Publer vs. Sprinklr Social

Publer works really well when you just need to plan and schedule social media posts across a few different platforms. It’s especially handy for small teams or solo marketers who want to keep things organized without dealing with overly complicated tools. I’ve found it great for queuing up Facebook posts, Instagram reels, and even LinkedIn content all in one place, and the interface is pretty easy to get the hang of.

Incentivized

Any large organization that is looking to have an effective social media presence and achieve outcomes through advertising would be benefited by using Sprinklr [Modern Sales & Engagement]. The system allows a streamlined way to see how your audience is responding to your posts and advertisements online. It would not be well suited for a company that is not engaged with a social media presence.

Incentivized

• I love the CALENDAR view, I think it looks really clean
• I like how it changes the aspect ratios of the photos between social platforms for me
• I love how I can simply log in with Google, that is a small detail but it helps
• I love how I can "preview" to make sure I got everything right
• I love lamp...

• Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
• Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
• Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.

Incentivized

• It would be good to see better integration of the Instagram platform, when it comes to using trending audio, getting template inspiration etc, but this may be limited by the available API.
• Hashtag analysis and suggestion is pretty limited, and this is a feature in the higher paid accounts.

• Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
• Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform

Incentivized

I love the tool, is simple and useful

I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need

its very useful tool and I am giving this rating because this website made my sales increase in the last week and also in the last month and lets see if my sales will be great at Christmas, because i am using this tool to sell everything.

The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed

Incentivized

Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.

The pages do load very quick but in the the iPad form

Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.

Every time I have contacted Publer, I get answers right away

Sprinklr Modern Engagement is great for workflow and approvals, especially between teams or in-house/agency relationships. It is not well suited for smaller businesses or companies that have one account per platform. It seems like the functions would be too robust for a small business to handle. If there was an SMB version that would have got a 10 from me.

Incentivized

I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.

Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.

The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs

This is my answer: We tested Hootsuite, Buffer, and Postcron before choosing Publer. Hootsuite offered the features we needed, but its pay-per-seat pricing quickly became too costly for our small, in-house team. Buffer provided a good experience and reliable network coverage, but it felt “just okay." Postcron was the budget-friendly option, but its outdated UI and limited features, especially for bulk uploads and LinkedIn document posts, slowed down our workflow. Publer combines the best parts of all three: a clean, easy-to-use interface, unlimited scheduling on every platform we need, built-in AI captioning, and responsive support, all at a flat rate suitable for small and medium-sized businesses. That balance of features and affordability made Publer the clear choice.

Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality
[a] team could expect from this application. And not just that, it has been
updating the application and deploying the latest features frequently that
helps us a lot in our day-to-day operations. I am really happy with it.

Incentivized

I think this is well designed product. I really enjoy that I am able to learn it quick, integrate all the socials very easily

Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc

• Countless hours saved, not only in the initial scheduling, but also in the repurposing/reusing/autoscheduling
• Peace of mind knowing I can more easily stay consistent with my posting
• More hours saved on the analytics, which are FAR easier to view trends than in the native platforms

Incentivized

• Assisted with integrating global social media marketing departments together
• Has resulted in some delayed customer support responses due to technical issues with Facebook integration
• Lack of ability to message people on Instagram has led to poor community management on this platform.

Incentivized