Shopify Plus vs. Wix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Shopify Plus
Score 9.0 out of 10
N/A
Shopify Plus is an eCommerce solution built for enterprise-level companies that enables them to sell online and offline across social channels like Facebook , Pinterest, and marketplaces like Amazon and eBay.
$2,300
per month
Wix
Score 8.9 out of 10
N/A
Wix is a website builder used to grown an online presence. The platform allows users to build their website from scratch, choose from designer-made templates, or use an AI website builder to add sections, images, and text.
$0
Pricing
Shopify PlusWix
Editions & Modules
3-year term
$2300
per month
1-year term
$2500
per month
Free
$0
Light
$17
per month
Core
$29
per month
Business
$39
per month
Business Elite
$159
per month
Offerings
Pricing Offerings
Shopify PlusWix
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Shopify PlusWix
Features
Shopify PlusWix
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Shopify Plus
8.6
Ratings
9% above category average
Wix
-
Ratings
Product catalog & listings9.50 Ratings00 Ratings
Product management8.40 Ratings00 Ratings
Bulk product upload6.50 Ratings00 Ratings
Branding8.20 Ratings00 Ratings
Mobile storefront9.60 Ratings00 Ratings
Product variations9.20 Ratings00 Ratings
Website integration9.00 Ratings00 Ratings
Visual customization9.20 Ratings00 Ratings
CMS8.20 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Shopify Plus
8.4
Ratings
9% above category average
Wix
-
Ratings
Abandoned cart recovery7.40 Ratings00 Ratings
Checkout user experience9.40 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Shopify Plus
9.6
Ratings
15% above category average
Wix
-
Ratings
eCommerce security9.60 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Shopify Plus
8.3
Ratings
7% above category average
Wix
-
Ratings
Promotions & discounts8.70 Ratings00 Ratings
Personalized recommendations8.30 Ratings00 Ratings
SEO7.80 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Shopify Plus
8.5
Ratings
6% above category average
Wix
-
Ratings
Order processing9.00 Ratings00 Ratings
Inventory management7.20 Ratings00 Ratings
Shipping8.60 Ratings00 Ratings
Custom functionality9.10 Ratings00 Ratings
Best Alternatives
Shopify PlusWix
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
10Web
10Web
Score 5.1 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Adobe Experience Manager
Adobe Experience Manager
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Shopify PlusWix
Likelihood to Recommend
9.5
(0 ratings)
9.4
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
Usability
9.6
(0 ratings)
8.0
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
10.0
(0 ratings)
6.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Shopify PlusWix
Likelihood to Recommend
Shopify Plus makes order management simple and less error prone. Connecting our ERP allows us to seamlessly manage our product listings, fulfill orders, and sync customer data. Limitations to the number of product variants requires attention from our staff to make sure our products sync without issue. Other than being arbitrary, there's really no need to limit the number of product variants.
Read full review
The fact of Wix moving away from their ADI web-building tool in favour of Editor, in my opinion, makes a huge mess of everything. I feel a lot of the ease and automation of designing my website has gone to such an extent that I now "recommend" Wix only for professional developers. Worse is that I have to redesign a big part of my website as items are now linked to each other in a different way than used to be the case. In my opinion, A big ZERO for Wix, who clearly should do their homework again.
Read full review
Pros
  • Scales incredibly well. Forget about hardware concerns, load balancing, downtime, etc. and focus on eCommerce. We've seen merchants go from a few thousand dollars per month to having million dollar days, all on Shopify without having to worry about performance or scaling systems.
  • Great new features consistently being added, ahead of the curve on almost everything
  • Solid API to build on and work with, a few annoying quirks here and there for super complex use cases but overall very well documented and works well
  • Most Merchant Success Managers are good and genuinely want to be helpful
  • A fantastic user interface, very logical and easy to use
  • Tons and tons and tons of out of the box integrations. Easily the best integration marketplace of the e-commerce platforms. There's an app for that.
Read full review
  • User-Friendliness: Wix is a lot easier to navigate than other web-building sites. Oftentimes it's like Wix does the thinking for you instead of just throwing endless options at you and complicating the process.
  • Unique Content: Many services for generating websites, images, videos, etc. are starting to look the same and, for that matter, they're starting to look stale. What Wix offers feels fresher and cleaner.
  • Reliability & Respectfulness: We have yet to incur any issues that have affected our web properties or routine to this point. Furthermore, Wix does not constantly throw new offers or new pricing or new requirements at us. They value you where you are.
Read full review
Cons
  • The Account Managers/Reps have become more scripted and seem like they are busier and handling more clients than before. It doesn't seem as personal and special anymore like when we first upgraded to Plus.
