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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Salesforce CMS

    Score8.4 out of 10
    N/ASalesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A

    WordPress

    Score8.6 out of 10
    N/AWordpress is an open-source publishing platform popular with bloggers, and a content management system, known for its simplicity and modifiability. Websites may host their own blogging communities, controlling and moderating content from a single dashboard.

    $3

    per month 6 GB storage

    Pricing
    Salesforce CMSWordPress
    Editions & Modules
    No answers on this topic
    Personal
    $4
    per month 6 GB storage
    Premium
    $8
    per month 13 GB storage
    Business
    $25
    per month 50 GB storage
    Commerce
    $45
    per month 50 GB storage
    Enterprise
    Contact for pricing
    Offerings
    Pricing Offerings
    Salesforce CMSWordPress
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pricing for Business and Commerce plans vary on number of GB.
    More Pricing Information
    Community Pulse
    Salesforce CMSWordPress
    Considered Both Products
    Salesforce
    Chose Salesforce CMS
    As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. …
    Incentivized
    Chose Salesforce CMS
    Pulls data from Sales Cloud, Service Cloud, and Marketing Cloud to dynamically update content, we didn't want to use too many 3rd party tools that would expose our busines to threats
    Incentivized
    Automattic
    Chose WordPress
    I have not used Drupal or Joomla for several years, but WordPress is easier to use than those platforms from when I used them last. It's so easy to find a web developer who knows WordPress if I ever need help. And there are so many plugins and software platforms that …
    Incentivized
    Key User Insights
    Would buy again
    95%
    Would buy again
    56 Answers
    95%
    Would buy again
    105 Answers
    Delivers good value for the price
    96%
    Delivers good value for the price
    44 Answers
    98%
    Delivers good value for the price
    106 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    57 Answers
    95%
    Happy with the feature set
    106 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    26 Answers
    96%
    Lived up to sales and marketing promises
    92 Answers
    Implementation went as expected
    86%
    Implementation went as expected
    24 Answers
    95%
    Implementation went as expected
    97 Answers
    Features
    Salesforce CMSWordPress
    Security
    Comparison of Security features of Salesforce CMS and WordPress
    Feature
    Salesforce CMS
    10.0
    25 Ratings
    21% above category average
    WordPress
    8.7
    131 Ratings
    8% above category average
    Role-based user permissions10.025 Ratings8.7131 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Salesforce CMS and WordPress
    Feature
    Salesforce CMS
    10.0
    24 Ratings
    27% above category average
    WordPress
    8.7
    107 Ratings
    14% above category average
    API10.024 Ratings8.997 Ratings
    Internationalization / multi-language10.020 Ratings8.481 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Salesforce CMS and WordPress
    Feature
    Salesforce CMS
    10.0
    21 Ratings
    26% above category average
    WordPress
    8.3
    137 Ratings
    7% above category average
    WYSIWYG editor10.018 Ratings8.7124 Ratings
    Code quality / cleanliness10.020 Ratings7.0123 Ratings
    Admin section10.018 Ratings8.7135 Ratings
    Page templates10.019 Ratings9.0132 Ratings
    Library of website themes10.014 Ratings6.5134 Ratings
    Mobile optimization / responsive design10.019 Ratings9.0133 Ratings
    Publishing workflow10.019 Ratings8.7128 Ratings
    Form generator10.017 Ratings9.0106 Ratings
    Web Content Management
    Comparison of Web Content Management features of Salesforce CMS and WordPress
    Feature
    Salesforce CMS
    10.0
    21 Ratings
    31% above category average
    WordPress
    8.6
    135 Ratings
    16% above category average
    Content taxonomy10.018 Ratings8.9115 Ratings
    SEO support10.017 Ratings8.7121 Ratings
    Bulk management10.019 Ratings7.4102 Ratings
    Availability / breadth of extensions10.019 Ratings8.7124 Ratings
    Community / comment management10.021 Ratings9.2124 Ratings
    Best Alternatives
    Salesforce CMSWordPress
    Small Businesses
    Umbraco CMS
    Score6.8 out of 10
    Umbraco CMS
    Score6.8 out of 10
    Medium-sized Companies
    Square Online
    Score7.4 out of 10
    Square Online
    Score7.4 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Salesforce CMSWordPress
    Likelihood to Recommend
    10.0
    (25 ratings)
    8.4
    (173 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (37 ratings)
    Usability
    10.0
    (10 ratings)
    8.7
    (20 ratings)
    Availability
    -
    (0 ratings)
    9.5
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.6
    (2 ratings)
    Support Rating
    8.0
    (7 ratings)
    10.0
    (11 ratings)
    In-Person Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (10 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Salesforce CMSWordPress
    Likelihood to Recommend
    Salesforce
    When managing a team of 30 or more technician the tools available for a scheduler are incredible. The system sync's quickly so all schedulers can be looking at the same Gantt and see what changes have been made or need to be made. If you have too small of a team this service would be overkill especially given the cost.
    Incentivized
    Read full review
    Automattic
