Screaming Frog SEO Spider vs. Serpstat

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Screaming Frog
Score 9.8 out of 10
N/A
N/A
$149
per year
Serpstat
Score 9.0 out of 10
Small Businesses (1-50 employees)
Serpstat offers a comprehensive SEO toolset, giving users control over their online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortified online commercial footprint. With an arsenal exceeding 50 potent tools, Serpstat addresses the following: 🔍 Competitor Insights: Recognize and assess key players in any market. 📊 Content Strategy: Evaluate and Generate - obtain top-tier, ranking-oriented content. 🚀 Comprehensive SEO Oversight:…
$59
per month
Pricing
Screaming Frog SEO SpiderSerpstat
Editions & Modules
Paid Version
$149.00
per year
Individual
$59
per month
Team
$119
per month
Agency
$479
per month
Offerings
Pricing Offerings
Screaming FrogSerpstat
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$59 per user
Additional DetailsEach plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers.
More Pricing Information
Community Pulse
Screaming Frog SEO SpiderSerpstat
Features
Screaming Frog SEO SpiderSerpstat
SEO
Comparison of SEO features of Product A and Product B
Screaming Frog SEO Spider
8.7
Ratings
12% above category average
Serpstat
9.0
Ratings
15% above category average
Keyword analysis7.40 Ratings10.00 Ratings
Backlink management6.00 Ratings8.00 Ratings
SERP ranking tracking8.00 Ratings9.00 Ratings
Page grader10.00 Ratings10.00 Ratings
Competitive analysis10.00 Ratings8.10 Ratings
Site audit / diagnostics10.00 Ratings10.00 Ratings
Site recommendations10.00 Ratings8.10 Ratings
Task management8.00 Ratings9.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Screaming Frog SEO Spider
9.5
Ratings
22% above category average
Serpstat
9.6
Ratings
23% above category average
Local SEO8.10 Ratings10.00 Ratings
Social SEO10.00 Ratings9.50 Ratings
Mobile SEO10.00 Ratings9.00 Ratings
Global SEO10.00 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Screaming Frog SEO Spider
8.8
Ratings
4% above category average
Serpstat
10.0
Ratings
17% above category average
Multi-domain support10.00 Ratings10.00 Ratings
Integration with web analytics tools7.50 Ratings10.00 Ratings
Best Alternatives
Screaming Frog SEO SpiderSerpstat
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Screaming Frog SEO SpiderSerpstat
Likelihood to Recommend
10.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
8.5
(0 ratings)
7.0
(0 ratings)
Support Rating
7.9
(0 ratings)
10.0
(0 ratings)
Implementation Rating
7.0
(0 ratings)
-
(0 ratings)
User Testimonials
Screaming Frog SEO SpiderSerpstat
Likelihood to Recommend
Screaming Frog tracks the crawl level, internal links, outbound links, title tags, and meta descriptions of the pages it crawls. It also adds HTTP status codes, title tag length, meta description length, H1, H2 tags and lengths, and canonical tags. Many of these elements are also broken into their own tabs at the top so that you can easily focus in on problem areas. You can right-click on any URL for many more options. The program is definitely valuable to anyone who is looking to gauge factors regarding SEO. However, if you are not a web designer/admin, you're going to lack an understanding of the information it provides.
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Recently switching domains provided a lot of headaches for our marketing team. However, with Serpstat we were able to locate all our broken links and contact all the editors to be able to update our link. This alone took us from a DR of 25 to 34. Another practical use was for researching keyword volume for our on-page SEO - title tags and meta descriptions. With Serpstat we were able to determine keywords were worthy of us using in these values.
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Pros
  • Collects all indexed HTML pages of the site. This helps for when we are redirecting old URLs to the URLs of a clients new site.
  • Finds all page titles that are too long or too short and allows us to address them more quickly than waiting for a program such as Moz. It's more immediate.
  • If we have duplicate meta data on pages, this program allows us to find them, sort them, export them and take care of them in a timely manner. In our business (as for many) time is money.
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  • Keyword data provided for multiple sites: this is a standard feature in lots of SEO toolsets. It's not the worst, but not the best.
  • Backlink data: the link data is ok, but suffers from the same issue as the keyword data. If you pay for 100 results per report, expect ONLY 100.
  • Rank tracking: the rank tracking is also standard. It does a good job of benchmarking progress.
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Cons
  • Customizing the crawler - It takes a little bit of playing around with the settings to understand what each of them controls and what options need to be checked or unchecked to get the right amount of information.
