PersistIQ vs. ZoomInfo Sales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
PersistIQ
Score 1.6 out of 10
N/A
PersistIQ is a sales intelligence solution. The solution integrates with Salesforce as well as marketing automation platforms.N/A
ZoomInfo Sales
Score 7.9 out of 10
N/A
ZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.N/A
Pricing
PersistIQZoomInfo Sales
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
PersistIQZoomInfo Sales
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
PersistIQZoomInfo Sales
Considered Both Products
PersistIQ
Chose PersistIQ
We decided on PersistIQ because it was cheaper than the incumbents and as we were starting we wanted to see if this would be helpful or relevant to us. We later discovered Apollo.io and we might switch to them as they are also cheap and look better, but we might also get back …
Chose PersistIQ
Outreach has more features for email sending alone, along with other features that help with sales. It helps make it a more all-in-one platform rather than just an email tool. I feel that Persist IQ doesn't go far beyond a mass email tool.
ZoomInfo Sales

No answer on this topic

Features
PersistIQZoomInfo Sales
Prospecting
Comparison of Prospecting features of Product A and Product B
PersistIQ
1.7
12 Ratings
128% below category average
ZoomInfo Sales
7.6
680 Ratings
2% below category average
Advanced search1.08 Ratings8.4673 Ratings
Identification of new leads1.06 Ratings7.4635 Ratings
List quality1.06 Ratings6.7661 Ratings
List upload/download5.012 Ratings7.7624 Ratings
Ideal customer targeting1.05 Ratings7.5628 Ratings
Load time/data access1.010 Ratings7.9650 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
PersistIQ
1.0
5 Ratings
154% below category average
ZoomInfo Sales
7.5
674 Ratings
3% below category average
Contact information1.05 Ratings7.3673 Ratings
Company information1.05 Ratings8.3669 Ratings
Industry information1.05 Ratings7.0644 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
PersistIQ
1.9
12 Ratings
118% below category average
ZoomInfo Sales
7.5
659 Ratings
1% above category average
Lead qualification process1.05 Ratings8.052 Ratings
Smart lists and recommendations1.04 Ratings7.452 Ratings
Salesforce integration9.04 Ratings8.3454 Ratings
Company/business profiles1.04 Ratings7.6625 Ratings
Alerts and reminders1.011 Ratings7.3426 Ratings
Data hygiene1.06 Ratings6.5596 Ratings
Automatic data refresh1.06 Ratings6.6515 Ratings
Tags1.09 Ratings8.0451 Ratings
Filters and segmentation1.09 Ratings8.1605 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
PersistIQ
3.0
12 Ratings
85% below category average
ZoomInfo Sales
6.4
224 Ratings
15% below category average
Sales email templates3.011 Ratings6.9221 Ratings
Append emails to records3.09 Ratings5.925 Ratings
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PersistIQZoomInfo Sales
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User Ratings
PersistIQZoomInfo Sales
Likelihood to Recommend
1.3
(12 ratings)
7.8
(701 ratings)
Likelihood to Renew
-
(0 ratings)
9.9
(17 ratings)
Usability
-
(0 ratings)
8.0
(18 ratings)
Support Rating
1.0
(1 ratings)
10.0
(4 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.7
(55 ratings)
User Testimonials
PersistIQZoomInfo Sales
Likelihood to Recommend
PersistIQ
PersistIQ is well suited for outbound marketing. It's great for setting up sales and marketing campaigns to new and prospective clients. The fact that PersistIQ emails are basic (they look like normal personal emails) and easy to personalize, makes the whole process feel more genuine than, say, MailChimp. PersistIQ won't replace a bulk emailing tool or CRM. It serves a different purpose than, for example, Marketo or MailChimp, two products we also use
Read full review
ZoomInfo
I have found it to work best combined with LinkedIn Sales Nav. I use the filters on the sales navigation search to find people I wish to target, then use the sidebar to export individuals with the correct information into our CRM quickly. That is my bread-and-butter play as a BDR; I'm in there every day. It is also helpful to quickly check a company's revenue and employee count.
Read full review
Pros
PersistIQ
  • Integrates well with tools that work with LinkedIn Sales Navigator to scrap lead emails.
  • Makes it easy to manage large-scale cold email campaigns with 3+ steps.
  • When a prospect replies to an email, it doesn't send them any of the automated emails which allow me to follow-up with those warm leads correctly.
Read full review
ZoomInfo
  • Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
  • Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
  • Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
  • Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
Read full review
Cons
PersistIQ
  • I wish there was a way to send more than 1,000 emails per day.
  • If it had more integrations with data scrapers or ways to add new leads it would be much better.
  • I'd like a way to go deeper into a lot of my stats on various emails.
Read full review
ZoomInfo
  • For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
  • Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
Read full review
Likelihood to Renew
PersistIQ
No answers on this topic
ZoomInfo
I'm not the contact. But I see it is where things are moving and if you don't have the information ZoomInfo gathers and continues to be more honed in on our customer or prospective customers, we will lose any advantages we once had and will be left behind.
Read full review
Usability
PersistIQ
In my opinion, poor service, and in our experience, ignoring our advise on who our customers are.
Read full review
ZoomInfo
Overall super simple to use. You do not need any training to use it, just a couple of minutes as it is very intuitive. I love using it because it has everything in one place except cadence. The filters on accounts and prospects is very easy to use as well.
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Support Rating
PersistIQ
Terrible; non-existent. Weeks without replies, and no improvements in 4 months.
Read full review
ZoomInfo
I would give it a higher rating but they keep changing our account managers.
Read full review
Implementation Rating
PersistIQ
No answers on this topic
ZoomInfo
There would have nice while providing a great platform to use, to have an in person class to show how it would best serve us and to navigate. Nothing was provided to myself outside of having a sign on and the preloaded steps to get through basic processes
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Alternatives Considered
PersistIQ
We decided on PersistIQ because it was cheaper than the incumbents and as we were starting we wanted to see if this would be helpful or relevant to us. We later discovered Apollo.io and we might switch to them as they are also cheap and look better, but we might also get back to manual emailing and Linkedin connecting.
Read full review
ZoomInfo
There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are “static” or seeming to be lacking in current data. LI Sales Nav is great, but you’re not going to get ahold of normal mid level people on there, and contact details are protected. The biggest competitive benefit here is you get everything you could possibly want to know, I’m not aware of any other product that can hang.
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Return on Investment
PersistIQ
  • Using PersistIQ has allowed us to engage more people more quickly than other outbound processes. So, more leads.
  • We're able to understand message performance more rapidly and readily having used PersistIQ.
  • PersistIQ has improved our bottom line by getting us more leads. So, increased ROI.
Read full review
ZoomInfo
  • Zoominfo Sales has reduced our company research effort by at least 80%. We now have all the information in one place.
  • TAM (total addressable market) data accuracy is significant.
  • AOP planning is flawless, i.e., allocating budget, sales resources, etc., by territory.
Read full review
ScreenShots