Ion, by Rock Content vs. Vyond

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ion, by Rock Content
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in…N/A
Vyond
Score 8.7 out of 10
N/A
Vyond (formerly GoAnimate) is a cloud-based platform for producing custom animated videos. It is used by educators as well as in business contexts by advertisers and content marketers, and for demos and presentations.
$99
per month
Pricing
Ion, by Rock ContentVyond
Editions & Modules
Managed Services + SaaS
Custom
per year
Starter
$99
per month
Professional
$199
per month
Enterprise
$1649
per year per user
Agency
$1999
per year per user
Offerings
Pricing Offerings
Ion, by Rock ContentVyond
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$5,500 per customerNo setup fee
Additional Detailsion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.Discount available for annual billing on Starter and Professional plans.
More Pricing Information
Community Pulse
Ion, by Rock ContentVyond
Features
Ion, by Rock ContentVyond
Content Creation
Comparison of Content Creation features of Product A and Product B
Ion, by Rock Content
7.5
Ratings
7% below category average
Vyond
-
Ratings
Ideation10.00 Ratings00 Ratings
Content collaboration5.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Ion, by Rock Content
8.7
Ratings
7% above category average
Vyond
-
Ratings
Content hub10.00 Ratings00 Ratings
Forms / Gated content10.00 Ratings00 Ratings
Embedded CTAs10.00 Ratings00 Ratings
Content distribution8.00 Ratings00 Ratings
Content promotion8.00 Ratings00 Ratings
Content automation6.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Ion, by Rock Content
8.5
Ratings
8% above category average
Vyond
-
Ratings
Audience profiling and targeting6.00 Ratings00 Ratings
Closed-loop tracking and reporting8.00 Ratings00 Ratings
Content performance analytics10.00 Ratings00 Ratings
Campaign optimization dashboard10.00 Ratings00 Ratings
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Ion, by Rock ContentVyond
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User Ratings
Ion, by Rock ContentVyond
Likelihood to Recommend
10.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
7.0
(0 ratings)
10.0
(0 ratings)
Usability
7.4
(0 ratings)
7.0
(0 ratings)
Availability
10.0
(0 ratings)
6.0
(0 ratings)
Performance
9.0
(0 ratings)
9.0
(0 ratings)
Support Rating
10.0
(0 ratings)
9.0
(0 ratings)
Online Training
8.0
(0 ratings)
-
(0 ratings)
Implementation Rating
10.0
(0 ratings)
6.0
(0 ratings)
Configurability
-
(0 ratings)
8.0
(0 ratings)
Ease of integration
-
(0 ratings)
7.6
(0 ratings)
Product Scalability
10.0
(0 ratings)
7.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
2.0
(0 ratings)
User Testimonials
Ion, by Rock ContentVyond
Likelihood to Recommend
I don't give 9 ratings easily. Anyone wanting greater user engagement would benefit from ion interactive. I can slap together a simple interactive tool for a social post easily. I also have a plan selector with complex logic built in that would have cost me $50k to build without ion. Now I'm able to duplicate it and make adjustments to use it for various other applications. We've created a couple dozen fun interactive tools for social posts and now we simply re-purpose them easily to create new ones frequently. I just created a new page for our website that we'll want to be fluid; so the site developers suggested we simply embed an ion tool to give us real-time flexibility. Marketers in other divisions are jealous when they see all the fun stuff we're doing--they're gradually becoming ion converts
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Vyond is great for creating professional looking animations even if you have no experience in animation or video. Vyond is user friendly and has a relatively simple learning curve. The templates and graphics provided makes it easy to create custom animations and storytelling.
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Pros
  • I love that ion interactive autosaves. So many of these platforms leave me terrified of disconnection or closing my laptop.
  • This WYSIWYG actually works. I've yet to have a translation or code glitch.
  • Fast load times are a huge bonus, as well as mobile-optimized display.
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  • Easy to use features that help you create the story behind your video.
  • There are collaboration tools (if you have the right plan) that help you work on a video as a team.
  • I like the different styles of video that you can choose from.
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Cons
  • no revert option/revision history if you make a bad mistake
  • some simple styles that should be just there for you have to be made through custom CSS
  • some of their template options have some pretty bad designs and are not usable beyond a basic functionality level/have to be completely reskinned
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  • The fact that it's on a cloud server means that sometimes the software can get clunky/slow.
  • There may be extra work involved if you have multiple characters talking in one audio file and you want them to sync their mouths with their appropriate lines.
  • Characters having multiple actions/expressions means multiple scenes, which can be very cumbersome to manage.
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Likelihood to Renew
Because unless I find something better to replace it with, we're probably going to renew our contract. Ideally, Ion interactive can update Liveball so it's easier to use, more functionality that includes forms and javascript options currently not in place
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I was recently at a conference where I learned that many of my peers also use Vyond, solidifying my opinion that it is the right tool for out needs. Further more, one of our content vendors also uses it, ensuring that I will continue to use it as I believe this will facilitate our collaborations in the future
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Usability
Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
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This program is great when you have no video experience! There's only a little of a learning curve to the program. In general, the user interface is great and easier than using a program like Adobe premier. It's a great resource to use as a marketer.
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Reliability and Availability
No answers on this topic
Vendor guy made it difficult bc he was only interested in selling
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Performance
Sometimes the editor can be a little slow.
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Vyond is just an animated video creation tool. You have to use your video content and track its performance through other means. Because it is an online tool it doesn't hog your resources or slow down any other tools that I use. It is a stand-alone product and it doesn't need to integrate with any of our other tools. It does what it does and that is all we need.
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Support Rating
The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
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I haven’t had any issues that required me to contact their support team. However, I believe support in any product starts before you have to call for help. Vyond provides an option for priority queue when you have their professional option. This is great for folks who need things done faster, especially when businesses can’t afford any downtime. Their Live chat feature is also reassuring, because I don’t always want to spend time on the phone or on hold if their call volume is high and I need to solve an issue.
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Online Training
They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
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No answers on this topic
Implementation Rating
There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
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There should be a Hypercare (expedited problem solving) support level on new rollouts for existing customers
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Alternatives Considered
I haven't had a lot of experience with templated CMS systems and was not involved in the original selection, though I was part of the renewal discussions. Most of the templates I've used have been html and created in house on an as-needed bases
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Vyond is WAY better than VideoScribe (although, to be fair, it's also about six times more expensive)! It's much easier to work with and more versatile in terms of styles and what you can do with it. We used VideoScribe for a few years and then ditched it and went looking for a replacement tool. Another application was being used by another learning developer, but that was nixed by IT as not being secure enough. Vyond has given us both the functionality/assets we need and the security that makes IT happy.
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Scalability
Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
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No answers on this topic
Return on Investment
  • So far the impact has been positive, but as we are new to the platform that opinion is based on relatively few interactive assets.
  • There hasn't been any negative reactions or impact from Ion as of yet, but as I said before it's still early for us in terms of usage (less than a year).
  • We do really appreciate the level of complexity and customization available in the platform.
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  • Allows the training/support teams a quick way to provide “how-to” videos, similar to having a YouTube channel.
  • Our update videos are stored on a channel, which allows us to have a video record of how the project is emerging
  • Leadership likes that we can put out a video very quickly
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ScreenShots

Ion, by Rock Content Screenshots

Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.