Optimal Workshop, a company in New Zealand, offers their suite of user research tools on a subscription basis, including the Treejack information architecture tool, OptimalSort card sorting test, Chalkmark first-click testing, and other tools.
$2,388
per year
UXtweak
Score 10.0 out of 10
N/A
The UX research tool UXtweak helps business users to understand what customers think and feel about a website, app, or prototype. The UXtweak platform's features include competitive usability testing, complex website testing, session recording, card sorting, tree testing, mobile testing,and prototype testing. Using these tools helps to see a website from the users' point of view and discover what matters the most to…
$0
Free
Pricing
Optimal
UXtweak
Editions & Modules
Starter
$2388
per year
Enterprise
Custom
Starter
$0
Free
Plus
$99
per month per seat
Business
$179
per month per seat
Enterprise
Customizable
Contact us
Business Plan with Pre-paid Participants
Starting at $279
per month Per seat + number of pre-paid study participants
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Pricing Offerings
Optimal
UXtweak
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
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With annual billing you can save 20% off your purchase!
The tools are great for user researchers who have a solid foundation with IA research methods, or are willing to learn them while using the tools. However they don't magically create valid IA studies; someone with no IA research experience may struggle to use the tools and/or run studies resulting in poor quality data.
UXtweak is suitable for everyone, whether you are a student, the owner of a small or large business, or a professional UX designer or researcher. UXtweak will assist you in resolving any issue, large or little. You may test many components of the site using a wide range of tools. And, owing to its starting plan, it is accessible to anyone.
The recruitment panelists are not professional, nor do they take the tasks seriously. You are going to get a lot of bad data.
They are HQ'd outside the US and must have a small team because the customer service is the absolute WORST I've experienced in their industry.
They pride themselves on documentation, but when they fail to document something they blame the customer for the mistake.
There are way too many limitations with the tool after you launch, limited integrations, and poor survey questionnaire options. The tool itself is far too basic for most sites, especially B2B.
I would rate Optimal Workshop's overall usability 9 out of 10 due to several key factors. Firstly, the platform has a user-friendly interface makes navigation straightforward, even for first-time users. The tools and features are well-organized, ensuring users can quickly find what they need without unnecessary complexity. Secondly, the platform is highly intuitive, meaning users can easily understand how to perform tasks without extensive guidance. This is supported by clear and concise instructions throughout the application, reducing the learning curve significantly.
Additionally, the learnability of Optimal Workshop is exceptional. New users can become proficient in a short amount of time, thanks to its well-thought-out design and helpful onboarding materials. Even more advanced features are presented in a way that feels approachable and manageable. Finally, the platform supports a seamless workflow, allowing users to focus on their research or tasks rather than struggling with the software. These qualities collectively make Optimal Workshop a reliable and efficient tool for many projects, justifying its high usability rating.
We’ve never had to use much of their support services since the platform is very easy to use, we have however needed to transfer ownership between team members due to people leaving or other circumstances. Under those situations, the support offered to us has been been very quick and efficient and we never had to nudge them much to get the job done.
Optimal Workshop was the best tool that provided just what we needed and not anything more. The price point was also perfect for us as it provided room to try it out and then jump into a bigger package
UXtweak has a more diverse toolkit and its learning curve wasn’t as steep. Moreover, UXtweak’s pricing was more acceptable to us and we felt it had a better price/quality relation.
Optimal Workshop has provided a very low-risk, quick testing ground for navigation menus. So while the full impact cannot be determined, we are happy we are using Optimal Workshop, and are gaining benefits from it.
