Optimizely Content Management System vs. Plone

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Content Management System
Score 8.6 out of 10
N/A
Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.N/A
Plone
Score 9.0 out of 10
N/A
Plone is a free and open source content management system built on top of the Zope application server. Plone can be used for any kind of website, including blogs, internet sites, webshops, and internal websites.N/A
Pricing
Optimizely Content Management SystemPlone
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Optimizely Content Management SystemPlone
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Optimizely Content Management SystemPlone
Features
Optimizely Content Management SystemPlone
Security
Comparison of Security features of Product A and Product B
Optimizely Content Management System
8.5
Ratings
5% above category average
Plone
8.0
Ratings
1% below category average
Role-based user permissions8.50 Ratings8.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Optimizely Content Management System
8.0
Ratings
5% above category average
Plone
8.5
Ratings
11% above category average
API8.10 Ratings9.00 Ratings
Internationalization / multi-language7.80 Ratings8.00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Optimizely Content Management System
7.9
Ratings
2% above category average
Plone
8.0
Ratings
4% above category average
WYSIWYG editor7.80 Ratings8.00 Ratings
Code quality / cleanliness8.30 Ratings8.00 Ratings
Admin section8.20 Ratings7.00 Ratings
Page templates8.40 Ratings10.00 Ratings
Library of website themes7.50 Ratings8.00 Ratings
Mobile optimization / responsive design7.90 Ratings7.00 Ratings
Publishing workflow8.20 Ratings8.00 Ratings
Form generator6.90 Ratings8.00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Optimizely Content Management System
7.6
Ratings
3% above category average
Plone
7.8
Ratings
6% above category average
Content taxonomy8.20 Ratings7.00 Ratings
SEO support7.20 Ratings10.00 Ratings
Bulk management7.10 Ratings5.00 Ratings
Availability / breadth of extensions7.50 Ratings8.00 Ratings
Community / comment management8.00 Ratings9.00 Ratings
Best Alternatives
Optimizely Content Management SystemPlone
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Optimizely Content Management SystemPlone
Likelihood to Recommend
8.6
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.6
(0 ratings)
8.3
(0 ratings)
Usability
8.5
(0 ratings)
10.0
(0 ratings)
Availability
9.2
(0 ratings)
-
(0 ratings)
Performance
-
(0 ratings)
9.0
(0 ratings)
Support Rating
10.0
(0 ratings)
-
(0 ratings)
Online Training
10.0
(0 ratings)
-
(0 ratings)
Implementation Rating
6.4
(0 ratings)
-
(0 ratings)
User Testimonials
Optimizely Content Management SystemPlone
Likelihood to Recommend
Very much if a business is doing a rebrand, for example, or a digital transformation, the DXP product is super competitive. The managed services that provided around the infrastructure and all of the moving parts really, really works well. It just makes life as a developer very easy when ultimately you just have to do the code and deploy it out and don't worry about the environment infrastructure. I think it's really, really well and fits in really well with that. Areas where it's not so great in my experience, I would say, well, I've already mentioned kind of the CMS to SaaS product, but also just in general it feels like we're going through a bit of a transition period with the documentation at the moment. So when new features are rolled out or the product catalog expands, the documentation isn't always the best or streamlined. That can make life as a developer a little bit work at the times.
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The larger your organization, the more appropriate Plone will be. This is not to say that Plone is a worse choice for small websites, only that the minimum investment for a Plone site is certainly higher than for other platforms. If you already use Plone for your site and are looking for a redesign or an overhaul, I would only advise switching to a different platform such as WordPress or Drupal if your organization is downsizing. For any other situation, Plone is the natural choice for your growth.
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Pros
  • Folder structure - I was on Magento 1.x & 2.x for 10 years, which had no folder structure for blocks or images - it was very difficult to find things. We couldn't keep anything straight without it.
  • The fact that it knows what block or image is being used and links to where it's being used is pure gold. It prevents deletion of needed elements.
  • I like that I can drag a block or image somewhere new and it doesn't break anything.
  • Our search of blocks and images is now working, that's very helpful.
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  • Rock-solid technology stack. The python/Zope/Plone stack is as solid as anything else out there.
  • Highly customizable TTW, if needed, via the Zope Management Interface, or Diazo XSL-transform theme design.
  • Good support from core developers, lots of solid add-ons which address just about any needs.
  • Amazingly customizable workflow, permissions and security management.
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Cons
  • promo types, several have been released that do not work as they are advertised/labeled which has caused us to make custom promos for just about all of them where we've actually fixed the functionality. The OOB types are completely unreliable
  • promo exclusions/sorting -- this is very buggy, and some of this would normally be "out of the box" like no two order discounts should ever be able to stack. This gets incredibly difficult to manage when you have 75 active promos at a time.
  • asset management - replacement files with same name aren't recognized even when the first version is deleted, this creates a mess in asset folders - nothing can be successfully deleted from epi asset library
  • html automatic edits -- issues when typing in either content page links or asset links, epi always adds random characters to the end (?"Epieditmode=false,6789" for example, which doesn't break content, but does make it more difficult for the team to use non-epi html tools to build or edit
  • auto dimensions on images -- when adding an image in the html, you have the address exactly, but any other way causes the editor to put width and height dims on the code, making the image warp in mobile, this is adding steps to undo the automatic edits, they are completely unhelpful
  • blogs - we are running a blog in Opti that is compeltely manual, every "related article" and every "articles about x topic" block is hard coded, there is nothing dynamic in the content library which is frustrating, and creates a huge time suck for articles across the site, every time there is a new one, that's 10+ manual page updates
