Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…
$199
per month month-to-month commitment with 5,000 contacts
Thryv
Score 8.7 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.
N/A
Pricing
Ortto
Thryv
Editions & Modules
Starter
$199
per month month-to-month commitment with 5,000 contacts
Professional
$599
per month month-to-month commitment with 10,000 contacts
Business
$999
per month annual commitment, paid monthly with 10,000 contacts
Enterprise
$1,999
per month annual commitment, paid monthly with 10,000 contacts
No answers on this topic
Offerings
Pricing Offerings
Ortto
Thryv
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
10% discount for quarterly billing. 15% discount for annual billing.
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More Pricing Information
Community Pulse
Ortto
Thryv
Features
Ortto
Thryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ortto
9.0
Ratings
17% above category average
Thryv
9.2
Ratings
22% above category average
WYSIWYG email editor
8.90 Ratings
00 Ratings
Dynamic content
8.90 Ratings
8.90 Ratings
Ability to test dynamic content
8.90 Ratings
9.10 Ratings
A/B testing
8.90 Ratings
00 Ratings
Mobile optimization
8.90 Ratings
8.80 Ratings
Email deliverability reporting
9.90 Ratings
9.10 Ratings
List management
8.90 Ratings
8.90 Ratings
Triggered drip sequences
8.90 Ratings
9.70 Ratings
Landing pages
00 Ratings
10.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ortto
9.2
Ratings
16% above category average
Thryv
8.1
Ratings
18% above category average
Lead nurturing automation
9.90 Ratings
8.70 Ratings
Data quality management
8.90 Ratings
8.60 Ratings
Automated sales alerts and tasks
8.90 Ratings
7.10 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ortto
8.9
Ratings
18% above category average
Thryv
9.0
Ratings
10% above category average
Event/webinar marketing
8.90 Ratings
9.00 Ratings
Calendaring
00 Ratings
9.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ortto
8.9
Ratings
17% above category average
Thryv
6.7
Ratings
1% above category average
Social profile integration
8.90 Ratings
4.00 Ratings
Social sharing and campaigns
00 Ratings
9.40 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ortto
8.9
Ratings
20% above category average
Thryv
6.6
Ratings
3% below category average
Dashboards
8.90 Ratings
9.10 Ratings
Standard reports
8.90 Ratings
8.60 Ratings
Custom reports
00 Ratings
2.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
It's a great tool for email marketing and making automation flows with those emails. Also push your communication to multiple platforms (social media, SMS, WhatsApp, etc). It's easy to learn so for us easy to teach companies the basics of marketing automation. The clean interface and not to many functions don't make the tool too overwhelming. So for us, one of the better "get your feet wet" tools.
Thryv is not for everyone! It all depends on the needs of the individual's business. If they are wanting to scale back on the number of tools they have to use and pay for, to accomplish their business needs and those tools include a scheduler, Social Media planning/posting tool, an email marketing tool, etc. then Thryv could be for them! If they are looking for a tool to automate some of the communications with their clients, Thryv could be a fit there, too! BUT if they are a small business, solopreneur, and need to start with the entry package BEWARE! The Premium package doesn't have the basic things that the more expensive packages do. One is a customized email signature so you can have you logo, picture, etc. in your email signature. This wasn't offered at all a year ago. I asked for it to be added. Evidently others did too because this week I got an email that they had added it BUT NOT for the Premium Package. Something that is basic that EVERYONE should have access to BUT you have to pay more! It didn't make me feel like a valued customer that's for sure.
Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
Easy and powerful email editing and creation built-in. No need for email template coding.
Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
Autopilot is designed to make the business money more than it costs and we actually get an impressive range of marketing automation features in return for our money. It is a serious platform that is capable of building heavyweight automations. There is a complete set of features that teams use to create email campaigns and automatically send emails.
I chose Thryv not just because the price was budget-friendly but because of the ease of use and ability to learn how to leverage the platform to meet my business's growing needs.
Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
Increased Social Media Presence has kept us in touch with clients
I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.