Opensend vs. Wunderkind

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Opensend
Score 9.5 out of 10
Small Businesses (1-50 employees)
Opensend is a SaaS data platform that helps website owners identify their anonymous visitors, even if they don't make purchases or fill out forms. This enables brands to retarget unknown web visitors through various channels (email, ads, postal) to increase conversions.
$500
per month per seat
Wunderkind
Score 2.6 out of 10
N/A
Wunderkind (formerly BounceX) is presented as a people-based marketing cloud. It includes behavior-based personalization capabilities for website content, email, and other channels. The vendor states digital businesses use Wunderkind to remember who site visitors are, allowing them to deliver high-converting, one-to-one messages on websites, through emails and texts, and in ads at scale.N/A
Pricing
OpensendWunderkind
Editions & Modules
Tier 1 - Direct to Consumer
$500
per month 2,000+ emails, 10-50k monthly visitors
Tier 2 - Direct to Consumer
$1000
per month 4,300+ emails, 50-150k monthly visitors
Tier 3 - Direct to Consumer
$2000
per month 9,500+ emails, 100-300k monthly visitors
Tier 1 - Business to Business
$5,988
per month 1,000 Contacts per month
Enterprise - Direct to Consumer or Business to Business
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
OpensendWunderkind
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
OpensendWunderkind
Best Alternatives
OpensendWunderkind
Small Businesses
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Score 9.4 out of 10
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Score 9.4 out of 10
Medium-sized Companies
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Enterprises
Treasure Data
Treasure Data
Score 9.0 out of 10
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Treasure Data
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OpensendWunderkind
Likelihood to Recommend
9.5
(9 ratings)
1.7
(6 ratings)
Usability
9.3
(9 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
OpensendWunderkind
Likelihood to Recommend
Opensend
Opensend is a very trusted data partner that identifies anonymous visitors to your site so that you can re-engage them. We were unaware just how much untapped revenue was just sitting on our site with our current site's traffic and it was extremely eye opening for us. Since installation we have added over 69k emails to our list and generated over $200k in revenue, all with this simple set-it-and-forget-it tool.
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Wunderkind
BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.
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Pros
Opensend
  • Captures high quality leads
  • Easy to use platfrom
  • Seamless integration with common CRM platforms
  • Easy to get started
  • Good customer service/account managers
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Wunderkind
  • Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
  • Great account management and fast turnaround times to address evolving needs we have
  • Very robust site experience capabilities to accommodate a lot of different use cases
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Cons
Opensend
  • Their algorithm for profile engagement could be improved. Sometimes the overall engagement of profiles sent from Opensend is rather low (to be expected). They've been great about resolving that problem, so it's really a non-issue.
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Wunderkind
  • Support is awful
  • Management will not work with you to make things right
  • Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.
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Usability
Opensend
Super easy to use and implement, great customer support, the quality of the emails that Opensend provides is much higher than that of their competitors, which helps with deliverability and revenue. IT also makes sure that we aren't sending emails to unengaged users. I've tried all of the platforms of this kind, and Opensend is the best one!
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Wunderkind
No answers on this topic
Support Rating
Opensend
No answers on this topic
Wunderkind
Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.
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Alternatives Considered
Opensend
I've selected Opensend between others because they're unique in their own dashboard and also the ways of identifying potential leads. It helps us clarify how big of an audience we have and also the content we're consistently posting/promoting. It's really good overall
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Wunderkind
We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.
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Return on Investment
Opensend
  • Over 69k new emails added to our list
  • Currently seeing a 75% open rate from captured leads
  • Over $200k in new revenue
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Wunderkind
  • For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return
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