Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…
$199
per month month-to-month commitment with 10,000 contacts
Springbot
Score6 out of 10
N/A
Springbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online ads. Business owners and marketers who find themselves wearing many hats can still send the right message at the right time with confidence. With an all-in-one marketing automation platform designed with ease of use in mind, business…
$199
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Pricing
Ortto
Springbot
Editions & Modules
Starter
$199
per month month-to-month commitment with 5,000 contacts
Professional
$599
per month month-to-month commitment with 10,000 contacts
Business
$999
per month annual commitment, paid monthly with 10,000 contacts
Enterprise
$1,999
per month annual commitment, paid monthly with 10,000 contacts
Platform Base Package
$199/month
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Offerings
Pricing Offerings
Ortto
Springbot
Free Trial
Yes
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
10% discount for quarterly billing. 15% discount for annual billing.
See website for pricing calculator for additional pricing options.
More Pricing Information
Features
Ortto
Springbot
Email & Online Marketing
Comparison of Email & Online Marketing features of Ortto and Springbot
Feature
Ortto
9.0
11 Ratings
17% above category average
Springbot
4.4
3 Ratings
54% below category average
WYSIWYG email editor
8.911 Ratings
4.03 Ratings
Dynamic content
8.98 Ratings
4.23 Ratings
Ability to test dynamic content
8.98 Ratings
2.72 Ratings
A/B testing
8.98 Ratings
4.23 Ratings
Mobile optimization
8.910 Ratings
4.03 Ratings
Email deliverability reporting
9.911 Ratings
4.03 Ratings
List management
8.911 Ratings
4.23 Ratings
Triggered drip sequences
8.911 Ratings
4.03 Ratings
Landing pages
00 Ratings
8.21 Ratings
Lead Management
Comparison of Lead Management features of Ortto and Springbot
Feature
Ortto
9.2
11 Ratings
16% above category average
Springbot
6.6
3 Ratings
17% below category average
Lead nurturing automation
9.911 Ratings
4.03 Ratings
Data quality management
8.910 Ratings
4.03 Ratings
Automated sales alerts and tasks
8.99 Ratings
9.11 Ratings
Lead scoring and grading
00 Ratings
9.11 Ratings
Campaign Management
Comparison of Campaign Management features of Ortto and Springbot
Feature
Ortto
8.9
9 Ratings
18% above category average
Springbot
5.2
3 Ratings
35% below category average
Event/webinar marketing
8.99 Ratings
6.41 Ratings
Calendaring
00 Ratings
4.03 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Ortto and Springbot
Feature
Ortto
8.9
8 Ratings
17% above category average
Springbot
2.7
2 Ratings
94% below category average
Social profile integration
8.98 Ratings
3.02 Ratings
Social sharing and campaigns
00 Ratings
2.52 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Ortto and Springbot
Feature
Ortto
8.9
12 Ratings
20% above category average
Springbot
4.2
3 Ratings
54% below category average
Dashboards
8.912 Ratings
4.23 Ratings
Standard reports
8.912 Ratings
4.23 Ratings
Custom reports
00 Ratings
4.23 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Ortto and Springbot
Feature
Ortto
8.9
9 Ratings
18% above category average
Springbot
6.9
3 Ratings
8% below category average
API
8.98 Ratings
4.23 Ratings
Customizability
8.99 Ratings
7.31 Ratings
Integration with Salesforce.com
8.97 Ratings
7.31 Ratings
Role-based workflow & approvals
00 Ratings
8.21 Ratings
Integration with Microsoft Dynamics CRM
00 Ratings
7.31 Ratings
Integration with SugarCRM
00 Ratings
7.31 Ratings
Best Alternatives
Ortto
Springbot
Small Businesses
Vbout
Score9.9 out of 10
Vbout
Score9.9 out of 10
Medium-sized Companies
Bloomreach - The Agentic Platform for Personalization
Score8.4 out of 10
Bloomreach - The Agentic Platform for Personalization
Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
Easy and powerful email editing and creation built-in. No need for email template coding.
Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The demographic data was great. I could see how many males vs. females, ages, income, married, with or without children. It gave me a good idea of who my customers were.
Using their tracking URLs in all of our campaigns allowed us to get a better idea of what exactly was driving revenue.
Not only could I see top performing products, which I can do within Magento, I could also see top selling categories and colors.
I can pull a Coupon Usage report our of Magento, but Springbot gave me additional info like AOV and ROI on those codes.
Springbot also gave me a lot of info about our abandoned carts. It shows us which products are most abandoned along with views, conversion rates, etc.
Springbot gave us an Instagram Shop page that allowed us to curate social shares and then tie them to products on our site.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
After our purchase, I let spring or know that I was currently too busy to implement the system and to put things on hold. They ignored this request and kept charging us a monthly fee without using any of their systems. I have only logged in once. Nothing has been set up. They can see that from their side.
After multiple emails back and forth their out was in the user agreement. I never asked for my money back only credit so I can regroup and when I have time get on to implant the systems. They tell me they don't do that.
They don't care about any of the customer's needs. They only care about charging you that monthly fee. Terrible bus plan. With enough bad feedback, they will suffer from such a narrow plan.
I wish we had actual information about the cons using the system. Unfortunately I was not given the opportunity to do unless I wanted to keep paying while not using the system.
We have raved about Springbot's support because they always get back with us so quickly. Our rep, Jared has been phenomenal in helping us, always being available to chat with us and explaining some of the metrics with us so we can better understand. He completely handles our ads, checks on them, and lets us know when to update and why.
How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well! The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Springbot gave us a better idea of who our customer was. We just launched in January 2015 having been B2B previously. So we weren't really sure who we were marketing to.
I only paid $200/month for the service so I didn't waste a ton of money trying it out. They have a 30 day cancellation policy so I wasn't stuck in a year long contract.
It was a let down because I had such high hopes of everything it would allow me to do and see with one platform. Give them a couple more years and I think they will work out the kinks.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info