OpenText's Web Experience Management is part of the Customer Experience suite and is based on the Vignette product that OpenText acquired in 2009.
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Salesforce CMS
Score 8.4 out of 10
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Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…
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Pricing
OpenText WEM
Salesforce CMS
Editions & Modules
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No answers on this topic
Offerings
Pricing Offerings
OpenText WEM
Salesforce CMS
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
OpenText WEM
Salesforce CMS
Features
OpenText WEM
Salesforce CMS
Security
Comparison of Security features of Product A and Product B
OpenText WEM
8.5
Ratings
5% above category average
Salesforce CMS
10.0
Ratings
21% above category average
Role-based user permissions
8.50 Ratings
10.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
OpenText WEM
8.2
Ratings
8% above category average
Salesforce CMS
10.0
Ratings
27% above category average
API
8.50 Ratings
10.00 Ratings
Internationalization / multi-language
8.00 Ratings
10.00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
OpenText WEM
7.9
Ratings
2% above category average
Salesforce CMS
10.0
Ratings
26% above category average
WYSIWYG editor
7.40 Ratings
10.00 Ratings
Code quality / cleanliness
8.00 Ratings
10.00 Ratings
Admin section
8.00 Ratings
10.00 Ratings
Page templates
7.50 Ratings
10.00 Ratings
Library of website themes
8.50 Ratings
10.00 Ratings
Mobile optimization / responsive design
7.50 Ratings
10.00 Ratings
Publishing workflow
8.00 Ratings
10.00 Ratings
Form generator
8.50 Ratings
10.00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
OpenText WEM has helped us manage our websites with great efficiency for quite a long time now. They have comprehensive documentation and guides on forums to help you with integration and upgrading OpenText connect accounts. We've integrated WEM with Portal and TempoSocial to get out-of-the-box features like delivering news like a blog and administration of workflows from the duo package.
If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.
Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
Organizations that are new to Salesforce need to be prepared for report building and other configurations. Customization is a great feature, but it can be overwhelming if not impossible for a brand new user.
Salesforce Trailhead is robust but can be confusing and overwhelming.
I'm currently comfortable with only using Salesforce CMS or any iteration on a desktop.
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
We have choosen OpenText WEM against other vendors because : 1. Helped client reinforce brand image through unique design language and templatization of collaterals, consistent messaging, and regular competitor benchmarking. 2. Enables lead generation through high-quality gated collateral, product videos, etc. 3. Senior management and sales lead meet client regularly for project review meetings and feedback on engagement
Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team members. Sonar was cheaper but Salesforce CMS is way more capable.