    Wordpress is a great solution for a website of nearly any type. It may not be as suitable if a fully custom solution or app is needed, and it does have some limitations when it comes to connecting it to external products (especially if the product doesn't have any support from a native system), and it does require a lot of testing. Multiple plugins in one install are common but also increase the risk of conflicts, and when those do occur, it can be exceptionally time-consuming and tedious to identify what is causing the issue. As third parties create many plugins, you're also at risk with each potential security breach, which needs to be kept in mind. I would be cautious to use WordPress to store any sort of sensitive PPI. That said, it's a wonderful, easily customizable solution for many, many different types of websites and can allow even inexperienced client users with low-tech knowledge to update basics.
    Incentivized
    Read full review
    Pros
    Salesforce
    • It has a very smooth integration with Salesforce and third-party tools, ensuring easy tracking of policies and assets.
    • It also has impressive security features like used-based permissions and encrypted data.
    • Everything can be managed from a centralized place which saves a lot of time.
    Incentivized
    Read full review
    Automattic
    • Easy to use User Interface
    • Coding / Plugin Implementation is awesome
    • There's always a solution available for the platform
    • Security is easy to use and robust
    • Implementation with 3rd party platforms, such as Google's variety of tools
    • Can download and host on your own server or use their hosted servers
    Incentivized
    Read full review
    Cons
    Salesforce
    • I find that the more complex you make things it starts to hit load times quite hard.
    • Additional tracking and analytics for the pages/emails would be nice.
    • Version control with autosaves and regular saves so you can tell the difference with 15-minute intervals.
    Incentivized
    Read full review
    Automattic
    • WordPress breaks often so you need to have someone who understands how to troubleshoot, which can take time and money.
    • Some plugins are easier to customize than others, for example, some don't require any coding knowledge while others do. This can limit your project if you are not a coder.
    • WordPress can be easily hacked, so you also need someone who can ensure your sites are secure.
    Incentivized
    Read full review
    Likelihood to Renew
    Salesforce
    It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
    Incentivized
    Read full review
    Automattic
    The complications we have and the lack of support. Every plugin has a differente team of support in charge and make one plugin work with the other one always affects the website performance. It's a thousand times better to have only one provider with all functionalities included unless you are an expert web developer or have a team dedicated to it
    Incentivized
    Read full review
    Usability
    Salesforce
    Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
    Incentivized
    Read full review
    Automattic
    Extremely easy to use and train users. It took very little time to get everyone trained and onboarded to start using WordPress. Anytime we had any issues, we were able to find an article or video to help out or we were able to contact support. The menu options are well laid out so it is easy to find what you are looking for.
    Incentivized
    Read full review
    Reliability and Availability
    Salesforce
    Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
    Incentivized
    Read full review
    Automattic
    Anyone can visit WordPress.org and download a fully functional copy of WordPress free of charge. Additionally, WordPress is offered to users as open-source software, which means that anyone can customize the code to create new applications and make these available to other WordPress users.
    Read full review
    Performance
    Salesforce
    Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
    Incentivized
    Read full review
    Automattic
    Mostly, any performance issues have to do with using too many plugins and these can sometimes slow down the overall performance of your site. It is very tempting to start adding lots of plugins to your WordPress site, however, as there are thousands of great plugins to choose from and so many of them help you do amazing things on your site. If you begin to notice performance issues with your WordPress site (e.g. pages being slow to load), there are ways to optimize the performance of your site, but this requires learning the process. WordPress users can learn how to optimize their WordPress sites by downloading the WPTrainMe WordPress training plugin (WPTrainMe.com) and going through the detailed step-by-step WordPress optimization tutorials.
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    Support Rating
    Salesforce
    I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
    Incentivized
    Read full review
    Automattic
    I give this rating, which I believe to be a great rating for a community based support system that's surrounding it. Most platforms and products have their own, and as WordPress does have their own team that help here and there, a lot of it's handled by community involvement with dedicated users who are experts with the system who love to help people.
    Read full review
    In-Person Training
    Salesforce
    Since I attended training from one of our senior resource in organizations I didn't face any issues
    Incentivized
    Read full review
    Automattic