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  • Bullets and formatting sometimes make it difficult to add text to an existing paragraph. The 'code' button is useful in those cases, but only to those who know html.
  • Sometimes the pages don't save correctly and you use information.
  • Uploading and displaying images is a bit too much work.
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Likelihood to Renew
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
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Plone has been used for more than ten years and it already has an interesting roadmap for its future. I do not know any other open source CMS with the same story of continuous evolution and security track. Interesting new features are added at each release and new modules are created continuously
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Usability
From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
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Compared to the amount of Plone sites, users and customizations we have in our organization, the amount of support requests and training needed is really small.
The new user interface in Plone 6 is even better, it is super fast, has lots of different blocks for enhancing the page, has flexible layout system and is easy to extend with more features.
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Reliability and Availability
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
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Our Plone sites are very robust. We have critical systems on Plone and we have been running sites on Plone for over 20 years with very little unexpected downtime.
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Performance
No answers on this topic
Plone is very intensive in its operations, and if not configured well it can be slow. However it is designed and built with speed in mind and with proper use of coding, templates and caching can perform extremely well under high loads. It is capable of scaling to very high load availability environments with no specific coding requirements.
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Support Rating
I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
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There are not too many Plone companies in the world. But the ones who are, are high level professionals
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In-Person Training
No answers on this topic
I have been participating Plone training and the trainers have always been professional. Materials were good and the instructions clear
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Online Training
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
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Well organized, professional training with good materials and instructions
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Implementation Rating
I was not fully involved.
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No answers on this topic
Alternatives Considered
Optimizely Content Management System takes the best bit of previous platforms and simplifies them without removing the more advanced features but not making the necessary to get things going. allowing for any user to jump in and start working is a massive help but empowering power users to take advantage of all its features.
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Plone is much harder to learn then Wordpress. Development in Wordpress is learnt in day's, where development in Plone really takes years to get to the full depth. That said, once you're able to develop in Plone, is it a rock solid system, with readable code. In my experience Wordpress websites need to be updated so often, and the code feels bad organised. I have been building Wordpress websites, choosing Wordpress only when the client has almost no money. But I can never deliver the quality I want to deliver when using Wordpress. Plone does offer the possibility to deliver professional websites. As for Joomla, in the past I have done some Joomla development, but the whole CMS-paradigm could not settle in my brain. Being a web developer for over 15 years now, Joomla always felt contra-intuitive. Let alone the task of teaching this to my clients. Plone is now my only choice. It gives me a fast development-cycle, a user-friendly CMS and a rock stable and very secure system.
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Scalability
No answers on this topic
Plone has no limits. We have massive sites and can run them just fine
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Return on Investment
  • Flexibility with design that allows us to work towards our mission of 'Tennis Opened Up'
  • Speed of deploying content, meaning users can really on us for the most up-to-date content on tennis in Britain
  • Ability to have different logged-in areas for different user groups, allowing us to create more bespoke and personalised experiences
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  • We thought that tapping into the user/content management tooling of Plone would be a good and useful thing, however it turned out to be a major pain to tie into those parts of Plone.
  • I wish we would have built the extra functionality completely outside Plone and found a way to integrate it. It would have been much easier.
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ScreenShots

Optimizely Content Management System Screenshots

Screenshot of Content delivery: Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.Screenshot of User roles and permissionsScreenshot of (SaaS CMS): Visual Builder: Add an image: Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. A drag-and-drop system is used to add, move, and rearrange elements within the layout, for quick and flexible content organization.Screenshot of (SaaS CMS): Visual Builder: Create an experience: Create an Experience functionality in Optimizely Visual Builder offers a code-free way to build and manage captivating digital experiences. It offers pre-built content blocks or elements (like text, images, buttons, forms, etc.) that can be positioned on the page layout as desired. Visual Builder offers extensive options to customize the appearance and behavior of these elements. Users can modify colors, fonts, sizes, animations, and even add interactive features providing flexibility in arranging content, accommodating various design needs and responsiveness across different screen sizes.Screenshot of (SaaS CMS): Visual Builder: Publish: The Visual Builder displays changes in real-time as they are made. This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, the Interactive Preview mode can be used to test elements like forms, buttons, and other interactive components to ensure they work as expected on the live site. Changes can then be published directly from the Visual Builder interface, making them instantly available to site visitors.Screenshot of the central location to manage assets, editing and publishing content.