Neon CRM vs. Salesforce Nonprofit Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Neon CRM
Score 8.8 out of 10
Small Businesses (1-50 employees)
Neon CRM is a constituent management platform designed for nonprofits and membership associations. Its relationship-focused system offers a comprehensive view of supporters and members, to enable more engagement and revenue. It can be used to manage fundraising campaigns, events, communications, and it offers reporting tools to give stronger insights into the user's organization. It automates processes like email marketing, workflows, volunteer management, and payment processing so that users…
$99
per month
Salesforce Nonprofit Cloud
Score 9.0 out of 10
N/A
Salesforce for Nonprofits, the Salesforce.org Nonprofit Cloud, is a nonprofit constituent relationship management platform from Salesforce, which supports constituent engagement, fundraising, and grants. Nonprofit editions contain Salesforce Lightning Edition along with the former Nonprofit Success Pack (NPSP) combined.
$36
per month per user
Pricing
Neon CRMSalesforce Nonprofit Cloud
Editions & Modules
Essentials
$99
per month
Impact
$199
per month
Empower
$399
per month
Sales Cloud - EE
$36
per month per user
Sales + Service Cloud - EE
$48
per month (billed annually) per user
Nonprofit Cloud - EE
$60
per month (billed annually) per user
Nonprofit Cloud - UE
Contact
Offerings
Pricing Offerings
Neon CRMSalesforce Nonprofit Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll plans include unlimited system users, unlimited records, unlimited online forms, and unlimited ticket support. Essentials is a streamlined version of Neon CRM designed for smaller nonprofits. Premium support options are included with Empower. All pricing is based on the organization's revenue.
More Pricing Information
Community Pulse
Neon CRMSalesforce Nonprofit Cloud
Features
Neon CRMSalesforce Nonprofit Cloud
Communications and Marketing
Comparison of Communications and Marketing features of Product A and Product B
Neon CRM
1.2
Ratings
139% below category average
Salesforce Nonprofit Cloud
-
Ratings
Constituent engagement and marketing1.50 Ratings00 Ratings
Social listening1.00 Ratings00 Ratings
Digital advocacy enablement1.00 Ratings00 Ratings
Reporting and Analytics
Comparison of Reporting and Analytics features of Product A and Product B
Neon CRM
1.8
Ratings
112% below category average
Salesforce Nonprofit Cloud
-
Ratings
Reporting and data visualization1.00 Ratings00 Ratings
Wealth screening2.60 Ratings00 Ratings
Fundraising and Events
Comparison of Fundraising and Events features of Product A and Product B
Neon CRM
1.4
Ratings
125% below category average
Salesforce Nonprofit Cloud
-
Ratings
Online donation options3.10 Ratings00 Ratings
Event registration and ticketing1.00 Ratings00 Ratings
Text and phone donations1.00 Ratings00 Ratings
Volunteer shift management1.00 Ratings00 Ratings
Mobile event check-in1.00 Ratings00 Ratings
Security and Platform
Comparison of Security and Platform features of Product A and Product B
Neon CRM
1.5
Ratings
128% below category average
Salesforce Nonprofit Cloud
-
Ratings
Role-based user permissions2.60 Ratings00 Ratings
Mobile access1.00 Ratings00 Ratings
Integrations1.00 Ratings00 Ratings
Best Alternatives
Neon CRMSalesforce Nonprofit Cloud
Small Businesses
Bonterra Network for Good
Bonterra Network for Good
Score 5.6 out of 10
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Bonterra Network for Good
Score 5.6 out of 10
Medium-sized Companies
Bloomerang CRM
Bloomerang CRM
Score 8.1 out of 10
Bloomerang CRM
Bloomerang CRM
Score 8.1 out of 10
Enterprises
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Neon CRMSalesforce Nonprofit Cloud
Likelihood to Recommend
1.0
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
1.0
(0 ratings)
10.0
(0 ratings)
Usability
1.0
(0 ratings)
8.0
(0 ratings)
Support Rating
1.0
(0 ratings)
9.0
(0 ratings)
Implementation Rating
4.0
(0 ratings)
-
(0 ratings)
User Testimonials
Neon CRMSalesforce Nonprofit Cloud
Likelihood to Recommend
If you are looking for a CRM to track your donations and store all donor information, this is a great product. There are tabs under each entry (individual and corporate/foundation donors) to store notes, donation information, and more. Donations entered automatically integrate into the donation campaign section so you can easily track total donation amounts. It is very user friendly and does not require extreme tech knowledge to use effectively. I feel confident storing our information in this CRM. It is very useful to go back to look at past donor information when soliciting new grants and donations.
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If you only want to track donations, I'd go with something simpler. If you want to track donations and programs and connections between them, there may be nothing better. If you have no technical abilities and no budget, restricted yourself solely to what it does as described exactly in the manual. If you can't devote about 0.25FTE to the constant maintenance and upgrades, don't go with it.
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Pros
  • The setup and import process was very effective. The team looked at our account import data and recommended ways to format it and explain how it would best be translated into the NEON system.
  • The deduplicate tool is effective and easy to use. The step-by-step system allows a record with multiple addresses to be combined into one account, or added to a household or left as is.
  • It works! We've used other systems that are nightmarish. This system is easy to use and the detailed training videos get into more of the nitty-gritty in a clear and extremely helpful way.
  • Customising form fields was extremely important and easy to do. MailChimp integration using reports from this customization is clutch.
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  • Lots of connection points. I can associate a contact with an organization, an event and a donation, easily bouncing between them and pulling reports accordingly. Love this!
  • This system has many more features than we will ever actually use but I love that because when we have a new idea or want to try something out we don't have to switch systems, we just have to dig a little deeper into salesforce and they probably have a solution waiting for us already.
  • Salesforce is great at training! I love their trailhead and have used it a lot, especially when I was just getting to know the system. It is easy, fun, informative, and always there to teach me something new. I can also go at my own pace instead of many people's models of training through webinars that are almost always at inconvenient times.
