Owler vs. SalesIntel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Owler
Score 9.6 out of 10
N/A
Owler is a sales intelligence app developed by the company of the same name San Mateo and acquired by Meltwater June 2021, providing competitive insights, company information, and other sales relevant information.
$99
per year
SalesIntel
Score 7.2 out of 10
N/A
SalesIntel is a revenue intelligence platform that helps marketing, sales, and revenue operations teams improve pipeline efficiency. SalesIntel attempts to do this in four steps: Identify ideal customers (ICP) from among 22 million accounts profiled by 300 million unique technology install data points. Second, surface accounts that are actively in-market for the user's product or service by using best-in-breed intent, company news, and web-visitor data.…N/A
Pricing
OwlerSalesIntel
Editions & Modules
Plus (personal use)
$99
per year
Pro
$420
per year
Teams
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
OwlerSalesIntel
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
OwlerSalesIntel
Features
OwlerSalesIntel
Prospecting
Comparison of Prospecting features of Product A and Product B
Owler
7.1
Ratings
8% below category average
SalesIntel
8.0
Ratings
3% above category average
Advanced search8.70 Ratings8.00 Ratings
Identification of new leads6.20 Ratings7.00 Ratings
List quality6.20 Ratings7.00 Ratings
List upload/download6.00 Ratings8.00 Ratings
Ideal customer targeting7.00 Ratings9.00 Ratings
Load time/data access8.70 Ratings9.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Owler
7.8
Ratings
1% above category average
SalesIntel
8.0
Ratings
3% above category average
Contact information7.80 Ratings7.00 Ratings
Company information7.80 Ratings8.00 Ratings
Industry information7.80 Ratings9.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Owler
6.2
Ratings
18% below category average
SalesIntel
7.0
Ratings
6% below category average
Lead qualification process5.30 Ratings8.00 Ratings
Smart lists and recommendations5.00 Ratings00 Ratings
Salesforce integration5.00 Ratings00 Ratings
Company/business profiles5.30 Ratings6.00 Ratings
Alerts and reminders7.00 Ratings00 Ratings
Data hygiene7.00 Ratings7.00 Ratings
Automatic data refresh7.00 Ratings00 Ratings
Tags7.00 Ratings5.00 Ratings
Filters and segmentation7.00 Ratings9.00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Owler
7.9
Ratings
6% above category average
SalesIntel
-
Ratings
Sales email templates7.00 Ratings00 Ratings
Append emails to records8.80 Ratings00 Ratings
Best Alternatives
OwlerSalesIntel
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OwlerSalesIntel
Likelihood to Recommend
9.7
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
Availability
7.0
(0 ratings)
-
(0 ratings)
Performance
8.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.0
(0 ratings)
-
(0 ratings)
Configurability
4.0
(0 ratings)
-
(0 ratings)
Ease of integration
1.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
OwlerSalesIntel
Likelihood to Recommend
Owler is best used as a supplemental asset, as it allows you to get very granular on specific prospects. I believe its limitations lie in the fact that while you can see the competitive companies, it's difficult to get any prospecting information out of them ie., contacts, without going for the highest level plan.
Read full review
SalesIntel is well suited for those times when you have not been able to reach the DM through the normal channels. SI will often include personal email addresses as well as direct line or mobile phone numbers. The platform also provides information and other pertinent press releases and updates. Such as, new funding, potential mergers, and other relevant company announcements
Read full review
Pros
  • Great industry info.
  • Really good industry- or company-specific rss feed.
  • Love the funding/merger/acquisition alerts that we get on companies and portfolios that we follow. Often even more timely than Crunchbase since it's based on press releases rather than Crunchbase's data team reaching out to VCs to get their portfolio updates.
  • Pretty good firmographic data on companies (# of employees, ann. revenue, website, c-suite members, etc.).
  • We get all these great benefits for free!
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  • I like the ability to be very granular in my search for information to expand my pipeline.
  • The platform is easy to use and exporting lists is by far one of the best features for how I currently use it.
  • It integrates well with several CRM platform and there are some options for exporting and downloading lists.
