TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Moz Pro

    Score7.8 out of 10
    N/AMozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…

    $99

    per month

    SE Ranking

    Score9.1 out of 10
    Small Businesses (1-50 employees)
    An SEO toolset for agency and in-house pros.

    $65

    per month

    Pricing
    Moz ProSE Ranking
    Editions & Modules
    Standard
    $99
    per month
    Medium
    $179
    per month
    Large
    $299
    per month
    Premium
    $599
    per month
    Essential
    $65
    per month
    Pro
    $119
    per month
    Business
    $259
    per month
    Offerings
    Pricing Offerings
    Moz ProSE Ranking
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual billing.SE Ranking’s subscription plans are available at a 20% discount for annual pricing.
    More Pricing Information
    Community Pulse
    Moz ProSE Ranking
    Considered Both Products
    iContact
    Chose Moz Pro
    Moz is an all-in-one SEO tool, just like Ahrefs, Serpstat or SE Ranking, which I've used. I'd say that it needs a better/more uniform UI to compete with Ahrefs and Serpstat, but it does a lot better than SE Ranking, which in my opinion is the weakest of them all. What I would …
    Incentivized
    SE Ranking
    Chose SE Ranking
    Backlink checker seems to be far less thorough than Ahrefs. It's also less thorough than Screaming Frog. But we got it for rank tracking and it does as a decent job at that.
    Incentivized
    Chose SE Ranking
    SE Ranking was our choice based on the suite of features it offered compared to competitors as well as the # of projects you could manage. From a cost perspective, we feel it provides the most value for your money. Other SEO tools did not offer the lead generation features …
    Incentivized
    Key User Insights
    Would buy again
    95%
    Would buy again
    20 Answers
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    19 Answers
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    21 Answers
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    17 Answers
    100%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    19 Answers
    100%
    Implementation went as expected
    10 Answers
    Features
    Moz ProSE Ranking
    SEO
    Comparison of SEO features of Moz Pro and SE Ranking
    Feature
    Moz Pro
    7.3
    41 Ratings
    6% below category average
    SE Ranking
    7.9
    16 Ratings
    2% above category average
    Keyword analysis8.041 Ratings7.99 Ratings
    Backlink management7.036 Ratings7.316 Ratings
    SERP ranking tracking7.141 Ratings7.915 Ratings
    Page grader8.040 Ratings7.611 Ratings
    Competitive analysis8.040 Ratings7.915 Ratings
    Site audit / diagnostics7.039 Ratings7.916 Ratings
    Site recommendations7.037 Ratings8.412 Ratings
    Task management6.022 Ratings7.910 Ratings
    SEO Channels
    Comparison of SEO Channels features of Moz Pro and SE Ranking
    Feature
    Moz Pro
    5.9
    32 Ratings
    25% below category average
    SE Ranking
    8.1
    14 Ratings
    6% above category average
    Local SEO5.327 Ratings8.111 Ratings
    Social SEO5.323 Ratings00 Ratings
    Mobile SEO6.225 Ratings8.112 Ratings
    Global SEO6.827 Ratings8.213 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Moz Pro and SE Ranking
    Feature
    Moz Pro
    7.0
    33 Ratings
    19% below category average
    SE Ranking
    8.4
    14 Ratings
    1% below category average
    Multi-domain support7.028 Ratings8.512 Ratings
    Integration with web analytics tools7.130 Ratings8.413 Ratings
    Best Alternatives
    Moz ProSE Ranking
    Small Businesses
    Nozzle
    Score10 out of 10
    Nozzle
    Score10 out of 10
    Medium-sized Companies
    Advanced Web Ranking
    Score8.2 out of 10
    Advanced Web Ranking
    Score8.2 out of 10
    Enterprises
    Google Search Console
    Score9 out of 10
    Google Search Console
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Moz ProSE Ranking
    Likelihood to Recommend
    8.0
    (78 ratings)
    8.0
    (16 ratings)
    Likelihood to Renew
    7.0
    (38 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (3 ratings)
    7.3
    (4 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (7 ratings)
    7.3
    (6 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Moz ProSE Ranking
    Likelihood to Recommend
    iContact
    Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
    Incentivized
    Read full review
    SE Ranking
    SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
    Incentivized
    Read full review
    Pros
    iContact
    • It finds relevant keywords and lets you know your chance of ranking with them.
    • It helps you find content that needs work to rank better.
    • It helps you improve any technical issues with your web pages.
    • It helps you audit your current site for any technical issues.
    • It helps you keep track of your most important keywords.
    Incentivized
    Read full review
    SE Ranking
    • Rank racking. It’s really important for us that the ranks are tracked accurately.
    • Monitoring of changes made on the website. We’ve found this feature really useful.
    • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
    Read full review
    Cons
    iContact
    • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
    • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
    • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
    Incentivized
    Read full review
    SE Ranking
    • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
    • Some more video tutorials on the site on how to use some tools would be helpful.
    • More in-system popups would be more helpful too.
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
    Read full review
    SE Ranking
    No answers on this topic
    Usability
    iContact
    it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
    Read full review
    SE Ranking
    They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
    Read full review
    Reliability and Availability
    iContact
    Every time I've ever needed it, it's been there.
    Read full review
    SE Ranking
    No answers on this topic
    Support Rating
    iContact
    As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
    Incentivized
    Read full review
    SE Ranking
    The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
    Incentivized
    Read full review
    Alternatives Considered
    iContact
    Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
    Incentivized
    Read full review
    SE Ranking
    SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
    Incentivized
    Read full review
    Return on Investment
    iContact
    • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
    • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
    Incentivized
    Read full review
    SE Ranking
    • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
    • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
    • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
    Incentivized
    Read full review
    ScreenShots

    Moz Pro Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    SE Ranking Screenshots

    Screenshot of SE Ranking main dashboardScreenshot of SE Ranking keyword researchScreenshot of SE Ranking website auditScreenshot of SERP CompetitorsScreenshot of Organic SERP HistoryScreenshot of Content tool