Intuit Mailchimp vs. Robly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Intuit Mailchimp
Score 8.1 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
Robly
Score 8.0 out of 10
N/A
Robly is an email marketing solution designed for small businesses. It's key features are its ability to auto-resend unopened emails, pop-up widgets, and proprietary AI-powered software that sends emails based on schedules specific to each recipient.
$19
per month
Pricing
Intuit MailchimpRobly
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Robly
$19
per month
Offerings
Pricing Offerings
Intuit MailchimpRobly
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Intuit MailchimpRobly
Features
Intuit MailchimpRobly
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
7.9
Ratings
4% above category average
Robly
7.0
Ratings
13% below category average
WYSIWYG email editor8.30 Ratings5.60 Ratings
Dynamic content7.20 Ratings6.10 Ratings
Ability to test dynamic content7.40 Ratings00 Ratings
Landing pages7.80 Ratings00 Ratings
A/B testing7.60 Ratings6.60 Ratings
Mobile optimization8.70 Ratings7.00 Ratings
Email deliverability reporting8.30 Ratings9.00 Ratings
List management7.60 Ratings7.50 Ratings
Triggered drip sequences7.80 Ratings7.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.3
Ratings
6% above category average
Robly
-
Ratings
Lead nurturing automation6.80 Ratings00 Ratings
Lead scoring and grading10.00 Ratings00 Ratings
Data quality management6.20 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
7.3
Ratings
1% below category average
Robly
-
Ratings
Calendaring7.50 Ratings00 Ratings
Event/webinar marketing7.10 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
7.2
Ratings
4% below category average
Robly
-
Ratings
Social sharing and campaigns6.50 Ratings00 Ratings
Social profile integration7.80 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
7.4
Ratings
1% above category average
Robly
8.1
Ratings
5% above category average
Dashboards7.70 Ratings00 Ratings
Standard reports7.90 Ratings8.10 Ratings
Custom reports6.50 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
6.6
Ratings
12% below category average
Robly
-
Ratings
API7.20 Ratings00 Ratings
Role-based workflow & approvals6.30 Ratings00 Ratings
Customizability5.60 Ratings00 Ratings
Integration with Salesforce.com6.20 Ratings00 Ratings
Integration with Microsoft Dynamics CRM5.20 Ratings00 Ratings
Integration with SugarCRM8.10 Ratings00 Ratings
Third-party software integrations7.80 Ratings00 Ratings
User Ratings
Intuit MailchimpRobly
Likelihood to Recommend
8.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
8.4
(0 ratings)
8.2
(0 ratings)
Usability
8.7
(0 ratings)
8.0
(0 ratings)
Availability
9.5
(0 ratings)
-
(0 ratings)
Performance
8.9
(0 ratings)
-
(0 ratings)
Support Rating
8.3
(0 ratings)
7.3
(0 ratings)
Implementation Rating
7.4
(0 ratings)
7.3
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.5
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
Intuit MailchimpRobly
Likelihood to Recommend
I loved Mailchimp 10 years ago, and as a long-time user, I appreciate working with the brand I've been attached to for so many years. It still works well with regular email campaigns and with automation. However, if your email audience is constantly growing and you have a limited budget, it may be wise to explore the more affordable options.
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Robly can become easily exploitable for advertising agency services, which rely mostly on stable dynamics to make sure that marketing campaigns work and provide enough results to see profits. In other words, if Robly is managed from a purely professional methodology, better results can be obtained. Robly can also be used to manage small sales where you can better organize information about a specific customer, such as their contact details and history of interactions through different sales operations by the company, so it is not only possible to focus its use on mass marketing, but also intimate businesses that require some degree of administrative control in relation to new message alert notifications. If used in conjunction with services oriented to the execution of seminar sessions or online classes, it is possible to send mailings to groups, where the content information of each session allows viewing different documents and material of various formats from the e-mail, and thus make the sessions to be held seem more attractive to the public. This strategy is very feasible if you are going to sell a product explaining its use and characteristics.
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Pros
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
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  • Ease of use. We switched to Robly from Constant Contact, and find it much more intuitive.
  • Reporting. At a glance, we can see how effective our campaigns have been.
  • I don't have a lot of experience with HTML, but I'm able to create good looking e-mails using the tools provided by Robly.
  • The price is right! Our non-profit saved money by switching from Constant Contact to Robly.
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Cons
  • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
  • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
  • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
  • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
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  • The emails do not allow us to add certain tools that would improve our management in the case of data collection, such as the application of interactive surveys within these emails.
  • It does not integrate with services such as Survey Gizmo, which would be useful for structuring surveys.
  • It also does not integrate with sufficient cloud backup platforms, which forces us to export our customer list data manually, and this can lead to errors.
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Likelihood to Renew
We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.
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Because we like the price and value. The annual subscription model allows us to maximize usage without worrying too much about cost, being a small mom and pop outfit.
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Usability
I think Mailchimp enables companies to cater to their customers without requiring direct interaction with them. A simple email can convey a great deal of information. The SMS feature can give a brief link with a sentence to show promotional offers. I think that best fits with the upcoming generation; I don't always want to read a long email with lots of pictures. I think Mailchimp is easy to navigate and has many valuable features.
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Overall Robly's usability can be considered easy and intuitive. For experienced marketing professionals this program would not be challenging to navigate even on the first uses. There may be a slight learning curve for amateur users but overall it is fairly simple and easy to use and creates professional results.
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Reliability and Availability
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
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No answers on this topic
Performance
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
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No answers on this topic
Support Rating
Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires
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We sometimes got through to a message taking service but they were not able to resolve our issue with a one-call solution necessarily always.
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Implementation Rating
I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.
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We should have been granted a MOBILE RESPONSIVE email template from the get-go. We were never offered any alternatives.
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Alternatives Considered
We chose Intuit Mailchimp over competing solutions because we found their free tier more generous, which allowed us to get started easier. Also compared to other solutions we found their drag and drop email builder to offer a much better experience and easier UI. We also liked their paid features and could see that we would be able to use Intuit Mailchimp for a long time and not need to migrate to another solution.
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When trying to find an email platform to use with our company, we tried out three major softwares: Robly, Mailchimp, and Constant Contact. The price of Robly is what initially made it stand out to us, but upon using it, we also fell in love with the simplicity of the editing options and the easy navigation and organization of our many lists of contacts. It was a clear choice of which software to go with in the end - Robly ran by a landslide!
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Scalability
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
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No answers on this topic
Return on Investment
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
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  • Robly has enabled us to become more efficient in communicating with our audience. Because of the small size of our organization, we have a limited number of hours to dedicate to crafting communication with our audience. The ease of use of Robly means that we can spend less time on the mechanics of creating mass emails and more time on the quality of the communication itself.
  • Since we started using Robly, our Opt-outs, Spam and Bounce rates (which were already quite low) have dwindled to practically nothing. Over our last 10 campaigns, we had 6 emails bounce, 1 marked as spam, and 18 opt-outs out of over 30K emails delivered.
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ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.