  • Cannot Crawl a large site - Screaming Frog runs out of memory when asked to crawl a large site, even after playing around with memory settings and allocating additional memory.
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  • The daily query limit is sometimes frustrating.
  • For a new person the menu system could be a bit confusing along with terminology, it would be great if there was little help icons next to each selection to help you better understand what they do.
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Likelihood to Renew
The tool has become integrated into our teams daily workings and I have yet to find a tool other than scremaing frog to replicate all of our use cases for it. It's a great tool and we're sticking with it
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I am very happy with the program and their services.
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Usability
The main problem of Screaming Frog SEO Spider is it being an offline software which limits itself to a single pc and that creates problem when multi user agents want to get involved or even work on it, it’s a difficult task to collaborate on it and do research for keywords at one place
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Serpstat is great to use on the desktop. Being able to get around the site is easy, and using tools such as rank tracking and filtering are intuitive if you’ve used other SEO software. However, their app is not mobile friendly. I do a lot of my work on mobile when traveling or when dad’ing, and it would be much appreciated for the the app to have better mobile UI functionality. I know I’m dreaming, but other SEO software I use is able to accomplish this.
Things like filtering and how powerful it is are not aa easy to understand until you watch some tutorial videos. I think making this feature more intuitive would also help the sites early on adoption from new users.
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Support Rating
Screaming Frog is a relatively primitive system, and doesn't need to be supported by devs or other software. Screaming Frog does interface directly with some programs that are most needed (Google Analytics, Search Console, Page Speed Insights), so that's convenient. It isn't widely supported by other programs, but it also doesn't need to be.
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I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
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Implementation Rating
If the software was a little easier to use for beginners, there really wouldn't be an issue
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No answers on this topic
Alternatives Considered
The biggest difference between DeepCrawl and Screaming Frog is cost. Screaming Frog is significantly cheaper, and fits within a budget much easier. For most websites that aren't huge it crawls quicker to. DeepCrawl is the better tool for analysing larger websites and is easier to use in some ways, with a very friendly interface and some extras features that are useful. Ultimately price was the deciding factor though.
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We chose Serpstat over other SEO tools because of its an all-in-one toolset as well as having a clean, easy to use UI. The price point was also a deciding factor since we were able to do the majority of our SEO research using a single tool with a single monthly subscription.
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Return on Investment
  • It has allowed me to make impactful and intelligent recommendations to clients. This has in turned deepened the client relationships and led to steady ongoing ROI.
  • It has also allowed me to diagnose interesting technical issues for non-client sites (like Forbes) which formed the basis for very cool company blog posts.
  • The investment is very low - this tool does 99% of what I need for a fraction of what other industry crawlers costs. Kudos to the Screaming Frog team!
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  • Serpstat has allowed us to confidently suggest keywords and SEO friendly updates to clients to implement
  • Serpstat reporting has saved us time when delivering reports to clients
  • Serpstat app integrations allows our other data sources and Serpstat data to be combined to create Reportz (app) for client delivery
  • Serpstat is one of the first places I go to check organic words for content ideas and places to improve our SEO
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ScreenShots

Serpstat Screenshots

Screenshot of SERP research with advanced analyticsScreenshot of where Sersptat stores all top 100 search results for tracked keywords foreverScreenshot of the visibility and keyword trends available with SerpstatScreenshot of a Unique Page vs. Page comparison in organic and paid keywordsScreenshot of the Serpstat overview