Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…
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WordPress VIP
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Wordpress VIP, from a team at Automattic, is enterprise WordPress hosting with customer or digital experience features for enterprises.
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Pricing
Salesforce CMS
WordPress VIP
Editions & Modules
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No answers on this topic
Offerings
Pricing Offerings
Salesforce CMS
WordPress VIP
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Salesforce CMS
WordPress VIP
Features
Salesforce CMS
WordPress VIP
Security
Comparison of Security features of Product A and Product B
Salesforce CMS
10.0
Ratings
21% above category average
WordPress VIP
7.3
Ratings
10% below category average
Role-based user permissions
10.00 Ratings
7.30 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Salesforce CMS
10.0
Ratings
27% above category average
WordPress VIP
7.3
Ratings
4% below category average
API
10.00 Ratings
9.10 Ratings
Internationalization / multi-language
10.00 Ratings
5.50 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Salesforce CMS
10.0
Ratings
26% above category average
WordPress VIP
8.2
Ratings
6% above category average
WYSIWYG editor
10.00 Ratings
9.10 Ratings
Code quality / cleanliness
10.00 Ratings
7.30 Ratings
Admin section
10.00 Ratings
8.20 Ratings
Page templates
10.00 Ratings
8.20 Ratings
Library of website themes
10.00 Ratings
00 Ratings
Mobile optimization / responsive design
10.00 Ratings
9.10 Ratings
Publishing workflow
10.00 Ratings
7.30 Ratings
Form generator
10.00 Ratings
00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.
WordPress VIP really changed the game when it comes to WordPress CMS and Content Management. A one-stop shop for all our client's business needs. We are focusing on Content Management instead of technicalities. The big advantage is the security features covering all recent vulnerabilities that any WordPress developer/user wastes lots of precious time fixing/updating. Performance-wise, WordPress VIP is definitely up there. We’ve been doing lots of optimization work over the last few years. Every client wants to score 100. With WordPress VIP we decreased the time spent on optimization significantly and now feel confident with taking more performance optimisation work than we did before. Lastly, maybe the most important for every business is the support quality. WordPress VIP runs a superb support team with phenomenal knowledge and expertise. Quick to respond and solves issues here and now. It is definitely recommended.
Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
Organizations that are new to Salesforce need to be prepared for report building and other configurations. Customization is a great feature, but it can be overwhelming if not impossible for a brand new user.
Salesforce Trailhead is robust but can be confusing and overwhelming.
I'm currently comfortable with only using Salesforce CMS or any iteration on a desktop.
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
It's true enterprise ready hosting framework providing unparalleled hosting infrastructure for WordPress. Where an organisation has high load needs, but with stability and scale VIP delivers. It provides complete peace of mind that the hosting, security and scalability are taken care of and organisations can focus on developing out their website strategies
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
There wasn't a single problem that wouldn't be solved by the WordPress VIP support team, and I had quite a few questions during the process. They were always available and provided in-depth expertise on topics I was interested in. I not only consulted problems with them but also advised on future actions - in general, I'd highly recommend getting in touch.
Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team members. Sonar was cheaper but Salesforce CMS is way more capable.
It would be fair to say that both are superb products that follow through on promises and have very strong marketing and teams behind them. For truly enterprise organisations though, one would be tempted to recommend WordPress VIP at this moment in time, but one to keep an eye on, Engine, is extremely capable.
By migrating our mobile applications to Wordpress's APIs, we could remove a large portion of our technical infrastructure, which was hosted on Google Cloud, along with an additional database and a lot of business logic used to support data transformation and ingestion.