plista GmbH vs. StackAdapt

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
plista
Score 0.0 out of 10
N/A
plista GmbH, based in Torstrasse, Berlin, is a global platform for data-driven native advertising. They offer advertisers and publishers direct, single-source access to a range of native solutions. Via their proprietary "Recommendation Technology", plista states that they are able to target individual recommendations of content and advertising to users of Sites within the plista-network. plista was founded in 2008 and is offered on four continents.N/A
StackAdapt
Score 8.8 out of 10
N/A
StackAdapt, headquartered in Toronto offers their native advertising specialized DSP, supporting programmatic advertising with audience discovery, B2B targeting, and engagement analytics among other features.N/A
Pricing
plista GmbHStackAdapt
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
plistaStackAdapt
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Detailsplista's fee for delivery of Advertiser campaigns is based on the following pricing models: ▪“CPC” or “Cost per Click” ▪ “CPO” or “Cost per Order” ▪ “CPM” or “Cost per Mille” ▪ “CPL” or “Cost per Lead” ▪ “CPE” or “Cost per Engagement” ▪ “CPV” or “Cost per View” ▪ “CPI” or “Cost per Install” The amount of payment for Publisher services is "determined by the respective agreed share of the net sales generated and achieved on each advertising space after deduction of campaign-related marketing costs, plus any possible applicable VAT. Possible charges for handling, delivery and tech service, which plista charges directly to the advertiser, are not part of net sales proceeds." (https://www.plista.com/publisher/publisher-gtc)
More Pricing Information
Community Pulse
plista GmbHStackAdapt
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User Ratings
plista GmbHStackAdapt
Likelihood to Recommend
-
(0 ratings)
8.2
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
8.2
(0 ratings)
Support Rating
-
(0 ratings)
9.5
(0 ratings)
User Testimonials
plista GmbHStackAdapt
Likelihood to Recommend
No answers on this topic
Campaigns for Brand Awareness: StackAdapt works effectively in campaigns for brand awareness where expanding brand visibility and reaching a large audience are the main objectives. Advertisers can target particular demographics, hobbies, and behaviors with its sophisticated targeting features, making sure that the correct audience groups receive brand messaging.
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Pros
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  • Communication: Their reps are incredibly transparent, thorough and detailed. I really, really appreciate that.
  • Creativity: Not only are the reps communicative, they actually bring new, fresh ideas to the table. As busy as we are, I can't thank them enough for that.
  • Easy-to-use: As detailed as the dashboard is, it's actually pretty easy to use and bring new users up-to-speed on.
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Cons
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  • There has been occasional slopping maintenance of the campaigns, and we have to follow up with questions about spending spikes or significant changes in delivery CPMs.
  • Account rep knowledge can sometimes be lacking. When we question our reps about performance, we sometimes get confusing or nonsensical answers.
  • The reporting UI is definitely clunky and unintuitive.
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Likelihood to Renew
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The platform is easy to use and understand whether it is being used as self-serve or a managed service. The audience targeting is solid, and array of placements is versatile. With these, the level of engagement for video content is usually great
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Usability
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It is very user friendly and if any team members need further help, we are able to easily access their customer service team for hands on assistance with an actual human being, not a robot. Their team has been incredibly kind, understanding and thorough. It is really a great all in one tool for a business who relies greatly on advertising campaigns.
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Support Rating
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Support has been exceptional. Our dedicated team is always available and ready to answer any questions that may arise. We receive updates from them on a regular basis and they go above and beyond providing assistance when needed. The team is absolutely one of the bright spots in our relationship with StackAdapt
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Alternatives Considered
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StackAdapt has an easier self-serve platform than JamLoop, where you can also buy programmatic CTV and display banners. Though they lack audio placements, which is another cross-channel tactic in StackAdapt to reach the same audience with multiple formats. Comparable CPM rates on CTV, and customer support on both is similarly strong.
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Return on Investment
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  • For one of our clients, we've generated over 4.3x ROAS this year, which far exceeded our expectations for a programmatic display ad platform.
  • Getting results for our clients with StackAdapt gives us an edge in attracting new clients, which helps us maintain client retention and satisfaction.
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