Moz Link Explorer vs. Similarweb
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Moz Link Explorer | Score6.8 out of 10 | N/A | Link Explorer from Moz is a link building utility, replacing the former Open Site Explorer. Moz describes Link Explorer as a highly accurate link tool that lets users check the backlink profile and Domain Authority of any site. Moz was acquired by iContact in June, 2021. | $99 per month |
Similarweb | Score6.7 out of 10 | N/A | For marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries. | $129 per month per user |
| Moz Link Explorer | Similarweb | |||||||||||||||
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | The Starter and Professional plans are available with monthly subscriptions, ideal for individuals or small teams. For larger organizations, the Team and Enterprise packages are customized annual solutions, tailored to specific goals and scale. These plans are for marketers, market researchers, and SEO/PPC teams looking to track competitors, uncover market trends, and benchmark performance. | ||||||||||||||
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| Moz Link Explorer | Similarweb | |
|---|---|---|
| Considered Both Products | No answer on this topic | No answer on this topic |
| Key User Insights | ||
| Would buy again | ||
100% Would buy again 5 Answers | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
100% Happy with the feature set 5 Answers | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
100% Implementation went as expected 5 Answers | No answers on this topic | |
| Moz Link Explorer | Similarweb | ||||||||||||||||||||||||||||
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| SEO |
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| SEO Platform & Account Management |
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| Market Research |
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| Moz Link Explorer | Similarweb | |
|---|---|---|
| Likelihood to Recommend | 8.0 | 8.2 |
| Likelihood to Renew | 10.0 | 9.1 |
| Usability | - | 7.3 |
| Support Rating | 7.6 | 6.8 |
| Implementation Rating | - | 8.2 |
| Moz Link Explorer | Similarweb | |
|---|---|---|
| Likelihood to Recommend | No answers on this topic |
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| Pros | No answers on this topic | No answers on this topic |
| Cons | No answers on this topic | No answers on this topic |
| Likelihood to Renew |
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| Usability | No answers on this topic | No answers on this topic |
| Support Rating |
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| Implementation Rating | No answers on this topic |
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| Alternatives Considered |
| No answers on this topic |
| Return on Investment |
| No answers on this topic |
| ScreenShots | Similarweb Screenshots |











