TrustRadius

Blueshift vs. Pyze

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Blueshift
Score 7.8 out of 10
Mid-Size Companies (51-1,000 employees)
Blueshift empowers brands to engage customers on a 1:1 level by turning data into actionable insights across channels. It combines a customer data platform, AI-based decision-making, and a cross-channel marketing hub so brands can deliver personalized, real-time experiences.N/A
Pyze
Score 0.0 out of 10
N/A
Pyze lets brands and enterprises maximize user retention through AI based engagement and personalization across digital platforms. The Pyze platform provides marketing and product teams with cross-platform user behavior analytics and automated segmentation to deliver hyper-relevant omnichannel campaigns and content personalization.N/A
Pricing
BlueshiftPyze
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BlueshiftPyze
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details——
More Pricing Information
Community Pulse
BlueshiftPyze
Best Alternatives
BlueshiftPyze
Small Businesses
Mautic
Mautic
Score 9.0 out of 10
OneSignal
OneSignal
Score 8.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Iterable
Iterable
Score 8.8 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BlueshiftPyze
Likelihood to Recommend
7.7
(0 ratings)
-
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
BlueshiftPyze
Likelihood to Recommend
Blueshift is a great AI-based platform for travel companies that would like to retarget users as the platform is able to look at last searched dates, location, and hotel/ room type.
Divya Mulanjur | TrustRadius Reviewer
Divya Mulanjur
Head of Email & Content Marketing
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No answers on this topic
Pros
  • Recommendation
  • Segment, event, and recurring campaigns offer a wide range of possibilities to smartly email people
  • Use of AI to build predictive scoring
Verified User
Anonymous
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No answers on this topic
Cons
  • Campaign management features like drag and drop, copying elements - general ease of use improvements to the UX
  • Ability to move customers easily from one campaign to another with one click
Verified User
Anonymous
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No answers on this topic
Likelihood to Renew
We're not in the mood to start this process over at this time. A lot of hard work went into it.
Verified User
Anonymous
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No answers on this topic
Alternatives Considered
Blueshift's capability with events and segmentation is unmatched - with other CDPs, we have not been able to replicate the ability to create an event based on customer behavior that encapsulates a payload of information regarding that particular action.
Verified User
Anonymous
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No answers on this topic
Return on Investment
  • Better ROI with more precise targeting
  • More adapted to pressure
  • Long to put in place however so it's taking time so we've potentially lost potential customers
Gwen Rivet | TrustRadius Reviewer
Gwen Rivet
Growth Manager
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No answers on this topic
ScreenShots

Blueshift Screenshots

Screenshot of AI-Enabled Cross Channel MarketingScreenshot of Channel and Time IntelligenceScreenshot of Multi-Channel Customer JourneysScreenshot of Predictive Audiences

Pyze Screenshots

Screenshot of Intelligence Explorer Pyze enables real time explorations across millions of users, combining different app specific attributes to create targeted engagement campaigns and personalization tags.Screenshot of Personalization Tags Personalization tags can be assigned based on user behavior and used to personalize content and experience within the application. The tags are made available in the application so that developers can individualize the experience for each user.Screenshot of Growth Automation RETAIN Retention campaigns can be defined to reactivate users that are dormant and custom messages can be sent according to different periods of dormancy.Screenshot of Periodic Trends Key metrics can be compared across different time periods such as days, weeks or months to better understand the differential in behavior over the two time periods.Screenshot of Installs Categorizations by Network Reachability Pyze provides breakdowns across key categorizations for each metric like installs, activations, usage, sessions, and retention. This screen shows installs breakdowns by the network reachability type.Screenshot of Retention Pyze categorizes users across various retention levels for days, weeks and months. This screen shows d3 retained users by location.