Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…
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Pricing
Remarkety
Terminus ABM Platform
Editions & Modules
Remarkety
$25.00
per month
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Offerings
Pricing Offerings
Remarkety
Terminus ABM Platform
Free Trial
No
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Required
Additional Details
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More Pricing Information
Community Pulse
Remarkety
Terminus ABM Platform
Features
Remarkety
Terminus ABM Platform
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Remarkety
8.0
Ratings
8% above category average
Terminus ABM Platform
-
Ratings
Data Transfer
8.00 Ratings
00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Remarkety
9.9
Ratings
24% above category average
Terminus ABM Platform
-
Ratings
Ad campaign creation
10.00 Ratings
00 Ratings
Ad deployment
10.00 Ratings
00 Ratings
Display advertising
10.00 Ratings
00 Ratings
Ad display and retargeting segmentation
10.00 Ratings
00 Ratings
Sequence targeting
9.50 Ratings
00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Well-suited: For marketing automation of an eCommerce store, increasing revenue by abandoned cart recovery, personalized coupons, and follow-up emails with newsletters and product recommendations. The additional revenue stream from re-marketing across social media.
Not suited: for an online store with just a few products, it would be too complicated and expensive to run.
I really love working with the team. If you are looking to get more targeted in your advertising approach, leverage intent data & have your sales team utilize this data for a more personalized experience - that is the best-case scenario. You do need to invest quite a bit into your advertising to be able to gather data & see [the] influence, so if your AOV would be impacted drastically by this cost, I would not recommend using the advertising experiences and chat experiences until you can invest more.
Email follow up on potential sales for visitors that did add products to the cart but didn’t complete the purchase process.
Split testing to gather information on which texts, layouts and photos that work the best. It’s a really nice feature!
The functionality to offer dynamic coupons with different criterias. This way you have the possibility to target individuals or target several groups with different techniques.
Event Announcements. We use Sigstr to promote hosted and co-hosted events. Email recipients can click on the Sigstr to register for the event itself. By promoting events through Sigstr we have been able to increase event registration and attendance.
Content Sharing. New blog post, webinar, presentation, infographic... you name it, you can use Sigstr to promote it. Furthermore, you can personalize the content to target different audiences based of the sender group. Example: customer content Sigstr belongs to support, while marketing new business content belongs to sales.
Announcements. Product enhancements, Company news etc. You can use Sigstr to promote general announcements relevant to the audience.
They recently purchased some new solutions that are being integrated into the platform so once that is completed it will be a much more robust solution.
I think updating what is considered high value vs brand awareness on the spike report could be a little more seamless.
For Salesforce integration, Terminus information unfortunately doesn't pull in historically, it just shows what has happened since the integration started. I think it's unfortunate because that historical data tells us a lot.
Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
If you have any eCommerce functions on your website you need to use Remarkety over Mailchimp because the features and functions offered by Remarkety blow Mailchimp out of the water. You'll see faster growth when using Remarkety. We chose Remarkety over Mailchimp because of how well it integrates with our e-commerce efforts.
It's a great all-around platform. With each of these ABM vendors, you have to pay for all the bells and whistles they offer. Terminus ABM Platform "base" packages include everything you need to get started and you can add on bits and pieces like chat, email or personalization as your organization continues to mature through their ABM journey.
It's EXTREMELY hard to assess total ROI with display advertising unless you're getting clicks on your ads. Even then you probably want additional tracking metrics such as Google Analytics, form fills, etc.
Our sales guys like the engagement spike reports, which can be useful for prompting them to reach out to their contacts.