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Cons
  • Learning the ropes is largely accomplished by reading manuals and watching videos. I don't learn that way. I'd much prefer to be shown. I guess I'm old school.
  • They can be stingy with the customer support. We bought the big package and I still wind up going back to my salesperson to help me cut through any red tape to get what I need.
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  • Learning curve - very powerful, but takes time to learn
  • Batch processing - takes time and advanced skills to reach efficiency for data entry and certain operations which you want to do in batch
  • Mass email is extremely limited - must choose a third party tool which adds complexity and cost to the system
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Likelihood to Renew
Neon CRM was difficult and frustrating to use without IT experience, and way to costly for the a small to mid-sized nonprofit. We believe that we lost donors due to the inaccurate report system in Neon CRM
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There is really no other tool to compare and especially since Salesforce for Nonprofits is free!!
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Usability
The Neon CRM system is confusing (we had to watch video tutorials and html code to understand many of the features, many of which we did not need). Around 2022, Neon started to go downhill. Bells and whistles were added that were of no benefit (to our nonprofit) and the system became even harder to use
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I think Salesforce has so much functionality that it makes it difficult in terms of overall usability. Once you can figure it out, it's a 10/10, it's just getting there. If you're willing to do the work to figure it out then you're golden. For what it's worth, I don't know if you're going to find something with this level of functionality that's easier to figure out
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Support Rating
As stated before, they push you to read the manual or watch the video when what I want is a human being to walk/talk me through it. Like I said, maybe I am old school but that's how I learn. It's been a challenge.
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I would say the support for Salesforce for Nonprofits is overall pretty great, as they offer many avenues to find the information you need and offer nonprofits the ability to work with Salesforce-trained volunteers or professional for free, which is useful especially during the customization process. I will say that I have often encountered situations where I needed to figure out certain information that I could not find even amongst the vast network of knowledge they provide.
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Implementation Rating
We had to hire someone to implement our donors into Neon CRM
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No answers on this topic
Alternatives Considered
Neon vs. The Raiser's Edge Raiser's Edge is the gold standard for fundraising-focused CRM applications. However, it is so complicated that there are higher ed courses and certificate programs you can take to learn it all. The printed manual is hundreds of pages long. You can do TONS with it, of course, but on the other hand you could spend months mastering just one of its many functions. It is based on architecture from long ago, so it's not slick or user friendly -despite attempts to modernize with a couple of coats of paint (see RE:NXT). Not to mention it is very pricey indeed. If that's not what you need or want, you can turn to Neon CRM as an alternative. Neon has both feet firmly planted in user experience and it will get the job done for basic reporting, email integration, donation processing, easy to read dashboards, it's portable to any device (nothing to download, no servers to host locally or otherwise) and pretty easy to learn. That is why I would recommend it for most users
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As a cloud native organization with no previous Microsoft infrastructure, Salesforce was a more logical and effective option for us. The suite of products was also far more comprehensive and required less customization. We were able to adopt a "configure not code" approach to our development of systems to support our mission that lowered the cost of upgrades.
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Return on Investment
  • NeonCRM helped our organization during a growth phase to get organized and get almost all of the data into one place.
  • Because the tool doesn't have a simple way to invoice clients, some of the ways we are taking payments from them create a lot more work to reorganize each month.
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  • Salesforce for nonprofits is our source of truth for donor and member data.
  • It's made a world of difference to know we only have to look in one place for an address or donation history.
  • We have yet to connect Salesforce with our financial software (QBO) given the cost of the third-party connectors though I am investing a fewer lower cost options I have just found.
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ScreenShots

Neon CRM Screenshots

Screenshot of Email Builder: Elevates appeals, newsletters, and other communications with mobile-responsive emails, multi-column layouts, text block editor and full email preview while building.Screenshot of Fundraising Dashboard: Aggregates fundraising data in one place to analyze various campaigns, performance, progress, and comparisons to other years and campaigns.Screenshot of Workflow Automation: Automated workflows that take care of redundant administrative tasks, with workflows to define triggers, audience, and the action to be performed.Screenshot of Reporting: Comprehensive reporting features to pull a variety of reports. By selecting the data source of interest and the fields needed, Neon CRM provides reports to analyze and share with key stakeholders.Screenshot of Donation Form Themes: Drag and drop themes for donation pages matched to the brand with customization.Screenshot of Volunteer Management: To understand the ways that people want to give support, and to track and manage volunteer sign-ups, projects, and time.

Salesforce Nonprofit Cloud Screenshots

Screenshot of Case ManagementScreenshot of Contact RecordScreenshot of Home DashboardScreenshot of Management ModuleScreenshot of Marketing Cloud for Nonprofits