Simply Measured (discontinued) vs. Tubular

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Simply Measured (discontinued)
Score 7.2 out of 10
N/A
Simply Measured was a social media analytics and measurement tool for business users that competed with Socialbakers and the Dachis Group Social Business Index. It was acquired by Sprout Social in 2017, and is no longer available. However its features are now contained in the Sprout Social Premium Analytics add-on.
$89
per month per user
Tubular
Score 8.8 out of 10
N/A
Tubular Labs, a social video intelligence company, offers a solution that provides a unified view of the content, interests, and behaviors of audiences across Instagram, YouTube, Facebook, and Twitch. They state that their social video database currently covers over 15+ billion videos and 45+ million creators. Tubular ultimately aims to help media companies, household name brands, and agencies grow their business by anticipating content trends and changing behaviors…N/A
Pricing
Simply Measured (discontinued)Tubular
Editions & Modules
Standard
$89
per month per user
Professional
$149
per month per user
Advanced
$249
per month per user
No answers on this topic
Offerings
Pricing Offerings
Simply Measured (discontinued)Tubular
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSprout Social’s pricing starts at $99 per user per month for the Standard plan. The Professional plan offers additional features for businesses at $169 per user per month, and the Advanced plan offers solutions for businesses at scale at $279 per user per month. Annually, the Standard plan costs $1,068 per user, the Professional plan is $1,788 per user annually, and the Advanced plan is $2,988 per user per year.
More Pricing Information
Community Pulse
Simply Measured (discontinued)Tubular
User Ratings
Simply Measured (discontinued)Tubular
Likelihood to Recommend
7.5
(0 ratings)
-
(0 ratings)
Likelihood to Renew
9.2
(0 ratings)
-
(0 ratings)
Usability
7.0
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
-
(0 ratings)
In-Person Training
8.0
(0 ratings)
-
(0 ratings)
Online Training
6.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
Simply Measured (discontinued)Tubular
Likelihood to Recommend
Simply Measured is great for people who do not want to spend too much time analyzing their owned social channel data but instead want a short and sweet snapshot of the your brand's performance. It is less appropriate for people who want to easily manipulate their data in many different ways.
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Pros
  • Customer service analysis has been extremely useful for determining sentiment and adding context to real time crisis situations.
  • Convenience of pulling data for all social channels at one time is extremely effective in making decisions in real time and to compare against other channel performance. The cross channel export minimizes a great deal of time for exporting data. Nearly all social channel data is available.
  • Reports are extremely user friendly, visual and easy to export. Also the ability to see the raw data and to have it for historical reference is great.
  • Key insights generated in the dashboard page help add fast context for performance.
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Cons
  • I wish I could download the entire reports as a jpg.
  • More often than I'd have liked, I had to re-authorize my accounts.
  • It would be nice to be able to move the graphs around to reflect my client's individual needs.
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Likelihood to Renew
For my current client, it's not right - they would not be actionable with the data to really need this tool. For my past clients, I would suggest they stay on it and i think they would agree.
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Usability
The interface is very simple and organized around the core elements of the platform : the reports.
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Support Rating
Extremely fast response and they go above and beyond without asking. The support team has provided me data beyond our limit before and it was not an issue and not an extra cost, really good business support.
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Implementation Rating
Very good implementation.
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Alternatives Considered
Customer service and the sales team is what was a key seller for us. We didn't feel pressured to buy something we wouldn't use and they we're able to listen to our needs and give us what fit for us. We've tried hootsuite but it's was too much out of the box
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Return on Investment
  • Tumblr was a huge channel for us but so opaque. Simply Measured really helped us start to understand how to better interact on the platform.
  • Being able to work backward and identify potential influencers who were already talking about our brand was a great time saver and value.
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ScreenShots

Tubular Screenshots

Screenshot of the interface to compare views, engagement, and growth over time. Its search filters help find exactly what is needed and uncover trends faster with a proprietary AI that classifies videos into thousands of subcategories and 1M+ topics.Screenshot of where to see which creators, topics, hashtags, or categories are gaining momentum and which are losing steam. With flexible filters for video length, keywords, creator type, country, and more, Trending helps zero in on anything that matters to a particular brand. Custom video or creator lists can be used to narrow Trending results to show only the trends that are most relevant.Screenshot of a trackable dashboard created from a search. This can be used to monitor keywords, hashtags, creator lists, or custom topics across social platforms, and visualize performance over time. This can be exported to CSV or connected via API to business intelligence tools.Screenshot of the dashboard used to search influencers, media, and brand channels. From views and uploads to audience demographics and engagement rates, Tubular offers metrics that compare creators, and it can dive deeper into each influencer to show what else their audience watches and uncover recent sponsorships.Screenshot of where to measure how audience behavior changes over time to identify the impact of ad campaigns, creator partnerships, and cultural moments. Tubular helps to connect the dots between content, engagement, and ROI.Screenshot of a visualization that tracks how a brand is showing up in videos across social platforms. Tubular’s social listening monitors user-generated content, brand mentions, and audience interests and demographics.