  • Shopify still has missing features in their software that might not have an app in their app marketplace available that fills this void.
  • The 24/7 support doesn't seem as dedicated as they once were.
Read full review
  • One place where Wix falls short of other CMS's is with insights and analytics. On other platforms, I can instantly see how many page views I received, what time the pages were viewed, location, etc. But seeing this information on Wix requires a Google Analytics integration that is not automatically included when you make an account. You have to first go to Google Analytics to make an account, then come back to Wix to activate the integration, it's a little time-consuming for a feature that most CMS's come with instantly.
Read full review
Likelihood to Renew
No answers on this topic
I’m happy with Square space as of now, and right now I don’t also have a team that would be able to review for me whether it’s worth switching again. Wix was great in the beginning of my career, but I needed something different to support the release of my new music. I like the price for Square space more too!
Read full review
Usability
Shopify Plus is intutive as stated previously. It's easy to find what we want and edit (reports, products, online store theme, etc...) You dont need to have a ton of coding experience to be able to get a website up and running on Shopify Plus. The reason I wont give a 10/10 and gave an 8 is because I do think it is heavily realiant on app and it can open up a can of worms with the amout of apps that are out there, their costs, and which one to chose. There are also some internal limitations as stated previously with discounts and personalized message for different customer groups. But overall, it is a good platform that I recommend.
Read full review
Great customization, but a pain to backtrack. They recently added the ability to set fonts etc as headings, title, body etc, but if you did not begin your build with these presets you are screwed if you ever try to change font/ colors/layout etc.
Read full review
Reliability and Availability
No answers on this topic
I never had an outage issue per say. I would say it was very reliable of a website building platform and as a marketing source there was never any issues connecting it to the server. I don’t recall there being any editing tools or hosting issues. Nothing went down when using it.
Read full review
Performance
No answers on this topic
Not complex at all. It teaches you how to use their platform in a dynamic way. Each tutorial offers an explanation that can be reviewed later on. The connection speed of a web page has been smooth so far, with no major problems regarding this subject. Overall, Wix can manage 10+ pages with great connection speed.
Read full review
Support Rating
Always are quick to answer our questions and help us find a solution
Read full review
As stated before I didn’t use the support as I did not have the feature and did not often enough need the help. I was able to figure it out mostly on my own by exploring the site. I’ve found exploring and playing on it told me how to do most things.
Read full review
Implementation Rating
No answers on this topic
Like I said I was a beginner so it was fun to navigate and teach myself how to implement the features when building and maintaining my site. It was a fairly easy place to host my domain, and creat something simple.
Read full review
Alternatives Considered
Shopify Plus is an all in one service. You are able to keep track of invoices and payments. Shopify Plus also offers options for shipping and connects your tracking number to you order which allows for easy tracking. Your tracking number is also a link which makes it even easier.
Read full review
Wix is GREAT for a drag-and-drop website editor, but I prefer Squarespace. Squarespace has a lot more polished drag-and-drop modules. Squarespace feels more like a name-brand editor, as it's frequently discussed by many influencers online and has a high level of brand awareness. Wix is more customizable and can create a more tailored end product than Squarespace. Additionally, it is cheaper, which is another advantage for Wix.
Read full review
Scalability
No answers on this topic
I give this rating to Wix because it's a great content creator. It has a great platform and also offers great customer service. If you encounter any technical issues, with Wix you will find a solution. For premium members or domain holders, this is the same as for Trial members or non-domain holders.
Read full review
Return on Investment
  • Definitely makes selling on multiple platforms easy, saving us time and effort.
  • Keeps all of our business in one place, saving us money on other apps to manage each aspect.
  • Automatically flags potential fraudulent orders, preventing us from accidentally shipping to a scam.
  • During our busiest months, we don't see any slowdowns, which allows us to go full throttle with all ads and marketing without worrying about whether or not the software can handle it.
Read full review
  • Affordable - for those on limited to zero budget it is easy to get started and getyour business online. I was able to create a portfolio website that I could direct my clients to in order to view my previous projects.
  • There is no need to pay a website designer (save on costs)- it is easy to get a website up and published on Wix that you save on not needing to pay a professional to do it for your start-up business.
Read full review
ScreenShots

Shopify Plus Screenshots

Screenshot of The home screen of your Shopify admin, including proactive home cards and reporting and live view insights.Screenshot of Your Shopify Plus store is ready for mobile commerce. Customers can browse and buy from your store with an optimized experience on device.Screenshot of Editing products across sales channels.Screenshot of Easily edit colours, typography, settings, and drag and drop sections for each of your store's templates with the theme editor.