I have been able to import an environment and create realistic lighting rather quickly by using the power of GPU rendering. Paired with its ability to create instances of geometry, it makes it easy to render a megacity environment in half the time. One issue with this is the clutter that can be made with connecting nodes.
Real estate is not really the most likely use for Sketchup, since it has so many choices and possibilities. But, it is an innovative way to differentiate yourself from the competition. The program is very well-suited to the myopic seller or buyer who can't visualize future changes and their effect on value.
Octane uses GPU rendering so it takes advantage of the video card.
It gives you a good selection of options to tweak and refine your model rendering.
It can use 3D instances so it doesn't overuse computer resources.
There are plugins that can be incorporated into other 3D packages for rendering.
Octane is particularly inexpensive compared to other 3D render packages.
You are able to copy certain sections of nodes in order to create different iterations of the same environment or model. For example, changing the lighting or camera features.
Quickly exploring solutions in 3D: We get a lot of "what if" and "what would that look like" questions. While hand-sketching and hand-drafting can be fairly quick, SketchUp allows me to quickly create 3D and 2D views of a detail or solution, change dimensions and materials in a flash, and show a client or installer the plan in minutes.
Creating professional design documents in LayOut: Projects of any scale need good documentation. Using a combination of SketchUp and LayOut, I can create a Design Intent Set, plans for permitting, a set for mechanical trades to mark-up, etc. Having clear, appropriately-scaled drawings with dimensions or notations is a must, and we don't always have the time or budget to get an architect involved!
Using live files to guide discussions: Not all clients are "visual" people, so opening their model and orbiting around their space in real time has been extremely helpful. Clients and trades enjoy the perspective views so much that we often include them in the full-sized drawing sets to give a good "overall" view of the project intent. For complex or tight spaces, sometimes un-rendered plans and elevations just aren't enough!
Exporting/importing files from other programs may not always be compatible.
I'm an engineer and I feel SketchUp is more geared towards architects. However, I still find it useful for certain aspects of my job such as creating renderings.
Has a tendency to slow down as the file size gets larger. Apparently, it runs on an outdated engine that has trouble with very heavy models.
We typically wait a few years in between renewing, as even older versions are powerful tools for modeling, and we make sure the amount of feature changes are worth the re-investment.
It is very user friendly and easy to learn. It's simplicity allows for a low learning curve so more people can learn it faster. The downside is that most schools are no longer teaching it, so many younger professionals come out of school not knowing it and knowing more complex software and they have a hard time "dumbing down" their skillsets
Sketchup is so intuitive; I can't recall ever looking for official support. However, there are many user forums online that can answer more questions. The usefulness of the online forums is, however, tempered by the fact that there have been many versions of the software under different ownership and support regimes, and thus finding the right information for the right version of the software can be a challenge.
Although both have their pros and cons, Octane is far less expensive and it allows for more control over the geometry within a scene with better lighting and camera controls.
To me, SketchUp is better to study designs because it is easier to manipulate than Revit. Revit has each part of the model connected so it is great to "keep your design honest" however, in trying to be creative, you are often inhibited. It is not as easy to push/pull and manipulate quickly to see if an idea works. You also have so many people working in a model and each view impacts one another, so if you are in the middle of studying one area, another person cannot work on that same area
Increased revenue by allowing our customers to see the final products faster, input comments and finalize design decisions.
We develop furniture and the rendering capabilities and graphics found in the basic package allow the fabricators a broader understanding of what is being created.
We develop all of our work in SketchUp. I initially felt it was a simplistic cadd software. By re-tooling my thinking I have found fantastic results with the program. I must admit that I learn something new every day. There is a wealth of information on how to do and create things on YouTube. It has a very large community of supporters.
