NinjaCat vs. Sprinklr Marketing

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
NinjaCat
Score 8.0 out of 10
N/A
NinjaCat is a reporting solution for digital marketing agencies. It allows users to track the spend and performance of Google AdWords, Bing Ads, Analytics, Facebook, and DoubleClick with call tracking in one interface, allowing users to monitor campaigns and deliver reports to demonstrate return on marketing investments. NinjaCat users can connect, clean, and transform marketing data in NinjaCat then ship it to any of the leading data warehouses via its API or code free replication…N/A
Sprinklr Marketing
Score 8.0 out of 10
N/A
Sprinklr Marketing is a unified marketing and advertising platform that brings together planning, publishing and reporting for campaigns across 30+ channels, with workflow automation, integrated collaboration, unified reporting and AI-powered campaign optimization. Supports end-to-end content planning, production and distribution on a single platform for lower content production costs and faster go-to-market. Content planning and scheduling…N/A
Pricing
NinjaCatSprinklr Marketing
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
NinjaCatSprinklr Marketing
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
NinjaCatSprinklr Marketing
Features
NinjaCatSprinklr Marketing
Content Creation
Comparison of Content Creation features of Product A and Product B
NinjaCat
-
Ratings
Sprinklr Marketing
7.0
Ratings
14% below category average
Ideation00 Ratings5.00 Ratings
Approval workflows00 Ratings5.00 Ratings
Content collaboration00 Ratings8.20 Ratings
Content calendar00 Ratings9.60 Ratings
Network for content licensing/production00 Ratings7.30 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
NinjaCat
-
Ratings
Sprinklr Marketing
8.0
Ratings
1% below category average
Content hub00 Ratings9.10 Ratings
Forms / Gated content00 Ratings5.50 Ratings
Embedded CTAs00 Ratings9.10 Ratings
Content distribution00 Ratings7.30 Ratings
Content promotion00 Ratings8.10 Ratings
Content automation00 Ratings9.10 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
NinjaCat
-
Ratings
Sprinklr Marketing
8.5
Ratings
8% above category average
Audience profiling and targeting00 Ratings8.10 Ratings
Closed-loop tracking and reporting00 Ratings8.50 Ratings
Content performance analytics00 Ratings9.60 Ratings
Campaign optimization dashboard00 Ratings7.70 Ratings
Competitive analytics00 Ratings8.50 Ratings
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User Ratings
NinjaCatSprinklr Marketing
Likelihood to Recommend
1.0
(0 ratings)
7.0
(0 ratings)
Support Rating
7.7
(0 ratings)
8.0
(0 ratings)
User Testimonials
NinjaCatSprinklr Marketing
Likelihood to Recommend
NinjaCat is very good if you have a lot of clients in the same Industry doing similar advertising. You can set up templates and use them across multiple clients. All of our clients are in the same business and do digital advertising on the same platforms. It is time-consuming to set up the first set of reporting templates, so it could become cumbersome if you have different clients in different industries. That being said, the NinjaCat staff will do their best in assisting you with the onboarding and set up process.
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Sprinklr Modern Marketing is a great tool to gauge the competitive landscape on certain topics that your company may want to be known for. It is also great at indicating the share of voice % based on the amount of mentions in the social landscape. Linkedin API has many limitations though which is our most important social platform
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Pros
  • Automated Report
  • Data Visualization
  • Customer Service
  • On-Boarding
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  • Allows you to share and suggest pieces of content to other entities within the organization.
  • Has great reporting with lots of filters to drill down to the information you need.
  • It's easy to schedule posts and see them within the planner so you know you have your week or month covered. It's also easy to move things around if you need to reschedule something to a later date.
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Cons
  • The training was a little rocky, but that should be expected when implementing a new platform with such a vast scope of data sources and reporting formats.
  • Communication with our designated rep was a little difficult. I realize that they were trying to manage their time, but sometimes I just needed a 2-minute phone call to get an answer, and that proved to be difficult.
  • Occasional reporting delays. If you schedule too many client reports on the same day and time, the system can get bottlenecked. We haven't had any recent backlogs, but in the beginning it was troublesome.
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  • Sprinklr Marketing could be better at publishing, specifically with Instagram publishing and accessibility
  • Sprinklr Marketing needs to further develop its Instagram Story reporting for data and insights
  • Sprinklr Marketing needs to further develop its Facebook Events reporting for data and insights
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Support Rating
The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
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Very responsive team, always ready to jump on a call or provide any other ad-hoc support, both for the central team as well as for the markets. I appreciate the opportunity to organise onboarding calls with the markets when we identify any needs in terms of trainings/upskilling
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Alternatives Considered
NinjaCat offers the best of both worlds. It will not break the bank, as these other platforms can run high prices for small businesses, but at the same time offers one of the most in-depth data insights. The biggest difference though is the support team at NinjaCat. They will help you design any template when it seems like it can't be done and are friendly and patient the entire time.
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We selected the Advertising product because we were using the other products listed. I personally haven't used the Modern Care product but the customer service team loves it. I like using the Research and Engagement tools more as they feel less time-intensive to set up and use.
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Return on Investment
  • Improved perception of business by improving reporting
  • Much quicker optimization for clients
  • Stands out ahead of competitors
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  • Measurable and easy to see clicks and actions taken on ads lends to a positive or negative ROI depending on the call to action.
  • As far as the cost of the tool, it's good to manage and control many users so I'd say this is a positive ROI.
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ScreenShots