Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…
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Squarespace
Score 8.6 out of 10
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Squarespace is a CMS platform that allows users to create a DIY blog, eCommerce store, and/or portfolio (visual art or music). Some Squarespace website and shop templates are industry or use case-specific, such as menu builders for restaurant sites.
$25
per month
Pricing
Salesforce CMS
Squarespace
Editions & Modules
No answers on this topic
Basic
$25
per month
Core
$36
per month
Plus
$56
per month
Advanced
$139
per month
Offerings
Pricing Offerings
Salesforce CMS
Squarespace
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
28% to 36% discount available for annual pricing.
More Pricing Information
Community Pulse
Salesforce CMS
Squarespace
Features
Salesforce CMS
Squarespace
Security
Comparison of Security features of Product A and Product B
Salesforce CMS
10.0
Ratings
21% above category average
Squarespace
8.5
Ratings
5% above category average
Role-based user permissions
10.00 Ratings
8.50 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Salesforce CMS
10.0
Ratings
27% above category average
Squarespace
4.3
Ratings
55% below category average
API
10.00 Ratings
5.00 Ratings
Internationalization / multi-language
10.00 Ratings
3.50 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Salesforce CMS
10.0
Ratings
26% above category average
Squarespace
7.1
Ratings
8% below category average
WYSIWYG editor
10.00 Ratings
8.10 Ratings
Code quality / cleanliness
10.00 Ratings
8.00 Ratings
Admin section
10.00 Ratings
6.10 Ratings
Page templates
10.00 Ratings
7.00 Ratings
Library of website themes
10.00 Ratings
7.00 Ratings
Mobile optimization / responsive design
10.00 Ratings
7.30 Ratings
Publishing workflow
10.00 Ratings
6.20 Ratings
Form generator
10.00 Ratings
7.10 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.
We've found Squarespace perfect for quick, well-designed websites that you can literally design and launch in a day. However, if you want to get more complex with your website, including custom backend integrations or code, Squarespace presents a bit more of a challenge when it comes to what they will allow you to modify on their platform (especially using third-party integration apps).
Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
Squarespace is very easy to use, this is a super helpful thing as small business owners we have to wear many hats and being a full blown website developer doesn't need to be one of them.
Squarespace has quick and simple plugins.
Squarespace allows you to easily expand as you need to.
Organizations that are new to Salesforce need to be prepared for report building and other configurations. Customization is a great feature, but it can be overwhelming if not impossible for a brand new user.
Salesforce Trailhead is robust but can be confusing and overwhelming.
I'm currently comfortable with only using Salesforce CMS or any iteration on a desktop.
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
It's dead simple to use. There are no over complicated controls or tons of menus to screw things up. People with bad taste couldn't make an ugly website. While it may be frustrating for the pro designer to get exactly what they want, it prevents the uninitiated from making something ugly
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
Help is available directly from the back end and uses full sentence searching to find answers to questions others may have asked before. With a ton of articles and support questions documents, it is very likely that your question has been answered. If not each page has the ability to open a direct email to support. Each case has a number and can be followed. Responses are often quick and have links and directions clearly stated
Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team members. Sonar was cheaper but Salesforce CMS is way more capable.
Squarespace if much less work than WordPress, plus hosting and security are not an issue. GoDaddy and Wix are okay, but nowhere near the flexibility or advanced feature set that you can get with Squarespace. Compared to the other products that I have used, Squarespace definitely offers more options, customization, advanced features and design options than others, for a great price.
I can see how squarespace can improve efficiency since it's so quick to build a site on there.
For those who don't want to hook up a bunch of different stuff to their website and make it work...they most likely have whatever plug in you need and you can add it. Worst case scenario, they have developers you can hire who can make what you need.
As your business grows you can add an online storefront to your site and make more money that way! Easy peasy!
They have an easy system for adding special SEO words/phrases so you don't have to learn SEO at all!