are relevant for what you are looking at
    • Flagging words to review, allowing users to check and confirm if the word is 'accepted' or is a misspelling
    Incentivized
    Read full review
    Squirrly Limited
    • Content optimization
    • Provide SEO tasks for a beginning user to follow.
    • WordPress site optimization.
    Incentivized
    Read full review
    Cons
    Siteimprove
    • I don't like that there are different navigation paths to go from point A to point B. When I want to navigate to a specific place, I have more than one way to get there, which means I have to make a decision about how I want to there and I'd rather the designer make that design based on what would be most efficient for me.
    Read full review
    Squirrly Limited
    • Separate the marketing emails from the knowledge based emails.
    • Fix it so the plugin just works... like Yoast does.
    • Get live chat.
    Read full review
    Usability
    Siteimprove
    Tool has undergone numerous changes, both to function and UX/CX. Makes it less than user friendly at times. But on the other hand, that does indicate a willingness to improve the product in a continual manner - which they've done nearly year after year - but it's always a case of who moved my cheese with each new iteration.
    Read full review
    Squirrly Limited
    No answers on this topic
    Support Rating
    Siteimprove
    I've used support often and it has been responsive, thorough and considerate of our needs. I can get a tech right away, they understand the issue, and work with us to resolve it. Often the problem is with the site we are trying to scan, sometimes it is with their product. I appreciate that they go beyond support into continually helping us implement SiteImprove in more places with 3rd party integration.
    Read full review
    Squirrly Limited
    Whilst no live chat, you do get an answer.
    Read full review
    Alternatives Considered
    Siteimprove
    We have used or tested other tools that get installed on a computer or that are hosted online, but none of them offer the features that come with Siteimprove. TotalValidator Pro will check your site for accessibility issues, but it is a manual check and there is no historical reporting. I can;t remember the names of the other online solutions, but even if they offered similar features as Siteimprove, they were all very expensive .
    Incentivized
    Read full review
    Squirrly Limited
    It just works even a no tech like me can figure it - takes a while to learn but worth it for sure
    Read full review
    Return on Investment
    Siteimprove
    • Siteimprove has helped bring our accessibility scores up from middling to near-perfect.
    • Siteimprove has helped reduce our broken links, style violations and misspellings.
    • Siteimprove's heatmaps have helped us make the case for enforcing best practices on the website among key stakeholders.
    Incentivized
    Read full review
    Squirrly Limited
    • It has allowed tasks to be completed in a timely and efficient manner.
    • The software has increased the rankings and reach of the organization, thereby increasing the number of people visiting the company's website.
    Read full review
    ScreenShots