Pinterest is an ideas and inspiration-oriented social media platform with commerce capabilities built in for businesses. Pinterest aims to bring a passionate, loyal audience who wants to try new things. Pinterest also boasts effective ads relative to other social media platforms, available in a wide variety of formats.
N/A
PromoRepublic
Score 7.5 out of 10
Small Businesses (1-50 employees)
PromoRepublic is a social media marketing solution with content distribution workflows for small businesses, agencies, franchise and multi-location brands. Their products allow users to distribute editable content, schedule it based on AI, manage multiple clients or locations, run local ads, and stay on top of the results. According to the vendor, key capabilities include: AI-driven scheduling to the main social media networks Library with 100,000 posts…
I guess it's good for house-type consumer goods or food. Not very good for the type of products I sell or anything that might be commercial in nature or B2B. At this point, I like it for backlinks and that's about it. Because of their hyper-restrictive TOS, It really does not have any other value for me.
PromoRepublic is excellent for collaboration, such as working with freelancers, or clients who want to leave notes and be responsible for final approval. It's also good for brands who need ideas about what to post on a daily basis, as their idea library is quite extensive. The image creation tool is also good for beginners, with plenty of templates, though it isn't as extensive as Canva. It's definitely a solid option for social media management. Can't think of a situation where it wouldn't be appropriate.
Generates post ideas and curated content. If I'm out of ideas on content for the week/month I can usually peruse their prepared content to generate ideas.
Timed posting based on our current engagement rates. Helps me to decide the ideal times to post to ensure the greatest amount of engagement.
Easy post editor. Has a plethora of images and fonts I can use to make an eye-catching copy for our social media.
The Pinterest interface is an organizational horror show. It is very easy to get lost when moving from one module to another.
They appear to have brutally bad internal communications between departments. After inserting their "tag" onto my site they looked at my prouduct line and decided it violated their TOS. OK, I get that. As I said earlier, a lot of social media companies have an issue with hemp-based products. I deleted the tag and now they keep reminding me that I need to install the tag so they can complete the process to make me a verified merchant. Hey Pinterest, figure it out1 Not that hard!
Their online seminars are a joke. They are nothing more than cheerleading sessions for Pinterest true-believers. If you want to actually learn something about online marketing avoid their seminars.
BTW, Pinterest is not good with criticism of any type. I tried constructive criticism and got whacked from their mailing list. I can;t imagine how they might react to the above comments.
The user interface is very straight forward and easy to use. They also make it incredibly simple edit premade post ideas as well as create your own. You can connect all of the basic social media platforms which makes it great for individuals looking to streamline their scheduling process to get more content out
I really haven't found any other product like Pinterest so I can't make a comparison. The sad thing about Pinterest is it has a lot of potential value for business people and companies and could/should be doing a lot better. Unfortunately, they perpetually get in their own way, over and over and over again.
I don't think there is a huge difference between the both, PromoRepublic and NapoleanCat. PromoRepublic takes that edge by having more social media networks, where NapoleanCat has only a few social media networks.
