Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…
$199
per month month-to-month commitment with 10,000 contacts
Smaply
Score6.7 out of 10
N/A
The Smaply app enables teams to digitize, centralize and standardize their customer experience insights. Teams can together work on journey maps, personas and stakeholder maps, collect feedback from others, and create professional exports. Its training program helps teams to understand and apply human-centered approaches.
$19
per month per user
Pricing
Ortto
Smaply
Editions & Modules
Starter
$199
per month month-to-month commitment with 5,000 contacts
Professional
$599
per month month-to-month commitment with 10,000 contacts
Business
$999
per month annual commitment, paid monthly with 10,000 contacts
Enterprise
$1,999
per month annual commitment, paid monthly with 10,000 contacts
Free
0 EUR
per month per user
Basic
19 EUR
per month per user
Pro
29 EUR
per month per user
Enterprise
Custom Pricing
Offerings
Pricing Offerings
Ortto
Smaply
Free Trial
Yes
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
10% discount for quarterly billing. 15% discount for annual billing.
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More Pricing Information
Features
Ortto
Smaply
Email & Online Marketing
Comparison of Email & Online Marketing features of Ortto and Smaply
Feature
Ortto
9.0
11 Ratings
17% above category average
Smaply
-
Ratings
WYSIWYG email editor
8.911 Ratings
00 Ratings
Dynamic content
8.98 Ratings
00 Ratings
Ability to test dynamic content
8.98 Ratings
00 Ratings
A/B testing
8.98 Ratings
00 Ratings
Mobile optimization
8.910 Ratings
00 Ratings
Email deliverability reporting
9.911 Ratings
00 Ratings
List management
8.911 Ratings
00 Ratings
Triggered drip sequences
8.911 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Ortto and Smaply
Feature
Ortto
9.2
11 Ratings
16% above category average
Smaply
-
Ratings
Lead nurturing automation
9.911 Ratings
00 Ratings
Data quality management
8.910 Ratings
00 Ratings
Automated sales alerts and tasks
8.99 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Ortto and Smaply
Feature
Ortto
8.9
9 Ratings
18% above category average
Smaply
-
Ratings
Event/webinar marketing
8.99 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Ortto and Smaply
Feature
Ortto
8.9
8 Ratings
17% above category average
Smaply
-
Ratings
Social profile integration
8.98 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Ortto and Smaply
Feature
Ortto
8.9
12 Ratings
20% above category average
Smaply
-
Ratings
Dashboards
8.912 Ratings
00 Ratings
Standard reports
8.912 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Ortto and Smaply
Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The solution is suitable for complex journeys with many touchpoints. The tool has the advantage of being easy to use. On the other hand, I have not found any data import solutions avoiding re-entering all the data from Excel for example. It could save a lot of time. Indeed, for me, the tool is a tool for formalizing discoveries but other solutions can be used before
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
Easy and powerful email editing and creation built-in. No need for email template coding.
Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well! The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It’s [easier] to deal with user journey and persons thanks to Smaply. Templates and already created and there is a lot of functionalities to make a complete journey map. It’s very intuitive and we can send it easily to our team. Stakeholder map is a feature that [not many software] have and that is very useful so I’m happy to have it in Smaply
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info