    Varies by the person providing training. High marks as it's incredibly easy to find experienced individuals in your community to provide training on any aspect of WordPress from content marketing, SEO, plugin development, theme design, etc. Less than 10 though as the training is community based and expectations for a session you find may fall short.
    Read full review
    Online Training
    Salesforce
    N/A. I wasn't present for vendor-provided training.
    Incentivized
    Read full review
    Automattic
    It is very easy to find online resources to learn how to do just about anything with WordPress.
    Read full review
    Implementation Rating
    Salesforce
    I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
    Incentivized
    Read full review
    Automattic
    WordPress is not a great solution if you have: 1) A larger site with performance / availability requirements. 2) Multiple types of content you want to share - each with its own underlying data structure. 3) Multiple sites you need to manage. For very small sites where these needs are not paramount, WordPress is a decent solution
    Read full review
    Alternatives Considered
    Salesforce
    As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. Salesforce allows us to manage content once and distribute it across multiple touchpoints. It also delivers personalized marketing content based on CRM data.
    Incentivized
    Read full review
    Automattic
    WordPress isn't as pretty or easy to use as certain competitors like Jimdo, Squarespace or HubSpot, but it makes up for it with its affordability, familiarity and the ability to find quality outside help easily. The same can't be said for certain competitors, as you might need to find an expert and it could get costly.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Salesforce
    N/A. I did not help purchase Salesforce and am unaware of our contract details.
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Scalability
    Salesforce
    Its highly reliable when it comes to usage with high availability and robust infrastructure
    Incentivized
    Read full review
    Automattic
    WordPress is completely scalable. You can get started immediately with a very simple "out-of-the box" WordPress installation and then add whatever functionality you need as and when you need it, and continue expanding. Often we will create various WordPress sites on the same domain to handle different aspects of our strategy (e.g. one site for the sales pages, product information and/or a marketing blog, another for delivering products securely through a private membership site, and another for running an affiliate program or other application), and then ties all of these sites together using a common theme and links on each of the site's menus. Additionally, WordPress offers a multisite function that allows organizations and institutions to manage networks of sites managed by separate individual site owners, but centrally administered by the parent organization. You can also expand WordPress into a social networking or community site, forums, etc. The same scalability applies to web design. You can start with a simple design and then scale things up to display sites with amazing visual features, including animations and video effects, sliding images and animated product image galleries, elements that appear and fade from visitor browsers, etc. The scaling possibilities of WordPress are truly endless.
    Read full review
    Professional Services
    Salesforce
    N/A. I've never used Salesforce professional services.
    Incentivized
    Read full review
    Automattic
    No answers on this topic
    Return on Investment
    Salesforce
    • It allows me to keep a close eye on all of my performance metrics through the Dashboard Reporting, ie what my sales pipeline looks like, how much it's changed in the last 60 days, new opportunities created in the last 7 days, # of emails sent for the week, etc. The ease of the design and output make it really easy to check my progress throughout the day to find where I have holes and am falling short on my personal and work goals. It's resulted in greater transparency with my Mgmt Team and shorter 1-on-1 mtgs with my boss as he can see exactly where I am at all times (to be fair, I'm a senior sales rep, so he pretty much lets me do my job completely unfettered), but it does prove that I am continually producing which recently resulted in a raise I didn't even ask for.
    • The SF repository is so detailed that I don't have to spend tons of time finding frequently used websites attached to a client or see what all interactions with the company look like. Even though I don't use SF for my bulk emails and email sequences, SF provides me with an email to use in the bcc of these emails which links everything back to SF. I find that extremely helpful. This really impacts my efficiency and I can honestly say that once I started using all the functionality of data management, it saved me about 20% of my time/week that I could then allocate towards other revenue-generating tasks like prospecting and account management. The more time I have for those, the better. My year-over-year on accounts 1 year and older just grew by 17% this last year.
    Incentivized
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    Automattic
    • Allowed us to being all websites under a single umbrella, saving costs on similar products.
    • It's increased our website turn time and made us faster and more efficient at launching websites.
    • Edits and tweaks happen much faster as we have a customized environment.
    Incentivized
    Read full review
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