TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    PR Newswire

    Score8.3 out of 10
    N/AN/A

    $199

    per release

    Prowly

    Score10 out of 10
    N/AProwly is an all-in-one platform for people looking to simplify their PR workflow and do powerful communication: find relevant journalists create visual press releases send targeted PR pitches and keep it all in a journalist-friendly online newsroom.

    $478

    per month

    Pricing
    PR NewswireProwly
    Editions & Modules
    Newswire Digital
    $199
    per release
    Newswire Digital Plus
    $449
    per release
    Newswire State
    $499
    per release
    Newswire Canada
    $649
    per release
    Newswire UK
    $649
    per release
    Newswire Asia
    $649
    per release
    Newswire National
    $799
    per release
    Newswire Financial
    $799
    per release
    Newswire Latin America
    $949
    per release
    Newswire Global
    1,649
    per release
    Essential
    $479
    per month
    Professional Bundle
    $649
    per month
    Professional Plus Bundle
    $859
    per month
    Offerings
    Pricing Offerings
    PR NewswireProwly
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    PR NewswireProwly
    Considered Both Products
    Cision
    No answer on this topic
    Semrush
    No answer on this topic
    Key User Insights
    Would buy again
    75%
    Would buy again
    6 Answers
    No answers on this topic
    Delivers good value for the price
    75%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    88%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    No answers on this topic
    Implementation went as expected
    75%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Best Alternatives
    PR NewswireProwly
    Small Businesses
    No answers on this topic
    Help a Reporter Out (HARO), discontinued
    Score5 out of 10
    Medium-sized Companies
    No answers on this topic
    Cision Communications Cloud
    Score6.9 out of 10
    Enterprises
    No answers on this topic
    Meltwater
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PR NewswireProwly
    Likelihood to Recommend
    8.0
    (15 ratings)
    10.0
    (1 ratings)
    Usability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    5.7
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    PR NewswireProwly
    Likelihood to Recommend
    Cision
    PR Newswire is a terrific solution for ensuring that news is distributed in a way that is findable and searchable. It also automatically ties the news to ticker symbols. It's not a useful or meaningful solution for actually securing news coverage. It still requires picking up the phone and pitching media.
    Incentivized
    Read full review
    Semrush
    Unlike other workflow management services, Prowly is generally more advanced when it comes to the process of modifying workflows according to the needs of the group, and therefore we recommend using it to work with large teams. This makes it easier to ensure that the right work is being done. Thanks to its editing facilities, it is also useful for press teams.
    Incentivized
    Read full review
    Pros
    Cision
    • User-friendly - PR Newswire has a very user-friendly website that makes it simple and easy to get a news release set up for a distribution relatively quickly. You can also save your selections from a previous distribution to make it go even faster. Since I am pretty much always sending out my releases to the same distribution list, all I have to do is check that box.
    • Customer support - When you submit a release via the web portal, you have several options about when it will be released. I typically want my releases to go out as quickly as possible, but even then I know an account representative will take a look at my release and accompanying multimedia materials and give me a quick call to confirm and make sure everything is set before officially sending it out. It's a helpful step without making the process cumbersome.
    • Reports - PR Newswire provides timely and comprehensive reports, so it's easy to tell the where the news release went.
    Incentivized
    Read full review
    Semrush
    • Prowly is a useful service in many areas that focus mostly on working remotely when it comes to groups, allowing to manage the workflow in the human resources area, or the management of these same workflows through manual configuration tools to focus on different departments.
    Incentivized
    Read full review
    Cons
    Cision
    • The pricing structure is comprehensive, depending on how far you want your release to go.
    • Adding multi-media, such as photos, increases visibility quite a bit but PR Newswire charges extra for photos.
    • PR Newswire also charges an annual fee for storing your logo, which I think should be free for organizations that already have an account (and pay a membership fee).
    Incentivized
    Read full review
    Semrush
    • Several of the functions that Prowly allows us to implement regarding public relations do not allow us to properly distribute the information through various channels, as in the case of its integration with some social networks, with which we can not even make mentions, which would be positive to work better in the area of community management.
    Incentivized
    Read full review
    Usability
    Cision
    PR Newswire is an industry leader and gives the user the ability to send out a press release, to a wide audience, very quickly and easily. The pricing is on par with other companies (perhaps they are a bit higher) but they do send useful "visibility" reports after a release is distributed, which is helpful when trying to explain ROI to C suite leaders. You also can email or fax your own distribution list, which is helpful and reduces the need for a media monitoring service
    Incentivized
    Read full review
    Semrush
    No answers on this topic
    Support Rating
    Cision
    Honestly this is probably the absolute worst part of the company. I had maybe 5 different emails from 5 different people when attempting to use this service, and I never knew who my account manager was and who the other people were.
    Read full review
    Semrush
    No answers on this topic
    Alternatives Considered
    Cision
    PR Newswire and Businesswire are familiar, similar products in terms of newswire distribution services. Many times it comes down to client familiarity with one service over the other, the cost per distribution, the reach of distribution, as well as other related fees, i.e., you have to be a member of PR Newswire to use the service and then pay fees on top of that for individual distributions.
    Incentivized
    Read full review
    Semrush
    No answers on this topic
    Return on Investment
    Cision
    • We lost one of our pre paid distributions due to the expiration date
    • We would like to see more communication between the client and the representative or account manager
    • We have had success in getting larger publications to pick up our over the wire publication
    Incentivized
    Read full review
    Semrush
    • If ROI is concerned, our group remains satisfied with the current earning capacity, so Prowly could turn out to be one of the software services with more guaranteed monetary benefits at different stages, depending mostly on the type of strategy we want to use to work with and the plan we choose.
    Incentivized
    Read full review
    ScreenShots

    Prowly Screenshots

    Screenshot of Build an interactive online newsroomScreenshot of Pitch your content to journalistsScreenshot of Keep all your media contacts organized in a PR CRM