Read full review
Cons
  • The information provided is useful but at times the variation with other websites and tools is substantial which makes it difficult to rely solely on owler
  • Information only about bigger companies is available not for smaller and research on smaller ones are important as there are not many tools that do that
  • There are few companies that appear as defunct or do not exist but in the actual market there is a lot going on with them and being in market intelligence industry owler needs to capture that
  • It would be great if they provide revenue or growth of the in the past three years or so. As it would save our time and efforts to some extent
  • They need to maintain the database in aperiodic manner with precise information
Read full review
  • I have found contact information that was inaccurate. Since the information is human verified, there should be some type of on-going audit to catch those.
  • It would be nice to have some type of rating system along with the human verified options for the information. Perhaps a 5 star rating that aligns with how recent the info has been verified.
  • it would be nice to have the option to upload my current CRM list for SalesIntel to verify my list is accurate.
Read full review
Likelihood to Renew
Not really an applicable question as this is a free service, but if they charged $100 / year (GageIn's price) I would still license the service.
Read full review
No answers on this topic
Usability
I think it's well designed but always room for improvement. Maybe more customization in layout or information presented. Maybe even a layout that allows comparison and ranking of companies in a similar industry or vertical, or company size, and geography
Read full review
No answers on this topic
Reliability and Availability
I have yet to see the platform down or running slowly, but there have been multiple instances recently (Q2 2015) when the user links to a news story and Owler gives an Oops message. Users simply click on the story a second time and the story is displayed. This is a nuisance bug. I also have a sense that the system is not processing alerts as quickly as before, but I haven't tracked this closely, so I could be wrong about it.
Read full review
No answers on this topic
Performance
The news precision, which is the most important feature for me, is very accurate. They have editors review the news to ensure it is properly tagged by company and event type.
Read full review
No answers on this topic
Support Rating
Problems have been closed quickly and professionally.
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No answers on this topic
Implementation Rating
Focus on setting up companies that have limited news coverage first. Public companies are well covered and it is easy to track them. Furthermore, the surfeit of news around public companies can crowd out smaller companies with less news. It is smaller companies where you are most likely to see a benefit in their tracking of news, blogs, press releases, and videos.
Read full review
No answers on this topic
Alternatives Considered
Apollo is more of a complete system for things like sequences, tracking sales, meetings, recording meetings. It has a very strong search capability for individual contacts that can be broken down in many ways. Like job status, titles, geogrpahy. It also gives insights into technology in use and intent
Read full review
The SalesIntel interface is much more cleaner and easier (at least for me) to navigate. Sometimes too much on-screen information can seem overwhelming. And not to mention, the multiple times a search is returned with 0 results, is beyond frustrating. Sometimes some of the bigger or more known companies' reps can have a little bit of an ego and are less than humble, which can be a turn off for perspective buyers.
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Return on Investment
  • Owler has enabled those in my organization to demonstrate their knowledge on companies to clients without spending too much time working to procure information from various sources.
  • Owler contributes to a more comprehensive analysis of companies when making investment decisions.
  • Owler can be frustrating to use and inefficient as a result of a lack of robust data quality measures.
Read full review
  • The ROI is impacted by the intangibles of using the platform. As our team goes through the learning curve, we establish better collaboration skills and celebrate the 'aha' moments. SalesIntel is feature rich and we've just scratched the surface.
  • One of the coolest added features is the ability to request information on demand. Once I've established a company qualifies for what we offer, even if I cannot locate human verified contact information for DM's, I can request info for the specific titles that I need to speak with about our solution.
Read full review
ScreenShots

SalesIntel Screenshots

Screenshot of SalesIntel's Chrome extension, RevDriver, gives access to all 4.5 million contacts, with human-verified contact data right from SalesIntel to reach them directly.Screenshot of RevDriver helps immediately find the contact information on a person’s LinkedIn Profile or target company’s website. The extension is used to access 4.5 million human-verified contacts.Screenshot of Multiple filters and other options such as Firmographics (Location, Annual Revenue and Employee Size) to find net new contacts and accounts for the organization. Used to find exactly who to target for email campaigns, events, etc.Screenshot of Multiple filters and other options such as Technographics to find net new contacts and accounts for the organization. This is used to find exactly who to target for email campaigns, events, etc. Features over 41 Million technographics data points and 1.2+ million human-verified companies.Screenshot of Contacts can be exported directly to a CRM or email marketing platform. SalesIntel will even check and auto-dedupe any records that might be in the system.Screenshot of Multiple filters to identify target contacts and build lists for email marketing and events. Buying Intel and Company Intel can be used to find net new contacts and accounts for the organization.